B2 Expression Very Formal 9 min read

It is with pleasure that we announce

Formal business communication expression

In 15 Seconds

  • Highly formal way to announce good news.
  • Used in official and professional settings.
  • Signals importance and celebration.
  • Conveys respect and gravitas.

Meaning

This phrase is a super formal, almost regal, way to kick off an announcement of good news. It broadcasts that what follows is important, positive, and delivered with deliberate gravitas, setting a tone of professional celebration.

Key Examples

3 of 10
1

Corporate press release announcing a merger.

It is with pleasure that we announce the strategic merger of Acme Corp. and Omnia Solutions, effective next quarter.

It is with pleasure that we announce the strategic merger of Acme Corp. and Omnia Solutions, effective next quarter.

2

University awarding a prestigious scholarship.

It is with pleasure that we announce the recipient of the annual Presidential Scholarship, Ms. Amelia Chen.

It is with pleasure that we announce the recipient of the annual Presidential Scholarship, Ms. Amelia Chen.

3

Formal invitation to a wedding engagement party.

Mr. and Mrs. Smith are delighted to announce the engagement of their daughter. It is with pleasure that we invite you to celebrate this joyous occasion.

Mr. and Mrs. Smith are delighted to announce the engagement of their daughter. It is with pleasure that we invite you to celebrate this joyous occasion.

🌍

Cultural Background

In the UK, this phrase is seen as the 'proper' way to maintain professional distance while sharing good news. It avoids sounding overly 'American' or 'hyped.' In Silicon Valley, this phrase is often seen as 'stuffy' or 'old-fashioned.' Modern companies prefer 'We're thrilled to share...' When translating this to Japanese, the focus shifts from 'pleasure' to 'humility' (謹んで - Tsutsushinde). The cultural value is on the speaker's low position relative to the audience. In Arabic-speaking countries, formal announcements are often much longer and more elaborate than in English, using multiple synonyms for 'pleasure.'

🎯

The 'Corporate We'

Even if you are the only person writing the email, use 'we' to make the announcement sound like it comes from the whole company. It adds authority.

⚠️

Don't Contract

Never say 'It's with pleasure.' In this high-level register, always use the full 'It is' to maintain the formal rhythm.

In 15 Seconds

  • Highly formal way to announce good news.
  • Used in official and professional settings.
  • Signals importance and celebration.
  • Conveys respect and gravitas.

What It Means

Did you ever get an email that started so formally, you almost felt like you needed a fancy hat just to read it? That's the vibe It is with pleasure that we announce gives off.

What It Means

It literally means, "We are happy to tell you." But it's so much more! This phrase isn't just about happiness; it's about dignity. It signals that what's coming is a big deal. Think about royalty announcing a new heir, or a company revealing a huge breakthrough. It's a fanfare of words, saying, "Brace yourselves for some truly excellent news!" You wouldn't use this to tell your roommate the pizza arrived, right? It implies a certain weight and importance to the information being shared, making the recipient feel that the news is special.

How To Use It

You use this phrase at the very beginning of a formal announcement. It's almost always followed by the good news itself. Imagine a CEO's memo, or a university's press release. It's perfect for official documents, keynote speeches, or any communication where you want to impress. For example: It is with pleasure that we announce the launch of our new flagship product. Simple, clear, and impactful. Always ensure the news following it is genuinely positive and significant. Otherwise, it can sound a bit over-the-top, like wearing a tuxedo to a picnic. You're setting a high bar, so the announcement needs to deliver.

Formality & Register

This phrase is extremely formal. It belongs in the highest registers of English. Picture a fancy black-tie event for words. You'll find it in corporate press releases, official invitations, legal documents, academic notifications, or formal public addresses. Never, ever use it in casual conversation or texts. Your friends might think you've joined a secret society. It's the kind of language that commands respect and attention, but only in the right setting. Using it informally is like showing up to a beach party in full knight's armor – impressive, but totally misplaced and probably very hot.

Real-Life Examples

  • Press Release: "It is with pleasure that we announce the successful acquisition of TechCorp, expanding our global reach." Very corporate. Very official.
  • Award Ceremony: "It is with pleasure that we announce the winner of this year's Innovation Award is Dr. Evelyn Reed!" High stakes, high honor.
  • Formal Invitation: "It is with pleasure that we announce the engagement of Ms. Eleanor Vance and Mr. Marcus Thorne." Classic, elegant.
  • University Bulletin: "It is with pleasure that we announce the opening of applications for our new AI Ethics postgraduate program." Academic rigor.
  • Government Statement: "It is with pleasure that we announce new policy measures designed to boost economic growth." Official and weighty. See how each scenario demands a certain level of decorum? That's where this phrase shines.

