appraise
appraise in 30 Seconds
- Appraise is a formal verb meaning to assess the value or quality of something, usually by an expert in a professional setting.
- It is commonly used in real estate, art, and business performance reviews to provide an objective measurement of worth.
- The word implies a careful, methodological examination rather than a casual opinion or a simple guess.
- It is a transitive verb, meaning it always acts on an object, and is often found in passive constructions.
- Financial Valuation
- The process of assigning a monetary value to assets like real estate, stocks, or rare collectibles based on current market trends and physical condition.
Before the bank would approve the mortgage, they sent a professional to appraise the property to ensure it was worth the loan amount.
- Performance Review
- The systematic evaluation of an individual's work output, skills, and behavior within an organization to provide feedback and plan future growth.
The manager took a moment to appraise the team's progress before deciding on the next phase of the project.
The museum curator had to appraise the authenticity of the painting before it could be included in the Renaissance exhibit.
- Critical Examination
- A deep analysis of the quality or nature of something, often used in literary or artistic criticism.
The editor will appraise the manuscript's potential for commercial success before offering a contract.
Experts were called in to appraise the damage caused by the flood to the ancient archives.
- Passive Construction
- Used when the action of valuing is more important than the individual performing it. Example: 'The gems were carefully appraised.'
It is essential to appraise the risks involved before investing in a volatile market.
- Social Context
- Using the word to describe how people look at each other in high-stakes social or professional environments. Example: 'She appraised her opponent with a cool gaze.'
The committee will appraise each candidate based on their technical skills and leadership potential.
Archaeologists must appraise the site's historical significance before any construction can begin.
The insurance company sent an agent to appraise the car after the accident.
- Collocation with 'Situation'
- Often used when someone enters a new environment and needs to understand the dynamics quickly. Example: 'He paused to appraise the situation.'
A good negotiator knows how to appraise the needs of the other party.
The teacher will appraise the students' progress through a series of formative assessments.
- Real Estate and Banking
- Heard during mortgage applications, property sales, and estate planning. It is a legal requirement in many jurisdictions for property transfers.
The bank's decision to appraise the house lower than the asking price caused the deal to fall through.
- Art and Collectibles
- Used by auction houses like Sotheby's or Christie's to determine the starting bid for rare items.
The auctioneer will appraise the estate's jewelry collection next Tuesday.
Researchers must appraise the validity of the study's findings before they can be published.
- Insurance Claims
- After a car accident or house fire, an adjuster arrives to appraise the damage to determine the payout amount.
The insurance adjuster will appraise the storm damage once the weather clears.
It is difficult to appraise the impact of social media on modern political discourse.
- Appraise vs. Apprise
- Appraise = Value/Judge. Apprise = Inform/Tell. Tip: 'Appraise' has 'praise' in it—think of judging whether something is worthy of praise.
Incorrect: Please appraise me of any changes to the schedule. (Should be 'apprise').
- Over-Formalization
- Using 'appraise' for trivial things like 'appraising' a sandwich. This can sound sarcastic or overly pretentious in casual conversation.
Incorrect: I need to appraise if I have enough milk for cereal. (Better: 'check').
Correct: They appraised the damage at two thousand dollars.
Incorrect: The manager will appraise on my performance tomorrow. (Remove 'on').
- Misunderstanding the Expert Requirement
- Using 'appraise' when the person doing the judging has no expertise. An appraisal usually implies a professional standard.
The bank requires a certified professional to appraise the land.
It is a mistake to appraise a person's character based solely on their appearance.
- Appraise vs. Assess
- Appraise often implies a professional setting and a focus on value. Assess is more general and can apply to skills, taxes, or damage without necessarily setting a 'price'.
While you might appraise a diamond's value, you would assess the risk of carrying it in public.
- Appraise vs. Evaluate
- Evaluation is often the 'how well' (process), while appraisal is the 'how much' or 'what quality' (outcome).
We need to appraise the current assets before we can evaluate our long-term strategy.
The detective began to appraise the suspect's story for any logical gaps.
Financial advisors will appraise your portfolio to see if it meets your retirement goals.
- Informal Alternatives
- Check out, look over, weigh up. These are fine for daily life but should be avoided in formal reports.
It is difficult for a parent to appraise their own child's talents objectively.
The government will appraise the environmental impact of the new highway.
How Formal Is It?
