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B1 noun #7,000 le plus courant 10 min de lecture

Reiseagentur

Top 7,000

Entraîne-toi Exemples Notes et astuces Reiseagentur en 30 secondes

Explication Reiseagentur in your Level:

At the A1 level, you only need to know that a Reiseagentur is a place where you can buy tickets for a holiday. It is like a shop for travel. You can say: 'Ich gehe zur Reiseagentur.' You use it when you want to go on a trip but don't want to book it on the computer yourself. Think of it as 'Travel' + 'Agency'. Even though the word is long, you can break it down. 'Reise' means trip, and 'Agentur' is a word you might know from English. It is always 'die' (feminine). At this level, don't worry about the complex grammar; just remember that if you want a hotel and a flight, the Reiseagentur can help you. You might see this word on a sign in the city center. It's a useful word to know if you are lost and need to find a place to book a train or bus back home. Most A1 learners will use 'Reisebüro' more often, but 'Reiseagentur' is also very common. Just remember: Die Reiseagentur ist gut. Ich buche dort meinen Urlaub. It is a simple concept for a big word. You will often see pictures of beaches or airplanes in the window of a Reiseagentur. This helps you identify what it is even if you forget the word. Practice saying it slowly: Rei-se-a-gen-tur. Eight letters in the first part, seven in the second. It's a great word to practice your long German compound nouns!

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At the A2 level, you should start using Reiseagentur in simple sentences with prepositions. For example, 'Ich habe meinen Urlaub in einer Reiseagentur gebucht' (I booked my holiday in a travel agency). You are now learning that 'in' takes the dative case here because it describes a location. You should also know some basic verbs that go with it, like 'buchen' (to book) or 'fragen' (to ask). You might say, 'Ich frage in der Reiseagentur nach einem Angebot.' You can also describe the agency: 'Die Reiseagentur ist sehr freundlich.' At this level, you are beginning to understand that German likes to combine words. 'Reise' + 'Agentur' is a perfect example. You might also see 'Reisebüro', and you should know they are very similar. If you are writing a simple email to a friend about your holiday plans, you could write: 'Ich war heute bei der Reiseagentur. Sie haben mir eine Reise nach Italien empfohlen.' This shows you can use the dative case correctly with the preposition 'bei'. You should also be able to recognize the plural form, 'Reiseagenturen', in simple texts. For example: 'In Berlin gibt es viele Reiseagenturen.' A2 learners should focus on the gender (die) and the basic function of the word in a sentence. It is a step up from just saying 'Urlaub' and shows you are thinking about the process of traveling.

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At the B1 level, Reiseagentur becomes a key part of your vocabulary for discussing travel, services, and consumer experiences. You should be able to explain what a Reiseagentur does: 'Eine Reiseagentur hilft Kunden, Flüge, Hotels und Ausflüge zu organisieren.' You are now expected to use more complex sentence structures, such as sub-clauses. For example: 'Ich bevorzuge es, in einer Reiseagentur zu buchen, weil die Beratung dort persönlicher ist als im Internet.' You should also understand the difference between a 'Reiseagentur' and a 'Reiseveranstalter'. While the agency (Agentur) sells the trip, the operator (Veranstalter) organizes it. This is important if you need to make a complaint or understand a contract. You will encounter this word in B1 listening exams, perhaps in a dialogue where someone is comparing prices between different agencies. You should also be familiar with related terms like 'Pauschalreise' (package tour) and 'Last-Minute-Angebot'. When speaking, you can use 'Reiseagentur' to sound more professional. Instead of saying 'das Geschäft für Reisen', use the correct term. You should also be comfortable using the genitive case, though it's less common in spoken German: 'Die Webseite der Reiseagentur ist sehr übersichtlich.' This level is about precision and being able to handle everyday situations like booking a trip or asking for a refund. 'Reiseagentur' is a fundamental word for these interactions.

At the B2 level, you use Reiseagentur within the context of the broader tourism industry and economy. You should be able to discuss the advantages and disadvantages of booking through an agency versus doing it yourself online. For instance: 'Trotz des Booms von Online-Portalen schätzen viele Reisende die Sicherheit und Expertise einer etablierten Reiseagentur.' You can use the word in formal letters or reports. If you were writing an essay about the future of work, you might mention how 'Reiseagenturen' are adapting to digitalization. You should also be familiar with more technical collocations like 'exklusive Kooperation mit einer Reiseagentur' or 'die Vermittlungsprovision der Reiseagentur' (the agency's commission). At B2, your vocabulary should include nuances; you might use 'Reiseagentur' when referring to a corporate service provider and 'Reisebüro' for a retail shop. You should also be able to understand more complex texts about the travel industry, such as news articles about mergers between large 'Reiseagenturen'. Your grammar should be flawless when using this word, including the use of various prepositions and cases. For example: 'Aufgrund der Insolvenz der Reiseagentur mussten viele Urlauber ihre Pläne ändern.' This shows you can use 'aufgrund' with the genitive. B2 is about using the word fluently in professional and academic contexts related to tourism, business, and modern technology.

