The video owner has disabled playback on external websites.

This video is no longer available on YouTube.

This video cannot be played right now.

Watch on YouTube

Desbloquea herramientas de aprendizaje con IA

Regístrate para acceder a herramientas potentes que te ayudan a aprender más rápido con cada video.

Explicación de escena Cazador de frases Repaso con tarjetas Práctica de imitación Responder
Regístrate gratis
B1 Intermedio Inglés 8:29 Educational

Why All Brands Should Study Stanley Cup CEO Terence Reilly's Marketing Masterclass

Forbes · 2,582,021 vistas · Añadido hace 3 semanas

Estadísticas de aprendizaje

B1

Nivel MCER

5/10

Dificultad

Subtítulos (196 segmentos)

00:00

imagine going back to 1994 and asking

00:03

people what a hot product would look

00:04

like in 2024 chances are it wouldn't

00:08

resemble a Stanley

00:09

Cup yet here we are the reusable water

00:12

bottles are one of the most sought-after

00:14

forms of Beverage containment largely

00:17

thanks to Tik Tok Stanley's Revenue

00:20

jumped from $74 million in 2019 to $750

00:24

million in

00:26

2023 but look behind the massive sales

00:30

and there's a deeper case study in

00:31

effective product marketing and

00:33

leveraging cultural momentum I think

00:35

with the Stanley Cup brand you're not

00:38

really buying into Stanley you're buying

00:40

into the community of all the other

00:43

girls who have one in their hand and

00:46

it's very similar in my opinion to Jolie

00:50

the showerhead company that's gotten

00:52

pretty popular through customers who

00:54

post about it and you know on one hand

00:57

it's it's something to brag about right

00:59

you have this amazing piece of Hardware

01:01

in your home it's that with the Stanley

01:04

Cups as well but it's also it's this

01:06

sense of community like everybody's got

01:08

their Stanley Cup you know everybody's

01:10

staying hydrated it's it's something

01:12

that signals you know only good

01:15

things Stanley Cups marketing has been

01:19

successful in the

01:21

diversity by which it's gone to Market

01:25

so mean sanley cup is a 110 year old

01:28

company right and the the products

01:30

aren't terribly novel since its

01:34

conception 110 years ago like the only

01:36

new product it's had as far as a new

01:39

actual product was think in 2016 2017

01:41

the Quinter Tumblr right they have

Subtítulos completos disponibles en el reproductor

Practica con ejercicios

Genera ejercicios de vocabulario, gramática y comprensión de este video

Vocabulario y gramática Test de comprensión Examen IELTS Práctica de escritura
Regístrate para practicar
¡No hay comentarios todavía. Sé el primero en compartir tus ideas!

Regístrate para desbloquear todas las funciones

Sigue tu progreso, guarda vocabulario y practica con ejercicios

Aprende idiomas gratis