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Fun Fact
The word 'praise' and 'appraise' share the same Latin root 'pretium' (price). While 'praise' evolved to mean giving high value in words, 'appraise' stayed closer to the literal act of measuring that value.
Pronunciation Guide
- Pronouncing it like 'apprise' (uh-PRIZE).
- Adding an extra syllable (ap-pra-ize).
- Confusing it with 'praise' (skipping the 'ap').
- Softening the 'z' to an 's'.
- Misplacing the stress on the first syllable.
Difficulty Rating
Common in news and business reports, but requires context to distinguish from synonyms.
Hard to use correctly without confusing it with 'apprise' or 'assess'.
Used in professional meetings; sounds very sophisticated if used correctly.
Can be easily misheard as 'apprise' or 'praise'.
What to Learn Next
Prerequisites
Learn Next
Advanced
Grammar to Know
Transitive Verbs
You must appraise *the item* (object required).
Passive Voice in Formal Reports
The assets *were appraised* at midnight.
Adverbs of Manner
The jeweler *carefully* appraised the diamond.
Prepositional Phrases with 'At'
The car was appraised *at* five thousand dollars.
Infinitive of Purpose
He went to the gallery *to appraise* the art.
Examples by Level
The man will appraise the old toy.
The man will check how much the toy is worth.
Subject + will + verb (appraise) + object.
They appraise the house today.
They are looking at the house to see its price.
Present simple tense.
Can you appraise this ring?
Can you tell me the value of this ring?
Question form with 'can'.
He likes to appraise old books.
He likes to find out the value of old books.
Infinitive after 'likes to'.
The expert will appraise the art.
The expert will check the painting's value.
Future tense with 'will'.
She needs to appraise the car.
She needs to see how much the car is worth.
Modal phrase 'needs to'.
We appraise the work every year.
We check the work quality every year.
Present simple for routine.
Please appraise the gold.
Please check the value of the gold.
Imperative (polite request).
The jeweler will appraise the diamond for the customer.
The jeweler will say how much the diamond is worth.
Future tense with indirect object (for the customer).
It is important to appraise the situation carefully.
It is important to look at the situation and think.
'It is + adjective + to + verb' pattern.
The bank sent someone to appraise the new apartment.
The bank sent an expert to check the apartment's value.
Infinitive of purpose (to appraise).
The teacher will appraise the students' projects tomorrow.
The teacher will grade or judge the projects.
Possessive plural (students').
He appraised the old watch and said it was fake.
He checked the watch and said it was not real.
Past simple tense.
You should appraise the car before you buy it.
You should check the value before buying.
Modal 'should' for advice.
The manager appraised her work as very good.
The manager judged her work as good.
Appraised + object + as + adjective.
They will appraise the damage after the storm.
They will see how much the damage costs to fix.
Future tense.
The insurance company will appraise the damage to your property.
The insurance company will calculate the cost of the damage.
Future simple with possessive.
Employers often appraise their staff during annual reviews.
Bosses evaluate workers once a year.
Adverb of frequency (often) placement.
It's difficult to appraise the value of a unique antique.
It is hard to say how much a one-of-a-kind item is worth.
Adjective + infinitive.
He stood back to appraise his painting from a distance.
He looked at his painting to see if it was good.
Infinitive of purpose.
The committee will appraise all the applications for the scholarship.
The group will judge all the students who want the money.
Future simple.
We need to appraise the potential risks of this investment.
We must evaluate the dangers of this money plan.
Need to + verb + compound noun.
She appraised the situation and decided to leave the party.
She looked around, judged the party, and left.
Past simple with two actions.
The house was appraised at much more than we expected.
The house value was higher than we thought.
Passive voice (was appraised at).
The board of directors will appraise the CEO's performance at the end of the fiscal year.
The directors will evaluate how well the CEO did.
Future tense in a formal business context.
It is vital to appraise the environmental impact of the new factory.
We must judge how much the factory will hurt nature.
Introductory 'It is' with an adjective.
The expert was called in to appraise the authenticity of the ancient coins.
The expert checked if the coins were real and valuable.
Passive voice with an infinitive of purpose.
Critics will appraise the new film based on its artistic merits.
Reviewers will judge the movie's quality.
Based on + noun phrase.
The property was appraised by three different agencies to ensure accuracy.
Three groups checked the house value to be sure.
Passive voice with 'by' agent.
Investors should appraise the market trends before committing their capital.
Investors must study the market before spending money.
Modal 'should' + gerund phrase (committing...).