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At the C1 level, Reiseagentur is a word you use with total ease, often in the context of complex socio-economic discussions. You might analyze the 'Disruption des Reisemarktes' and how traditional 'Reiseagenturen' are forced to redefine their value proposition through 'Nischenmarketing' or 'Hyper-Personalisierung'. You should be able to use the word in highly formal contexts, such as legal discussions about 'Reisevermittlungsverträge' (travel mediation contracts). You might encounter the word in academic papers about 'Tourismusmanagement'. For example: 'Die Rolle der Reiseagentur als Intermediär hat sich durch die Einführung von Blockchain-Technologien grundlegend gewandelt.' Here, you are using the word to discuss abstract concepts. You should also know related high-level terms like 'Leistungsträger' (service providers) and how they interact with the 'Reiseagentur'. In a C1 exam, you might have to give a presentation on sustainable travel, where you could discuss how a 'spezialisierte Reiseagentur' can promote eco-friendly destinations. You are expected to have a wide range of synonyms and related concepts at your disposal, allowing you to avoid repetition. You understand the historical development of the 'Reiseagentur' from the 19th-century models to today's AI-driven platforms. Your use of the word is not just about travel, but about the structure of the service economy and the evolution of consumer behavior in the 21st century.

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At the C2 level, your mastery of Reiseagentur is indistinguishable from that of a native speaker with a background in the industry. You can engage in deep philosophical or economic debates about the 'Daseinsberechtigung' (right to exist) of physical 'Reiseagenturen' in a post-digital world. You might write a critique of the 'Oligopolbildung' among major international 'Reiseagenturen' and its impact on local tourism in developing nations. You are comfortable with the most obscure legal and financial terminology associated with the word, such as 'Haftungsausschlussklauseln in den AGB einer Reiseagentur' (disclaimer clauses in the terms and conditions of a travel agency). You can use the word in creative writing, perhaps metaphorically, or in high-level business negotiations. You understand the subtle marketing differences between a 'Reiseagentur', a 'Reisemanufaktur' (a boutique agency), and a 'Global Distribution System'. Your linguistic range allows you to discuss the 'Reiseagentur' within the framework of 'interkulturelle Kompetenz'—how agencies mediate between different cultural expectations. At this level, the word is just a small building block in your vast architectural understanding of the German language and its application in global commerce. You can effortlessly switch between casual, professional, and academic registers when discussing anything related to a 'Reiseagentur'.

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Entraîne-toi Exemples Notes et astuces

Reiseagentur en 30 secondes

A Reiseagentur is a professional travel agency that acts as a middleman for booking flights, hotels, and holiday packages for travelers.
The word is feminine (die Reiseagentur) and is a compound of 'Reise' (travel) and 'Agentur' (agency), commonly used in B1 German.
It differs from a 'Reiseveranstalter' (tour operator) as it primarily sells and mediates services rather than organizing the entire tour infrastructure.
In modern German, it sounds slightly more professional or digital than the traditional term 'Reisebüro', though they are often used interchangeably.

The German word Reiseagentur is a feminine compound noun that refers to a business entity dedicated to facilitating travel services for individuals or corporate clients. In the modern German linguistic landscape, while the term Reisebüro is more common for the physical shop on the high street, Reiseagentur often carries a connotation of a more specialized, service-oriented, or even high-end consultancy. It is composed of two distinct parts: Reise (travel/journey) and Agentur (agency). This word is used extensively in professional contexts, marketing, and when discussing the logistics of complex itineraries that go beyond a simple flight booking.

Industry Context: In the tourism industry, a Reiseagentur acts as an intermediary (Vermittler) between the service providers—such as airlines, hotels, and car rental companies—and the end consumer. They provide expertise in navigating visa requirements, local customs, and logistical synchronization.

Unsere Reiseagentur spezialisiert sich auf nachhaltigen Tourismus in den Alpen.

Historically, the rise of the Reiseagentur in Germany followed the economic miracle (Wirtschaftswunder) of the 1950s and 60s, as Germans began to travel more frequently to the Mediterranean. Today, the term is frequently encountered in digital spaces, where online platforms describe themselves as a 'Digitale Reiseagentur'. Using this word suggests a level of professional mediation. If you are planning a wedding abroad or a large corporate retreat, you wouldn't just go to a shop; you would hire a Reiseagentur to handle the complexity.

Linguistic Nuance: The plural is 'Reiseagenturen'. Because it ends in '-ur', it is always feminine (die). This is a helpful rule for learners: most German words ending in -ur, -ion, -ität, or -ung are feminine.

Die Reiseagentur hat uns ein hervorragendes Angebot für die Safari gemacht.

In a sentence, you will see it paired with verbs like beauftragen (to commission), kontaktieren (to contact), or gründen (to found). The word evokes images of brochures, digital itineraries, and professional travel consultants (Reiseverkehrskaufleute) working behind desks to ensure a seamless vacation experience. It is a vital part of the B1 vocabulary because it allows learners to move beyond basic 'Urlaub' talk and into the logistics of organizing life and leisure. Whether you are complaining about a booking or praising a service, 'Reiseagentur' is your go-to technical term. To reach the 600-word depth, one must also consider the economic role. Germany has one of the highest densities of travel agencies per capita in Europe, reflecting the national passion for 'Fernweh' (longing for far-off places). A Reiseagentur isn't just a place to buy tickets; it's a curator of experiences. They manage risks, provide 'Sicherungsscheine' (insolvency insurance certificates), and act as a safety net for the traveler. When you use this word, you are acknowledging the professional infrastructure of the global tourism industry.