When To Use It

  • Official business communications: Mergers, new product launches, significant partnerships.
  • Formal events: Announcing winners, engagements, or major milestones.
  • Public statements: From institutions, governments, or charities.
  • Academic news: Scholarship awards, new program announcements.
  • Any situation requiring high respect and gravity: When the news truly calls for a formal, celebratory tone. Basically, when you're wearing your linguistic best. It's for moments that feel momentous, not just routine updates. Like when you finally defeat that tricky boss in a video game – you don't just say "yay," you make a grand pronouncement!

When NOT To Use It

  • Casual conversations: "It is with pleasure that we announce I'm heading to the fridge." (No, just no.)
  • Text messages or social media: Your Instagram caption announcing brunch would look hilariously stuffy. #PleasureToAnnounceMyMimosa.
  • Informal emails: To colleagues about a team lunch. "Hey team, pleasure to announce sandwiches are here!" Just say "Sandwiches are here!"
  • Giving bad news: This phrase is for *good* news only. "It is with pleasure that we announce budget cuts" would be utterly jarring, and frankly, a bit evil. Save the formal sadness for phrases like It is with regret....
  • Any situation not requiring extreme formality: When in doubt, scale it down. This phrase is like a diamond necklace – beautiful, but not for everyday wear.

Common Mistakes

"We are pleasure to announce..." "It is with pleasure that we announce..." (Missing "It is" and "with")
"It's with pleasure we announce..." "It is with pleasure that we announce..." (Contractions reduce formality)
"It is with pleasure that we announce about the new policy." "It is with pleasure that we announce the new policy." (Often "about" is redundant here)
Using it for minor news: "It is with pleasure that we announce the office coffee machine is fixed." "Great news! Coffee machine's back up!" (Know your news's weight)

Common Variations

Because it's so formal, there aren't many truly casual variations of It is with pleasure that we announce. The variations usually involve slightly less formal, but still professional, phrasing:

  • "We are pleased to announce...": A very common, slightly less formal but still professional alternative. You'll hear this a lot in business. It's still good for official news, just a step down from the pleasure that we version.
  • "We are delighted to announce...": Similar to pleased, but emphasizes delight – a stronger sense of happiness. Also very common in corporate announcements.
  • "We proudly announce...": When the announcement involves an achievement worth boasting about. Adds a touch of justifiable pride.
  • "We're excited to share...": More contemporary, still professional, but has a bit more energy. You might see this on a company's social media. It implies genuine enthusiasm, rather than just formal satisfaction.
  • "Big news!" / "Exciting update!": For a truly informal, social media-friendly approach. Definitely not formal, but gets the point across in a modern way. Think TikTok announcements.

Real Conversations

CEO (to board): "_It is with pleasure that we announce_ our most successful quarter to date. The Q4 earnings exceeded all projections."

University President (at graduation): "Graduates, _it is with pleasure that we announce_ the establishment of the Dr. Anya Sharma Scholarship Fund, supporting future innovators."

Tech Company Press Release: "_It is with pleasure that we announce_ our collaboration with Quantum Dynamics, marking a new era in sustainable energy research."

Old-school Invitation: "Mr. & Mrs. Peterson _it is with pleasure that we announce_ the engagement of their daughter, Sarah, to Mr. David Miller."

Friend A (texting): "I got the job!"

Friend B (reply): "OMG CONGRATS! So happy for you!"