She paused to appraise her opponent's strategy during the chess match.
She stopped to think about the other player's plan.
Infinitive of purpose.
Social workers appraise the needs of the family to provide the best support.
Social workers judge what the family needs.
Present simple for professional duty.
The curator carefully appraised the provenance of the artifact before the auction.
The curator checked the history and value of the object.
Adverbial modification (carefully).
It is difficult to appraise the long-term socio-economic consequences of the policy.
Judging the future effects of the law is hard.
Complex noun phrase as object.
The psychologist used a specific framework to appraise the patient's cognitive development.
The doctor evaluated the patient's mind using a system.
Infinitive after a tool/method.
She appraised him with a cool, detached gaze that made him feel uneasy.
She looked at him in a judging, cold way.
Transitive use for social scrutiny.
We must appraise the validity of the evidence presented by the prosecution.
We need to judge if the evidence is true and legal.
Modal of necessity + complex object.
The company hired a consultant to appraise their current digital infrastructure.
The company wanted an expert to evaluate their computers and software.
Professional/Technical context.
The literary critic sought to appraise the novel within the context of post-modernism.
The critic judged the book based on a specific style of art.
Prepositional phrase 'within the context of'.
They failed to appraise the level of public opposition to the new development.
They didn't realize how much people hated the new building plan.
Negative construction 'failed to'.
The strategic review was designed to appraise the efficacy of the existing protocols.
The review checked if the current rules actually worked.
Passive voice with purpose-driven infinitive.
One must appraise the nuanced interplay between supply and demand in this niche market.
You have to judge the subtle relationship between buying and selling.
Formal 'One' as subject.
The appraiser's duty is to appraise the estate without any conflict of interest.
The valuer must judge the property fairly and honestly.
Noun and verb forms in the same sentence.
He stood in the doorway, silently appraising the chaotic scene before him.
He stood there and quietly judged the mess.
Participle phrase (silently appraising).
The peer-review process is essential to appraise the rigor of scientific research.
Other scientists must judge how strict and good the study was.
Abstract usage in academic discourse.
It is imperative that we appraise the geopolitical ramifications of the treaty.
We must judge the world-politics effects of the agreement.
Subjunctive mood after 'It is imperative that'.
The jeweler's loupe allowed him to appraise the minute flaws in the emerald.
The special glass let him see the tiny mistakes in the gem.
Technical description.
The historian attempted to appraise the monarch's legacy through a contemporary lens.
The historian tried to judge the king's history using modern ideas.
Metaphorical 'lens'.
Common Collocations
Common Phrases
— A formal meeting to evaluate an employee's work.
My annual performance appraisal is scheduled for Friday.
— The process of valuing a home or land.
The real estate appraisal came in lower than expected.
— A systematic way of looking at research to see if it is useful.
Critical appraisal skills are vital for medical students.
— To quickly judge someone by looking at them.
She appraised him with a single, sharp glance.
— An evaluation done by someone with no interest in the outcome.
We need an independent appraisal of the company's assets.
— A government valuation for the purpose of taxation.
The tax appraisal on our house went up this year.
— A professional valuation of gems and precious metals.
You should get a jewelry appraisal for insurance purposes.
— The act of evaluating one's own performance or qualities.
The first step of the review is a written self-appraisal.
— An estimate of what an item would sell for in the current market.
The agent gave us a free market appraisal of our home.
— To judge the strength and truth of information in a trial.
The jury must appraise the evidence without bias.
Often Confused With
Apprise means to inform. Appraise means to value.
Assess is broader; appraise is more about value/quality.
Praise is always positive; appraise is a neutral evaluation.
Idioms & Expressions
— To look at someone and form an opinion about them, similar to appraising them socially.
The two competitors sized each other up before the race.
Informal— To stop and think about a situation to decide what to do next.
We need to take stock of our progress before moving forward.
Neutral— To consider the pros and cons of something.
I'm weighing up the options before I choose a university.
Neutral— To determine the monetary value of something, often used for things that are priceless.
You can't put a price on true friendship.
Neutral— To be good enough or to meet a certain standard.
The new model doesn't measure up to the old one.
Neutral— To look at something or someone quickly to check them.
The guard gave my ID the once-over and let me in.
Informal— To appraise the negative consequences of an action.
Now they are counting the cost of their poor decisions.
Neutral— To appraise and separate the good things from the bad.
The first round of interviews helps separate the wheat from the chaff.