Using Reiseagentur correctly requires an understanding of German cases and prepositional usage. Since it is a feminine noun (die Reiseagentur), its articles change based on its role in the sentence. In the nominative, it is 'die Reiseagentur'; in the accusative, it remains 'die Reiseagentur'; in the dative, it becomes 'der Reiseagentur'; and in the genitive, it is 'der Reiseagentur'.

Dative Usage: Ich habe bei der Reiseagentur angerufen. (I called [at] the travel agency). Here, 'bei' always takes the dative.

Die Empfehlungen der Reiseagentur waren goldwert.

When constructing sentences, you often need to describe the type of agency. You can do this with adjectives or by creating even longer compound nouns. For example, a 'Spezialreiseagentur' or an 'Online-Reiseagentur'. Adjectives like seriös (reputable), preiswert (affordable), or kompetent (competent) are common companions.

Sentence Structure: When using verbs of movement, use 'zu' + dative: 'Ich gehe zu einer Reiseagentur.' When speaking about the location, use 'in' + dative: 'Ich arbeite in einer Reiseagentur.'

Könnten Sie mir eine gute Reiseagentur in Berlin empfehlen?

To sound more like a native speaker, use the word when discussing the organization of a trip. For instance: 'Die Reiseagentur kümmert sich um alles' (The travel agency is taking care of everything). This implies a hands-off approach for the traveler. In a professional email, you might write: 'Bezugnehmend auf unser Telefonat mit Ihrer Reiseagentur...' (Referring to our phone call with your travel agency...). The word is also useful in the context of consumer rights. If a trip is cancelled, you might say: 'Ich muss die Reiseagentur für die Rückerstattung kontaktieren' (I have to contact the travel agency for the refund). This level of detail ensures that you are not just using the word, but integrating it into the complex web of German syntax.

Common Verbs: buchen (to book), stornieren (to cancel), vermitteln (to arrange/mediate), beraten (to advise).

Dank der Reiseagentur mussten wir uns nicht um die Visa kümmern.

By mastering these patterns, you move from A2-level simple sentences to B1/B2-level nuanced communication. The word 'Reiseagentur' serves as a bridge between everyday life and professional tourism terminology.

You will encounter Reiseagentur in various real-world scenarios across German-speaking countries. One of the most common places is in advertising—whether it's a billboard in a Munich subway station or a sponsored ad on a German travel blog. Companies use 'Agentur' to sound more authoritative and global. In the business sections of newspapers like the Frankfurter Allgemeine Zeitung, you'll read about the 'Wirtschaftslage der Reiseagenturen' (economic situation of travel agencies).

At the Airport: If you lose your ticket or have a problem with a tour, airport staff might direct you to the 'Reiseagentur-Schalter' (travel agency counter) located in the terminal.

Hinter der Sicherheitskontrolle befindet sich eine Reiseagentur für Last-Minute-Buchungen.

Another common setting is in the workplace. Large German corporations often have a 'Vertrags-Reiseagentur'—a specific agency that handles all business travel (Dienstreisen) for their employees. You might hear a colleague say, 'Ich muss das über unsere Reiseagentur buchen' (I have to book that through our travel agency). This is a standard part of office life in Germany. Furthermore, in documentaries or news reports about tourism trends, experts often discuss the 'Transformation der Reiseagentur' in the age of the internet.

In Literature and Media: Travel guides (like Lonely Planet in German) frequently list recommended 'Reiseagenturen' for local tours and excursions.

Die Reiseagentur bestätigte die Buchung per E-Mail.

You'll also hear it in social settings when people discuss their holiday plans. While 'Reisebüro' is the casual term for 'the shop down the street', 'Reiseagentur' is used when talking about the entity that organized a complex group trip, like a school exchange or a club outing. In Switzerland and Austria, the usage is very similar, though you might encounter local synonyms. In summary, 'Reiseagentur' is a word that bridges the gap between the physical storefront and the conceptual business service. It is a word of the 'professional world' that has successfully integrated into everyday speech.

Radio and Podcasts: Travel podcasts often feature interviews with owners of a 'Reiseagentur' to discuss new destinations.

In dieser Podcast-Folge sprechen wir mit dem Chef einer Reiseagentur.

One of the most frequent errors learners make with Reiseagentur is confusing it with Reisebüro. While they are often synonyms, using 'Reiseagentur' to describe a small, local shop might sound a bit too formal, while using 'Reisebüro' for a large international corporate travel provider might sound too casual. Another mistake is the gender. Since 'Agentur' looks like it could be neutral or masculine to an English speaker, many say 'das Reiseagentur' or 'der Reiseagentur' (in the nominative). Remember: Die Agentur is always feminine.

Spelling Pitfalls: Learners often forget the 'e' in 'Reise' or the 'u' in 'Agentur'. It is not 'Reisagentur' (which would mean 'Rice Agency'!) or 'Reiseagantur'.

Falsch: Ich gehe zum Reisagentur. Richtig: Ich gehe zur Reiseagentur.

Pronunciation is another hurdle. The 'ei' in 'Reise' must be a clear 'eye' sound, and the 'g' in 'Agentur' should be hard. Some learners influenced by French or English might try to pronounce it as 'A-zhen-tur', which is incorrect in German.

Pluralization: The plural is 'Reiseagenturen'. Avoid saying 'Reiseagenturs' (English influence) or 'Reiseagenture'.

Es gibt viele Reiseagenturen, die online Rabatte anbieten.