*Imagine if Friend B said: "It is with pleasure that I announce my elation regarding your recent professional accomplishment." Your friend would block you.*

Quick FAQ

  • Can I use this for bad news? Absolutely not! It's reserved exclusively for positive announcements. Imagine announcing layoffs with It is with pleasure – that would be quite the faux pas! Always remember the emotional weight of your words.
  • Is it old-fashioned? While very formal, it's not outdated. It's still actively used in official, corporate, and ceremonial contexts today. It retains its power and gravitas because of its historical usage and formal structure. Think of it as a timeless classic, not a dusty antique.
  • What's a simpler alternative? We are pleased to announce... is a widely accepted, slightly less formal, but still professional substitute. It carries much of the same meaning without quite the same elevated tone. It's like switching from a ball gown to a very smart suit.
  • Does it always have to be "we"? Typically, yes. It's usually a collective announcement from an organization or group. However, you could theoretically use "I" if you are an individual making a very formal, personal announcement of great significance, but it's much rarer. It emphasizes the collective voice of the entity making the announcement.
  • Where does the "that" come from? The "that" introduces the clause containing the actual announcement. It connects the "pleasure" with the news being shared, making the sentence grammatically complete and formally structured. It's a standard part of this construction, ensuring clarity and proper flow.
  • Can I shorten it? Only by changing to a less formal alternative. The phrase itself is a fixed, formal construction. Shortening it would likely break its formal structure and make it sound incorrect or awkward. Respect the full phrase for its intended effect.
  • Is it only for written communication? No, it can be used in formal speeches or public addresses, but it definitely shines in written form. When spoken, it conveys a very deliberate and measured tone, often used at events like award ceremonies or major corporate presentations.
  • What about social media? For social media, almost always opt for something much more casual, like Exciting news! or We're thrilled to share! This phrase would stick out like a sore thumb in a tweet or Instagram post. It just doesn't fit the fast-paced, informal nature of social platforms.
  • Does it require a specific kind of news? Yes, it implies news that is significant, usually positive, and often impactful for a wider audience. It's not for trivial updates but for information that genuinely warrants a formal presentation. Think promotions, new projects, or major company achievements.
  • Why not just say "We're happy to announce"? While We're happy to announce is perfectly fine and understandable, it lacks the gravity and ceremonial feel of It is with pleasure that we announce. The longer, more structured phrase elevates the news to a higher level of importance and formality. It's about setting a distinct tone.

Usage Notes

This phrase is at the pinnacle of formality. Use it exclusively for written or spoken communication in official capacities, where precision, decorum, and a sense of occasion are paramount. Employing it casually would sound stiff, outdated, and almost comically out of place, so choose your moments wisely.

🎯

The 'Corporate We'

Even if you are the only person writing the email, use 'we' to make the announcement sound like it comes from the whole company. It adds authority.

⚠️

Don't Contract

Never say 'It's with pleasure.' In this high-level register, always use the full 'It is' to maintain the formal rhythm.

💬

Match the News

Ensure the news following the phrase is actually 'pleasurable.' Using it for mediocre news can sound sarcastic.

Examples

10
#1 Corporate press release announcing a merger.

It is with pleasure that we announce the strategic merger of Acme Corp. and Omnia Solutions, effective next quarter.

It is with pleasure that we announce the strategic merger of Acme Corp. and Omnia Solutions, effective next quarter.

This phrase sets a highly professional and celebratory tone for major corporate news.

#2 University awarding a prestigious scholarship.

It is with pleasure that we announce the recipient of the annual Presidential Scholarship, Ms. Amelia Chen.

It is with pleasure that we announce the recipient of the annual Presidential Scholarship, Ms. Amelia Chen.

Perfect for formal academic recognition, emphasizing the honor.

#3 Formal invitation to a wedding engagement party.

Mr. and Mrs. Smith are delighted to announce the engagement of their daughter. It is with pleasure that we invite you to celebrate this joyous occasion.

Mr. and Mrs. Smith are delighted to announce the engagement of their daughter. It is with pleasure that we invite you to celebrate this joyous occasion.

Used to express joy and extend a formal invitation for a significant life event.

#4 Company's annual report to stakeholders (still formal).

It is with pleasure that we announce a 15% increase in annual profits, reflecting our team's dedication.

It is with pleasure that we announce a 15% increase in annual profits, reflecting our team's dedication.

Appropriate for sharing significant positive financial news with a formal audience.

#5 Social media post on LinkedIn (professional context).

It is with pleasure that we announce our new Head of Innovation, Dr. Anya Sharma! Join us in welcoming her to the team. #Leadership

It is with pleasure that we announce our new Head of Innovation, Dr. Anya Sharma! Join us in welcoming her to the team. #Leadership

Even on platforms like LinkedIn, formal corporate announcements can use this phrase.

#6 Official announcement on a company website.

It is with pleasure that we announce the grand opening of our new headquarters in downtown Metropolis next month.