Idiomatic— To form an opinion about someone's character or abilities.
It didn't take long for the coach to take the player's measure.
Formal— To examine something carefully to check it is correct.
The lawyer will run the rule over the contract.
Informal/BritishEasily Confused
Phonetically similar.
To apprise is to give information. To appraise is to give a value judgment. You apprise someone *of* something; you appraise the thing itself.
I apprised him of the appraisal results.
Synonymous meaning.
Assess is used for taxes, skills, and situations. Appraise is more specifically for professional valuation of objects or performance.
We assessed the damage and appraised the repair costs.
Synonymous meaning.
Evaluate is often academic or systematic. Appraise is often financial or professional. You evaluate a program, but you appraise a diamond.
The school evaluated the curriculum while the bank appraised the building.
Both involve value.
An estimate is a rough guess. An appraisal is a formal, expert determination.
The mechanic gave an estimate, but the insurer required an appraisal.
Contains the same string of letters.
Praise is a compliment. Appraise is an investigation that could be positive or negative.
I praised his hard work after the manager appraised it.
Sentence Patterns
Subject + appraise + object
The boss appraises the workers.
Object + was appraised + at + [value]
The house was appraised at $300k.
It is + adj + to appraise + object
It is hard to appraise this situation.
Subject + appraise + object + as + [adj]
He appraised the risk as minimal.
Adverb + appraising + object
Critically appraising the data is essential.
Participle phrase, Subject + verb
Appraising the situation, he decided to wait.
Noun + designed to appraise + noun
A system designed to appraise efficiency.
Appraise + [abstract concept]
Appraise the socio-political climate.
Word Family
Nouns
Verbs
Adjectives
Related
How to Use It
Common in professional and financial domains; rare in casual slang.
-
I need to appraise him of the news.
→
I need to apprise him of the news.
Appraise is for value; apprise is for information.
-
The house appraised for $200,000.
→
The house was appraised at $200,000.
In formal contexts, use the passive voice and the preposition 'at'.
-
She gave me a praise look.
→
She gave me an appraising look.
An 'appraising' look is one of judgment. 'Praise' is a noun/verb for compliments.
-
He appraised about the car's engine.
→
He appraised the car's engine.
Appraise is a transitive verb; do not use 'about'.
-
I have an appraise today.
→
I have an appraisal today.
Appraise is a verb; appraisal is the noun.
Tips
Use for Value
When you need to describe someone deciding the price of something, 'appraise' is the most accurate word.
C1 Level
Using 'appraise' instead of 'look at' or 'check' immediately raises the level of your English.
Not Inform
Never use 'appraise' when you want to tell someone some news. That is 'apprise'.
Transitive
Always follow 'appraise' with the thing being appraised. You cannot just 'appraise' without an object.
Business English
In a job interview, talk about how you 'appraise' your own performance to show self-awareness.
Price Root
Remember the 'praise' in 'appraise' comes from 'price'. If there is a price involved, use appraise.
Passive Voice
In formal reports, use 'The [item] was appraised at...' to sound more objective.
Social Scrutiny
Use 'appraising look' to describe a character in a story who is judging someone else.
Real Estate
If you are buying a home, you will definitely see this word on your bank documents.
Critical Thinking
In university, 'critically appraise' means to look for both good and bad points in a study.
Memorize It
Mnemonic
Think of 'App-Raise'. You are using an 'App' to 'Raise' (or find) the value of something. Or remember: 'To appraise is to set a price.'
Visual Association
Imagine a person in a suit holding a magnifying glass to a large, sparkling diamond. They are looking for tiny marks to decide the price.
Word Web
Challenge
Try to use 'appraise' in three different contexts today: financial (a car), professional (a task), and social (a person's mood).
Word Origin
Derived from the Old French word 'aprisier', which came from the Late Latin 'appretiare'.
Original meaning: To set a price or value on something.
Romance / LatinateCultural Context
Be careful when appraising people's physical appearance; it can be perceived as objectifying.
Common in TV shows like 'Antiques Roadshow' (UK/US) and real estate reality shows.
Practice in Real Life
Real-World Contexts
Real Estate
- market appraisal
- appraise the property
- independent appraiser
- appraised value
Human Resources
- performance appraisal
- annual review
- self-appraisal
- appraise skills
Insurance
- appraise the damage
- claim appraisal
- adjuster's report
- replacement cost
Art & Antiques
- appraise authenticity
- auction estimate
- provenance check
- expert appraisal
Social Situations
- appraising glance
- size someone up
- appraise the mood
- silent appraisal
Conversation Starters
"How often does your company appraise your work performance?"