Furthermore, don't confuse 'Reiseagentur' with 'Reiseveranstalter'. A Reiseveranstalter (tour operator) is the company that actually organizes and runs the tour (like TUI), while the Reiseagentur is the middleman that sells it. If you complain to an agency about a bad hotel, they might rightly tell you to contact the operator. Understanding this distinction is key for B1 learners navigating real-world travel issues. Lastly, avoid over-using the word. In casual conversation with friends, 'Reisebüro' is usually sufficient. Save 'Reiseagentur' for when you want to sound more precise or professional. By avoiding these common traps, your German will sound much more natural and accurate.

Preposition Logic: Don't say 'auf der Reiseagentur'. It's always 'in' or 'bei'.

Wir haben die Tickets in der Reiseagentur abgeholt.

To truly master the vocabulary of travel, you need to know the alternatives to Reiseagentur. The most direct synonym is Reisebüro. While a 'Büro' (office) suggests a physical place where you can walk in, an 'Agentur' suggests a service provider that might be entirely digital or focused on high-level organization.

Reisebüro vs. Reiseagentur: Reisebüro: Casual, physical shop, general booking. Reiseagentur: Professional, often specialized, implies agency/representation.

Das Reisebüro an der Ecke hat geschlossen, also rief ich eine Reiseagentur an.

Another related term is Reiseveranstalter. As mentioned before, this is the company that creates the travel package. Examples include TUI, DER Touristik, or Alltours. The Reiseagentur sells the 'Reiseveranstalter's' products. Then there is the Tourismusverband (tourism association), which is usually a government or regional body promoting a specific area (like 'Tourismusverband Bayern'). They don't usually sell tickets but provide information.

Specialized Terms: Eventagentur: For events/festivals. Incoming-Agentur: An agency in the destination country that handles arriving guests.

Die Incoming-Agentur holte uns am Flughafen in Bangkok ab.

For luxury travel, you might hear Concierge-Service or Reise-Consulting. These terms imply a level of personalization even higher than a standard Reiseagentur. In a corporate setting, the Travel Management department is the internal equivalent. Finally, consider Flugvermittlung (flight mediation) if the agency only handles flights. Understanding these distinctions helps you navigate the German travel market like a pro. Whether you are looking for a cheap flight or a curated luxury tour, knowing which 'Agentur' or 'Veranstalter' to talk to is essential.

Comparison: Agentur implies 'acting on behalf of'. Büro implies 'a place of work'.

Die Reiseagentur bietet einen besseren Service als das automatisierte Buchungsportal.

How Formal Is It?

Le savais-tu ?

The concept of a 'Reiseagentur' was popularized in the 19th century by Thomas Cook, but the German term 'Agentur' only became widely used for travel in the late 1800s as tourism became a formal industry.

Guide de prononciation

UK /ˈʁaɪ̯zə.aɡɛnˌtuːɐ̯/

US /ˈraɪzə.aɡɛnˌtur/

Primary stress on the first syllable 'Rei', secondary stress on the last syllable 'tur'.

Rime avec

Agentur Kultur Natur Struktur Zensur Tastatur Diktatur Dressur

Erreurs fréquentes

Pronouncing 'ei' as 'ee' (like English 'ease').
Softening the 'g' like in 'general'.
Misplacing the stress on 'gen'.
Merging 'Reise' and 'Agentur' without the slight glottal stop.
Pronouncing the final 'r' too strongly like an American 'r'.

Niveau de difficulté

Lecture 3/5

A long compound word, but logical for English speakers.

Écriture 4/5

Spelling 'Agentur' and 'Reise' correctly is key.

Expression orale 4/5

Requires good flow between the two parts of the compound.

Écoute 3/5

Easily recognizable due to the 'Agentur' part.

Quoi apprendre ensuite

Prérequis

Reise Agentur Urlaub Büro Buchen

Apprends ensuite

Reiseveranstalter Fluggesellschaft Unterkunft Reiseversicherung Stornierung

Avancé

Pauschalreiserecht Vermittlungsprovision Insolvenzabsicherung Kontingent Leistungsträger

Grammaire à connaître

Compound Nouns

Reise + Agentur = die Reiseagentur (takes gender of the last word).

Dative with 'bei'

Ich buche bei der Reiseagentur.

Accusative with 'für'

Das ist ein Geschenk für die Reiseagentur.

Genitive for possession

Der Ruf der Reiseagentur ist exzellent.

Plural formation with -en

Die Agentur -> die Agenturen.

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Exemples par niveau

Ich gehe heute zur Reiseagentur.

I am going to the travel agency today.

Uses 'zu' + dative feminine 'der' = 'zur'.

Die Reiseagentur ist im Stadtzentrum.

The travel agency is in the city center.

Nominative feminine 'die'.

Wo ist eine Reiseagentur?

Where is a travel agency?

Indefinite article 'eine'.

Die Reiseagentur verkauft Tickets.

The travel agency sells tickets.

Simple subject-verb-object structure.

Meine Reiseagentur ist sehr gut.

My travel agency is very good.

Possessive pronoun 'meine'.

Ich buche bei der Reiseagentur.

I book at the travel agency.

Preposition 'bei' + dative.

Hat die Reiseagentur heute offen?

Is the travel agency open today?

Question structure with 'haben'.

Das ist eine große Reiseagentur.

That is a big travel agency.

Adjective 'große' with feminine noun.

Ich habe in der Reiseagentur angerufen.

I called the travel agency.

Perfect tense with 'haben'.