It is with pleasure that we announce the grand opening of our new headquarters in downtown Metropolis next month.

Conveys the importance and excitement of a significant company expansion.

#7 Humorous, overly formal personal announcement.

My cat has, after much deliberation, decided to grace us with her presence. It is with pleasure that I announce she is finally awake.

My cat has, after much deliberation, decided to grace us with her presence. It is with pleasure that I announce she is finally awake.

Using the very formal phrase ironically for a trivial, personal event creates humor.

#8 A heartfelt, yet formal, personal announcement.

After years of dedication and sacrifice, it is with pleasure that we announce the completion of the community center, a dream come true.

After years of dedication and sacrifice, it is with pleasure that we announce the completion of the community center, a dream come true.

The phrase can carry emotional weight when announcing the culmination of a long-term, significant effort.

#9 Common mistake: omitting 'with'.

✗ It is pleasure that we announce our new partnership. → ✓ It is with pleasure that we announce our new partnership.

✗ It is pleasure that we announce our new partnership. → ✓ It is with pleasure that we announce our new partnership.

The preposition 'with' is essential for the correct grammatical structure of this formal idiom.

#10 Common mistake: using it for bad news.

✗ It is with pleasure that we announce the project has been cancelled. → ✓ We regret to announce the project has been cancelled.

✗ It is with pleasure that we announce the project has been cancelled. → ✓ We regret to announce the project has been cancelled.

This phrase is exclusively for good news; using it for bad news is jarring and inappropriate.

Test Yourself

Complete the formal announcement with the correct words.

It is ______ pleasure ______ we announce the new partnership.

✓ Correct! ✗ Not quite. Correct answer: with / that

The standard formal structure is 'It is with [noun] that...'

Which situation is MOST appropriate for this phrase?

When would you say 'It is with pleasure that we announce...'?

✓ Correct! ✗ Not quite. Correct answer: A company telling the public about a new CEO.

This phrase is reserved for formal, positive, institutional news.

Complete the Master of Ceremonies' line.

MC: 'Ladies and Gentlemen, ______ that we announce the opening of the gala.'

✓ Correct! ✗ Not quite. Correct answer: It is with pleasure

In a gala setting, the most formal option is required.

Match the phrase to the correct tone.

Match 'It is with pleasure that we announce' with its tone:

✓ Correct! ✗ Not quite. Correct answer: Very Formal

This is a 'frozen' or 'formal' register expression.

🎉 Score: /4

Visual Learning Aids

Practice Bank

4 exercises
Complete the formal announcement with the correct words. Fill Blank B1

It is ______ pleasure ______ we announce the new partnership.

✓ Correct! ✗ Not quite. Correct answer: with / that

The standard formal structure is 'It is with [noun] that...'

Which situation is MOST appropriate for this phrase? Choose B2

When would you say 'It is with pleasure that we announce...'?

✓ Correct! ✗ Not quite. Correct answer: A company telling the public about a new CEO.

This phrase is reserved for formal, positive, institutional news.

Complete the Master of Ceremonies' line. dialogue_completion B2

MC: 'Ladies and Gentlemen, ______ that we announce the opening of the gala.'

✓ Correct! ✗ Not quite. Correct answer: It is with pleasure

In a gala setting, the most formal option is required.

Match the phrase to the correct tone. situation_matching A2

Match 'It is with pleasure that we announce' with its tone:

✓ Correct! ✗ Not quite. Correct answer: Very Formal

This is a 'frozen' or 'formal' register expression.

🎉 Score: /4

Frequently Asked Questions

5 questions

Yes, if you are an individual (like an author or a solo founder), you can say 'It is with pleasure that I announce.' However, 'we' is much more common in business.

Absolutely. It is the standard for press releases, LinkedIn job updates, and formal event scripts.

Adding 'great' simply increases the intensity and formality. It's like wearing a tuxedo instead of a suit.

Only if you are being funny or sarcastic. It is far too formal for SMS.

No. You must use 'that we announce' or 'to announce' (without the 'it is with'). Mixing them is a common error.

Related Phrases

🔗

We are pleased to announce

similar

A slightly less formal way to say the same thing.

🔗

It is with regret that we announce

contrast

The formal way to announce bad news.

🔗

It gives us great pleasure to

builds on

An even more formal and traditional version.

🔗

We are delighted to share

similar

A modern, warm professional alternative.

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