"If you had to appraise the value of your most prized possession, what would it be?"
"How do you appraise a new situation when you walk into a crowded room?"
"Is it possible to appraise a piece of art without knowing who the artist is?"
"Do you think banks appraise houses fairly in your city?"
Journal Prompts
Appraise your own progress in learning English over the last six months. What are your strengths and weaknesses?
Describe a time when someone appraised you unfairly. How did it make you feel?
If you were an expert, how would you appraise the current state of the global environment?
Appraise the importance of technology in your daily life. Could you live without it?
Write about a situation where you had to quickly appraise a risk before making a big decision.
Frequently Asked Questions
10 questionsYes, but it usually refers to their work performance or a silent social judgment. You can 'appraise an employee's performance' or 'appraise a stranger with a look.' It implies a professional or analytical distance.
In many contexts, they are the same. However, an appraisal is often the *process* or the *report* created by an expert (the appraiser), while valuation is the broader act of determining what something is worth. In real estate, they are used interchangeably.
No. You can appraise the quality of a book, the risks of a plan, or the symptoms of a disease. It simply means performing a formal evaluation against a standard.
No, 'appraise' is a verb. The noun form is 'appraisal'. You *conduct an appraisal* or you *appraise something*.
Use 'at' for the value: 'Appraised at $500'. Use 'for' for the purpose: 'Appraised for insurance reasons'.
Usually, yes. While you can appraise something casually, the word carries a weight of expertise. If you say you 'appraised' something, people expect you to have some knowledge about it.
They sound very similar (uh-PRAISE vs uh-PRIZE). It is one of the most common 'malapropisms' in English. Just remember: Appraise = Price.
Yes, it can be. An 'appraising look' is a look that shows someone is judging or evaluating you.
It is a systematic process used to identify the strengths and weaknesses of a research article in order to assess the usefulness and validity of the research findings.
Yes, 'appraise the situation' is a very common collocation. it means to look at what is happening and decide how to react based on the facts.
Test Yourself 200 questions
Write a sentence using 'appraise' in a business context.
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Describe a time you had to appraise a difficult situation.
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Compare 'appraise' and 'estimate' in two sentences.
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Write a short dialogue between a jeweler and a customer using 'appraise'.
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Explain why a bank needs to appraise a house.
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Use 'appraisingly' in a sentence about a character in a book.
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Write a formal email asking for a performance appraisal.
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How would you appraise the importance of learning English?
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Write a sentence using 'appraise' and 'at' to show value.
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Use 'critically appraise' in a sentence about a scientific study.
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Write a sentence using 'reappraise' regarding a personal goal.
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Describe the tools an appraiser might use.
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Write a sentence about appraising a risk in extreme sports.
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Explain the difference between 'appraise' and 'apprise' clearly.
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Write a sentence using 'appraise' in the passive voice.
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How does an art curator appraise a new discovery?
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Write a sentence using 'appraise' to mean 'sizing someone up'.
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Create a sentence using 'independent appraisal'.
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Write a sentence about appraising symptoms in a medical context.
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Appraise the benefits of remote work in one paragraph.
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Explain the meaning of 'appraise' to a friend.
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Describe how you would appraise a piece of modern art.
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Roleplay: You are an appraiser telling a customer their ring is a fake.
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Discuss the pros and cons of annual performance appraisals at work.
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How do you appraise a person's character when you first meet them?
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Pronounce 'appraise' and 'apprise' and explain the difference.
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Tell a story about someone who had a surprising appraisal of an old item.
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How would you appraise the success of your favorite sports team?
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Describe the steps you would take to appraise a used car before buying it.
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Why is it important to appraise risks in a business venture?
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What criteria would you use to appraise a new restaurant?
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Talk about a time you had a self-appraisal. Was it difficult?
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How do banks appraise property in your country?
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Do you think it's fair to appraise people based on their social media?
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Explain the phrase 'appraise the situation' using an example.
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Describe an 'appraising look' using body language.
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How would you appraise the impact of the internet on education?
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What would you do if a professional appraised your house lower than you expected?
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Can you appraise a friendship? Why or why not?
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Summarize the etymology of 'appraise'.
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Listen for the word 'appraise' in a business news clip. How was it used?