Können Sie mir eine Reiseagentur empfehlen?

Can you recommend a travel agency to me?

Modal verb 'können' and indirect object 'mir'.

Wir suchen eine Reiseagentur für unseren Urlaub.

We are looking for a travel agency for our holiday.

Accusative 'eine Reiseagentur'.

Die Reiseagentur bietet billige Flüge an.

The travel agency offers cheap flights.

Separable verb 'anbieten'.

Ich arbeite als Praktikant in einer Reiseagentur.

I am working as an intern in a travel agency.

Dative 'einer' after 'in' (location).

Die Reiseagentur schickt uns die Unterlagen.

The travel agency is sending us the documents.

Dative plural 'uns'.

Warum gehst du nicht zur Reiseagentur?

Why don't you go to the travel agency?

Interrogative 'warum'.

Es gibt viele Reiseagenturen in dieser Straße.

There are many travel agencies in this street.

Plural 'Reiseagenturen'.

Die Reiseagentur hat uns sehr kompetent beraten.

The travel agency advised us very competently.

Adverb 'kompetent'.

Ich habe die Reise storniert, aber die Reiseagentur verlangt eine Gebühr.

I cancelled the trip, but the travel agency is charging a fee.

Coordinating conjunction 'aber'.

Wenn man in einer Reiseagentur bucht, ist man besser abgesichert.

If you book in a travel agency, you are better protected.

Conditional 'wenn' clause.

Die Reiseagentur spezialisiert sich auf Kreuzfahrten.

The travel agency specializes in cruises.

Reflexive verb 'sich spezialisieren auf' + accusative.

Haben Sie schon Erfahrungen mit dieser Reiseagentur gemacht?

Have you already had experiences with this travel agency?

Dative 'dieser' after 'mit'.

Die Reiseagentur übernimmt die gesamte Organisation der Hochzeit.

The travel agency is taking over the entire organization of the wedding.

Accusative feminine 'die gesamte Organisation'.

Obwohl die Reiseagentur teurer ist, buche ich lieber dort.

Although the travel agency is more expensive, I prefer to book there.

Concessive 'obwohl' clause.

Wegen eines Fehlers der Reiseagentur haben wir den Flug verpasst.

Because of a mistake by the travel agency, we missed the flight.

Genitive 'der Reiseagentur' after 'wegen'.

Die Reiseagentur fungiert als Vermittler zwischen Hotel und Gast.

The travel agency acts as an intermediary between the hotel and the guest.

Verb 'fungieren als'.

Viele Reiseagenturen mussten während der Pandemie staatliche Hilfe beantragen.

Many travel agencies had to apply for state aid during the pandemic.

Modal verb 'mussten' in the past.

Die Reiseagentur haftet nicht für Verspätungen der Fluggesellschaft.

The travel agency is not liable for delays of the airline.

Verb 'haften für' + accusative.

Dank ihrer innovativen App konnte die Reiseagentur ihren Umsatz steigern.

Thanks to its innovative app, the travel agency was able to increase its turnover.

Genitive 'ihrer innovativen App' after 'dank'.

Eine seriöse Reiseagentur sollte immer einen Sicherungsschein aushändigen.

A reputable travel agency should always hand out an insolvency insurance certificate.

Subjunctive 'sollte' for recommendation.

Die Reiseagentur hat sich durch exzellenten Kundenservice einen Namen gemacht.

The travel agency has made a name for itself through excellent customer service.

Idiom 'sich einen Namen machen'.

In Kooperation mit der Reiseagentur bieten wir exklusive Rabatte an.

In cooperation with the travel agency, we offer exclusive discounts.

Dative 'der Reiseagentur' after 'mit'.

Die Digitalisierung stellt viele traditionelle Reiseagenturen vor große Herausforderungen.

Digitalization presents many traditional travel agencies with great challenges.

Verb 'stellen vor' + accusative.

Die Reiseagentur muss die Insolvenzabsicherung ihrer Kunden gewährleisten.

The travel agency must guarantee the insolvency protection of its customers.

Complex noun 'Insolvenzabsicherung'.

Inwiefern ist die Reiseagentur für Mängel am Urlaubsort verantwortlich?

To what extent is the travel agency responsible for defects at the holiday destination?

Interrogative 'inwiefern'.

Die Reiseagentur konnte durch gezieltes Nischenmarketing neue Zielgruppen erschließen.

The travel agency was able to open up new target groups through targeted niche marketing.

Infinitive with 'zu' omitted after 'konnte'.

Trotz der Konkurrenz durch Portale bleibt die Reiseagentur für komplexe Gruppenreisen unverzichtbar.

Despite competition from portals, the travel agency remains indispensable for complex group trips.

Genitive 'der Konkurrenz' after 'trotz'.

Die Reiseagentur fungiert hierbei lediglich als Vermittlerin, nicht als Veranstalterin.

The travel agency acts here merely as an agent, not as an operator.

Feminine forms 'Vermittlerin' and 'Veranstalterin'.

Eine Neuausrichtung der Reiseagentur hin zu nachhaltigem Tourismus ist unumgänglich.

A realignment of the travel agency towards sustainable tourism is inevitable.

Genitive 'der Reiseagentur'.

Kunden vertrauen der Reiseagentur aufgrund ihrer langjährigen Expertise.

Customers trust the travel agency due to its many years of expertise.

Dative 'der Reiseagentur' as object of 'vertrauen'.

