B2 verb Neutral 1 min read

点击

dian ji /tjɛn²¹⁴ tɕi⁵⁵/

The standard Chinese term for the digital action of clicking a mouse or link.

Word in 30 Seconds

  • Pressing a mouse button to select items on a screen.
  • Essential verb for internet navigation and software usage.
  • Can function as a noun in marketing contexts (clicks).

概览:‘点击’是一个典型的现代汉语词汇,随着计算机技术的普及而产生。它由‘点’(指点、轻触)和‘击’(敲击、打击)两个动词组成,形象地描述了手指按下鼠标按键并迅速抬起的动作。

  1. 1用法模式:该词最常作为及物动词使用,后接具体的数字对象。常见的句式包括‘点击+名词’(如:点击链接、点击图标)。此外,它也可以转化为名词性质,用于描述统计数据,如‘点击量’(Click volume)或‘点击率’(Click-through rate)。

常见语境:主要用于信息技术、互联网、电子商务及日常数字化生活。无论是办公软件的操作说明,还是网页上的交互引导(如‘点击此处下载’),‘点击’都是核心词汇。

  1. 1词义辨析:‘点击’与‘按’的区别在于,‘按’(press)通常指物理按键的持续受力或简单的下压动作,而‘点击’强调的是在屏幕特定位置的交互。在触摸屏设备上,‘点击’有时会与‘轻触’(tap)互换,但在正式的技术文档中,‘点击’依然是针对指针设备最标准的表达方式。

Examples

1

请点击屏幕右下角的确认按钮。

everyday

Please click the confirm button at the bottom right of the screen.

2

该文章在发布后一小时内点击量突破了十万。

formal

The article's click count exceeded 100,000 within an hour of publication.

3

你点一下那个红色的图标试试。

informal

Try clicking that red icon.

4

点击流数据反映了用户在网站上的浏览行为路径。

academic

Clickstream data reflects the user's browsing behavior path on the website.

Common Collocations

点击链接 Click a link
点击率 Click-through rate (CTR)
双击 Double-click

Common Phrases

点击进入

Click to enter

点击下载

Click to download

点击关注

Click to follow

Often Confused With

点击 vs

Refers to physical pressure on any object, while 点击 is specific to digital cursors/interfaces.

点击 vs

A broader verb for 'to point' or 'to touch'; 点击 is the specific technical term for the computer action.

Grammar Patterns

点击 + Object (e.g., 链接/按钮) 通过 + 点击 + Object + 来 + Verb Noun + 的 + 点击量

How to Use It

Usage Notes

The term is neutral and used in all registers, from technical manuals to casual conversation. In mobile app development, '点击' is often used interchangeably with '轻触' (tap). When used as a noun, it almost always refers to internet traffic metrics.


Common Mistakes

English learners sometimes use 'press' (按) when they mean 'click' (点击) in a digital context. Also, remember that '点击' is used for the action, while '点击量' is used for the resulting statistic.

Tips

💡

Use for Call-to-Action phrases

When designing a website in Chinese, '点击这里' (Click here) is the most natural call-to-action phrase.

⚠️

Don't confuse with physical pressing

Use '按' (àn) for physical buttons like elevators or doorbells, and '点击' for digital interfaces.

🌍

The rise of 'Dianji' in media

In the early 2000s, '点击率' became a buzzword in China, symbolizing the shift from traditional media to digital metrics.

Word Origin

A compound word created in the late 20th century to translate the English computer term 'click'. It combines 'point' and 'strike' to mimic the mechanical sound and action of early computer mice.

Cultural Context

In China's massive internet economy, '点击' is the currency of the attention economy. Terms like '标题党' (clickbait) are centered around the goal of increasing '点击率'.

Memory Tip

Think of the 'Dian' (点) as the dot on the screen you are pointing at, and 'Ji' (击) as the strike or tap you make with your finger.

Frequently Asked Questions

4 questions

可以。虽然‘轻触’(tap)更准确,但在日常交流和应用提示中,‘点击’广泛用于描述手机屏幕的操作。

‘点击’描述的是动作本身,而‘点开’强调动作的结果,即通过点击使某个东西(如文件夹、链接)展开或打开。

它指网页或广告被点击的次数与显示次数的比率,是衡量网络内容受欢迎程度的关键指标。

通常说‘左键点击’(或简称‘点击’)和‘右键点击’(或‘右击’)。

Test Yourself

fill blank

请___这个链接以获取更多详细信息。

Correct! Not quite. Correct answer: a

‘点击链接’是固定搭配,表示通过鼠标操作打开网址。

multiple choice

他在浏览新闻时,不小心___了一个广告。

Correct! Not quite. Correct answer: b

‘点击广告’是描述用户与在线广告交互的标准说法。

sentence building

图标 / 运行 / 双击 / 程序 / 桌面上的

Correct! Not quite. Correct answer: a

‘双击’是‘点击’的一种特殊形式(double-click),常用于启动程序。

Score: /3

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