In a conversation about a house sale, does the speaker say 'appraise' or 'apprise'?
Listen to a manager giving feedback. Is this a performance appraisal?
Identify the stress in the word 'appraisal'.
Listen for the monetary value mentioned after 'appraised at'.
In a movie, a character says 'Let me appraise the situation.' What are they doing?
Distinguish between 'praise' and 'appraise' in a fast sentence.
Listen for the suffix in 'appraiser'. What does it indicate?
A jeweler says 'I'll need a day to appraise this.' What is the time frame?
Listen to a podcast about art. How do they use 'appraise' in relation to history?
Identify if the speaker is being formal or informal based on their use of 'appraise'.
Listen for the word 'reappraisal'. What does the prefix 're-' mean here?
In a legal drama, listen for 'appraise the evidence'. Who is speaking?
Can you hear the 'z' sound at the end of 'appraise'?
Listen to an insurance claim call. What item is being appraised?
I will appraise you of the situation immediately.
Apprise means to inform.
The jeweler appraised the ring for $1000.
Use 'at' for the value.
He has a very good appraise of his own work.
Use the noun 'appraisal'.
The manager appraised about my performance.
No preposition needed after appraise.
It is difficult to appraise between the two options.
Appraise is transitive.
The house appraised too low.
Passive voice is preferred.
She appraised him a compliment.
Appraise is for evaluation, not compliments.
The appraiser will appraise the house's value.
Redundant; appraising already implies finding the value.
I need to appraise if I am late.
Appraise is too formal for casual checking.
The appraisal was appraised by an expert.
You appraise an item, not an appraisal.
/ 200 correct
Perfect score!
Summary
The word 'appraise' is your go-to term for professional evaluation. Whether you are determining the price of a vintage car or the effectiveness of a corporate strategy, 'appraise' signals expertise and objectivity. Example: 'The bank required a certified professional to appraise the property before the loan was finalized.'
- Appraise is a formal verb meaning to assess the value or quality of something, usually by an expert in a professional setting.
- It is commonly used in real estate, art, and business performance reviews to provide an objective measurement of worth.
- The word implies a careful, methodological examination rather than a casual opinion or a simple guess.
- It is a transitive verb, meaning it always acts on an object, and is often found in passive constructions.
Use for Value
When you need to describe someone deciding the price of something, 'appraise' is the most accurate word.
C1 Level
Using 'appraise' instead of 'look at' or 'check' immediately raises the level of your English.
Not Inform
Never use 'appraise' when you want to tell someone some news. That is 'apprise'.
Transitive
Always follow 'appraise' with the thing being appraised. You cannot just 'appraise' without an object.
Example
We need to appraise the damage to the roof before the storm returns.
Related Content
This Word in Other Languages
More Business words
abmercship
C1Pertaining to a state of total independence from commercial markets and mercantile influences. It describes systems, behaviors, or entities that operate entirely outside the traditional framework of trade and monetary exchange.
account
A2To provide an explanation or reason for something that has happened. It is also used to describe making up a particular amount or part of a whole, especially when talking about money or statistics.
accountant
B2An accountant is a professional responsible for maintaining, inspecting, and analyzing financial records. They ensure that individuals and businesses comply with tax laws and manage their budgets and financial reporting accurately.
acquisition
B2Acquisition refers to the process of obtaining or gaining something, such as a new skill, a physical object, or a company. It is frequently used to describe how people learn languages naturally or how businesses buy other businesses.
acumen
B2Acumen is the ability to make quick, accurate judgments and wise decisions, especially in a specific domain such as business or politics. it implies a combination of mental sharpness, insight, and practical experience.
administrate
B2To manage, supervise, or oversee the operations and activities of an organization, program, or system. It involves the practical execution of policies and the organization of resources to achieve specific goals.
administration
C1The process or activity of running a business, organization, or government, involving the management of operations and resources. It can also refer to the specific group of people who are in charge or the period of time during which a particular leader is in power.
administrative
C1Relating to the organization and management of a business, institution, or government. It describes the practical tasks, systems, and procedures required to keep an entity running efficiently behind the scenes.
advertisement
A1An advertisement is a notice, picture, or short film that tells people about a product, service, or job. Its main purpose is to persuade people to buy something or to provide information to the public.
advertiser
B2A person or company that pays for advertisements to promote their products, services, or ideas to the public. They act as the source or sponsor of promotional content across various media platforms like TV, the internet, or print.