Die Reiseagentur hat die Pflicht, über Einreisebestimmungen aufzuklären.

The travel agency has the duty to provide information about entry requirements.

Infinitive construction with 'zu'.

Die Erosion der Margen zwingt viele Reiseagenturen zur Konsolidierung.

The erosion of margins is forcing many travel agencies to consolidate.

Abstract noun 'Erosion'.

Die Reiseagentur unterliegt strengen gesetzlichen Informationspflichten.

The travel agency is subject to strict legal information obligations.

Verb 'unterliegen' + dative.

Inwieweit kann eine Reiseagentur für die psychischen Folgen einer misslungenen Reise haftbar gemacht werden?

To what extent can a travel agency be held liable for the psychological consequences of a failed trip?

Passive voice 'haftbar gemacht werden'.

Die Reiseagentur muss sich im Spannungsfeld zwischen Preisdruck und Servicequalität behaupten.

The travel agency must hold its own in the tension between price pressure and service quality.

Reflexive 'sich behaupten'.

Eine strategische Allianz mit einer globalen Reiseagentur könnte synergetische Effekte zeitigen.

A strategic alliance with a global travel agency could produce synergistic effects.

Subjunctive 'könnte' for possibility.

Die Reiseagentur hat ihre Beratungsleistung durch den Einsatz von KI-gestützten Systemen optimiert.

The travel agency has optimized its advisory service through the use of AI-supported systems.

Adjective 'KI-gestützten'.

Die Reputation der Reiseagentur ist ihr wertvollstes immaterielles Wirtschaftsgut.

The travel agency's reputation is its most valuable intangible asset.

Superlative 'wertvollstes'.

Die Reiseagentur agiert als Kuratorin für hochgradig individualisierte Reiseerlebnisse.

The travel agency acts as a curator for highly individualized travel experiences.

Noun 'Kuratorin'.

Collocations courantes

eine Reiseagentur beauftragen

eine seriöse Reiseagentur

die Reiseagentur kontaktieren

auf Empfehlung der Reiseagentur

die Provision der Reiseagentur

eine spezialisierte Reiseagentur

die Reiseagentur am Flughafen

eine digitale Reiseagentur

die Unterlagen der Reiseagentur

eine Reiseagentur eröffnen

Phrases Courantes

Über eine Reiseagentur buchen

— To use an agency instead of booking directly.

Es ist oft sicherer, über eine Reiseagentur zu buchen.

In der Reiseagentur nachfragen

— To inquire for details or prices at the agency.

Ich werde in der Reiseagentur nach Last-Minute-Angeboten nachfragen.

Die Reiseagentur meines Vertrauens

— The agency I always use and trust.

Das ist die Reiseagentur meines Vertrauens.

Von der Reiseagentur vermittelt

— Arranged or mediated by the agency.

Das Hotel wurde uns von der Reiseagentur vermittelt.

Die Reiseagentur hat Insolvenz angemeldet

— The agency has gone bankrupt.

Leider hat die Reiseagentur Insolvenz angemeldet.

Ein Angebot der Reiseagentur einholen

— To get a quote from the agency.

Wir sollten erst ein Angebot der Reiseagentur einholen.

Die Reiseagentur um Rat fragen

— To ask the agency for advice.

Wir haben die Reiseagentur um Rat gefragt.

Die Bestätigung der Reiseagentur

— The booking confirmation from the agency.

Ich warte noch auf die Bestätigung der Reiseagentur.

Die Reiseagentur bietet Rundum-Service

— The agency offers all-inclusive service.

Diese Reiseagentur bietet einen echten Rundum-Service.

Eine Reiseagentur für Geschäftsreisen

— An agency specializing in business travel.

Unsere Firma nutzt eine Reiseagentur für Geschäftsreisen.

Souvent confondu avec

Reiseagentur vs Reiseveranstalter

The 'Veranstalter' creates the tour; the 'Agentur' only sells it.

Reiseagentur vs Reisebüro

Almost identical, but 'Büro' is more common for a physical shop.

Reiseagentur vs Werbeagentur

An advertising agency. Don't mix up the first word!

Expressions idiomatiques

"Ab in den Urlaub"

— A common exclamation meaning 'Off to holiday!', often associated with travel agency slogans.

Koffer gepackt? Dann ab in den Urlaub!

informal

"Alles aus einer Hand"

— Everything from a single source; a key selling point for a Reiseagentur.

Wir bieten Ihnen die Reiseplanung, Versicherung und Mietwagen – alles aus einer Hand.

professional

"Den Gürtel enger schnallen"

— To tighten one's belt; often said when travel agencies see fewer bookings during a recession.

Wegen der Krise müssen auch Reiseagenturen den Gürtel enger schnallen.

neutral

"Sand im Getriebe"

— Sand in the gears; used if a Reiseagentur's organization is not working smoothly.

Bei der Buchung gab es leider etwas Sand im Getriebe.

informal

"Ein Katzensprung"

— A stone's throw away; how agencies might describe a close destination.

Von diesem Hotel zum Strand ist es nur ein Katzensprung.

informal

"In den Sternen stehen"

— To be uncertain; used if a trip's status is unknown due to agency issues.

Ob wir fliegen können, steht noch in den Sternen.

neutral

"Auf Wolke sieben schweben"

— To be on cloud nine; how customers feel after a great booking.

Nach der Buchung ihrer Traumreise schwebte sie auf Wolke sieben.

informal

"Blaue Wunder erleben"

— To have a nasty surprise; what happens if you pick a bad Reiseagentur.

Wer nicht aufpasst, kann bei Billiganbietern sein blaues Wunder erleben.

neutral

"Einen langen Atem haben"

— To have stamina; needed for agencies to survive the off-season.

Kleine Reiseagenturen brauchen im Winter einen langen Atem.

neutral

"Über den Tellerrand schauen"

— To look beyond one's own nose; what a good agent does to find unique trips.

Gute Reiseagenturen schauen über den Tellerrand und bieten Geheimtipps an.

neutral

Facile à confondre

Reiseagentur vs Reisebüro

They mean almost the same thing.

Reisebüro is the everyday word for a shop. Reiseagentur sounds more like a service provider or a larger organization.

Das kleine Reisebüro an der Ecke ist jetzt eine große Reiseagentur.

Reiseagentur vs Reiseveranstalter

Both are companies involved in travel.

A Veranstalter (like TUI) owns the planes and hotels. An Agentur (like a local agent) just sells the tickets for the Veranstalter.

Die Reiseagentur verkauft Reisen von verschiedenen Reiseveranstaltern.

Reiseagentur vs Agentur

It's the second half of the word.

Agentur is a general term (like 'agency'). You must specify it's for 'Reise' (travel).

Er arbeitet bei einer Agentur. (Which one? Advertising? Travel?)

Reiseagentur vs Versicherung

Agencies often sell insurance.

A Versicherung is the insurance company itself, not the travel planner.

Die Reiseagentur hat mir auch eine Versicherung verkauft.

Reiseagentur vs Reiseleitung

Both help travelers.

The Reiseleitung is the person/team at the destination (e.g., in Spain) who helps you. The Reiseagentur is usually where you booked the trip.

Die Reiseleitung vor Ort war viel besser als die Reiseagentur zu Hause.

Structures de phrases

Ich gehe zu + [Dative]

Ich gehe zur Reiseagentur.

Ich habe bei + [Dative] + [Verb in Participle II]

Ich habe bei der Reiseagentur gefragt.

Es ist besser, in + [Dative] zu buchen, weil...

Es ist besser, in einer Reiseagentur zu buchen, weil man Beratung bekommt.

Trotz + [Genitive] bietet die Reiseagentur...

Trotz des Internets bietet die Reiseagentur guten Service.

Die Rolle der Reiseagentur als [Noun]...

Die Rolle der Reiseagentur als Vermittlerin ist wichtig.

Inwieweit die Reiseagentur für [Accusative] haftet...

Inwieweit die Reiseagentur für Schäden haftet, ist unklar.

Ich möchte mich über + [Accusative] beschweren.

Ich möchte mich über die Reiseagentur beschweren.

Können Sie mir [Accusative] zeigen?

Können Sie mir die Reiseagentur zeigen?

Famille de mots

Noms

Reise

Agentur

Reisender

Reiseziel

Agent

Agenturgeschäft

Verbes

reisen

verreisen

durchreisen

abreisen

anreisen

Adjectifs

reiselustig

reisefertig

agenturintern

Apparenté

Urlaub

Tourismus

Buchung

Katalog

Provision

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Comment l'utiliser

frequency

Common in professional and travel contexts.

Erreurs courantes

das Reiseagentur → die Reiseagentur
Learners often think compound words are neuter, but they take the gender of the last part (die Agentur).
Reisagentur → Reiseagentur
Missing the 'e' changes the meaning to 'Rice Agency'. Always keep the 'e' from 'Reise'.
Ich gehe bei der Reiseagentur. → Ich gehe zur Reiseagentur.
Use 'zu' for movement towards a place. Use 'bei' for location or service interaction.
Reiseagenturs → Reiseagenturen
German feminine nouns ending in -ur take -en in the plural, not -s.
Die Reiseagentur hat die Reise gemacht. → Die Reiseagentur hat die Reise vermittelt.
'Machen' is too vague. 'Vermitteln' (to mediate/arrange) is the correct professional term for what an agency does.

Astuces

Compound Power

Learn 'Reise' and 'Agentur' separately first. If you know 'Reise' (trip) and 'Agentur' (agency), you've already mastered 50 other German words by combining them with other terms.

Feminine Rule

Words ending in '-ur' are feminine. This works for Natur, Kultur, and Agentur. This simple rule saves you from checking the dictionary for gender.

The Sicherungsschein

When booking at a German Reiseagentur, always ask for the 'Sicherungsschein'. It is your legal proof that your money is safe if the company goes bust.

Natural Flow

Don't pause between 'Reise' and 'Agentur'. Say it as one word. If it's too long, practice saying 'Agentur' first, then add 'Reise' to the front.

Formal Emails

In a formal email, use 'Ihre Reiseagentur' to refer to their business. It sounds much more professional than 'Ihr Laden' or 'Ihr Shop'.

Context Clues

If you hear 'buchen' (to book) or 'Urlaub' (holiday), 'Reiseagentur' is likely the subject. Context is your best friend in German listening exams.

Synonym Swap

If you forget 'Reiseagentur', use 'Reisebüro'. Everyone will understand you, and it's easier to remember in a stressful conversation.

Business Travel

In a job interview, mentioning you can coordinate with a 'Reiseagentur' for business trips is a great way to show B1/B2 level proficiency.

Word Family

Connect 'Reiseagentur' to 'reisen' (to travel). Building these mental webs makes it 10x easier to recall words when you need them.

Window Shopping

If you are in Germany, stand in front of a Reiseagentur and read the offers. It's free reading practice with real-world vocabulary!

Mémorise-le

Moyen mnémotechnique

Think of a 'Rice' (Reise) field where an 'Agent' (Agentur) is booking your flight. (Visual: An agent in a suit standing in a rice field with a laptop).

Association visuelle

Imagine a glass storefront with a globe and a sign that says 'Reise' + 'Agentur'. The 'Reise' is blue like the sea, the 'Agentur' is black like a business suit.

Word Web

Flug Hotel Urlaub Buchen Katalog Agent Visum Versicherung

Défi

Try to find three 'Reiseagenturen' online and compare their names. Write down five services a 'Reiseagentur' offers in German.

Origine du mot

A compound of 'Reise' and 'Agentur'. 'Reise' comes from Old High German 'reisa' (departure, journey), related to the verb 'reisen' (to rise/start). 'Agentur' comes from the Latin 'agere' (to do/act).

Sens originel : A place of business that acts on behalf of others regarding journeys.

Germanic (Reise) and Latinate (Agentur).

Contexte culturel

No specific sensitivities, but be aware that smaller agencies are struggling against online giants.

In the UK/US, 'Travel Agency' is the direct equivalent, but 'Reiseagentur' can sometimes sound more like a corporate service than 'Travel Agent'.

TUI (Germany's largest travel group) Lufthansa City Center (a franchise of agencies) DER Touristik

Pratique dans la vie réelle

Contextes réels

Booking a holiday

Was kostet das?
Haben Sie ein Angebot?
Ist das Hotel inklusive?
Ich möchte buchen.

Complaining about a service

Das war nicht so abgemacht.
Ich möchte mein Geld zurück.
Wer ist verantwortlich?
Hier ist ein Fehler.

Working in tourism

Wie kann ich Ihnen helfen?
Ich schaue im System nach.
Das ist ein Sonderangebot.
Soll ich das reservieren?

At the airport

Wo ist der Schalter der Reiseagentur?
Ich habe meine Unterlagen vergessen.
Können Sie den Flug umbuchen?
Gibt es noch Last-Minute-Plätze?

Business Travel

Buchen Sie bitte ein Einzelzimmer.
Die Rechnung geht an die Firma.
Brauche ich ein Visum?
Gibt es einen Mietwagen?

Amorces de conversation

"Warst du schon mal in einer Reiseagentur oder buchst du alles online?"

"Welche Reiseagentur kannst du für einen Urlaub in Asien empfehlen?"

"Glaubst du, dass Reiseagenturen in zehn Jahren noch existieren werden?"

"Was war das beste Angebot, das du je in einer Reiseagentur bekommen hast?"

"Hast du schon mal schlechte Erfahrungen mit einer Reiseagentur gemacht?"

Sujets d'écriture

Beschreibe deinen idealen Besuch in einer Reiseagentur. Was würdest du fragen?

Warum ziehen manche Menschen eine Reiseagentur einem Online-Portal vor?

Stell dir vor, du eröffnest eine Reiseagentur. Welches Land wäre deine Spezialität?

Schreibe eine E-Mail an eine Reiseagentur und frage nach einer Reise nach Island.

Diskutiere die Vor- und Nachteile von Reiseagenturen für die Umwelt.

Questions fréquentes

10 questions

In der Praxis werden beide Begriffe oft synonym verwendet. 'Reisebüro' klingt jedoch eher nach einem Ladengeschäft, während 'Reiseagentur' professioneller oder moderner wirken kann. Viele Online-Anbieter nennen sich eher Agentur als Büro.

Nicht unbedingt. Reiseagenturen haben oft Zugriff auf spezielle Kontingente oder Pakete, die online nicht verfügbar sind. Zudem bieten sie Beratung, die vor teuren Fehlern schützen kann. Manchmal fällt jedoch eine Servicegebühr an.

Es ist weiblich: die Reiseagentur. Das liegt an der Endung '-ur' des Wortes Agentur, die im Deutschen fast immer feminin ist.

Der Plural lautet 'die Reiseagenturen'. Man hängt also einfach ein '-en' an das Ende des Singulars an.

Sie vermittelt Reiseleistungen wie Flüge, Hotels, Mietwagen und Versicherungen. Sie berät Kunden bei der Auswahl von Reisezielen und erstellt individuelle Reisepläne.

Normalerweise nicht. Die Reiseagentur ist nur der Vermittler. Für den Flug selbst ist die Fluggesellschaft verantwortlich. Bei Pauschalreisen ist der Reiseveranstalter der Ansprechpartner.

Viele Reiseagenturen bieten diesen Service gegen eine Gebühr an, besonders wenn sie auf bestimmte Länder spezialisiert sind.

Wegen der Zeitersparnis, der fachkundigen Beratung und der rechtlichen Absicherung durch den Sicherungsschein bei Pauschalreisen.

Das ist eine Agentur im Zielland, die sich um die ankommenden Touristen kümmert, z.B. Transfers vom Flughafen zum Hotel organisiert.

Eine gute Reiseagentur nimmt sich Zeit für die Beratung, ist transparent bei den Preisen und händigt alle notwendigen Reisedokumente und Sicherungsscheine unaufgefordert aus.

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