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Why Maslow's Hierarchy Of Needs Matters
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one of the most legendary ideas in a
history of psychology is located in an
unassuming triangle divided into five
sections referred to universally simply
as Maslow's pyramid of needs this
profoundly influential pyramid first saw
the world in an academic journal in the
United States in 1943 where it was
crudely drawn in black and white and
surrounded by dense and jargon rich
texts
it has since become a mainstay of
psychological analyses business
presentations and TED Talks
and grown ever more colorful and
emphatic in the process the pyramid was
the work of a thirty-five year old
Jewish psychologist of Russian origins
called Abraham Maslow who'd been looking
since the start of his professional
career for nothing less than the meaning
of life no longer part of the close-knit
Orthodox family of his youth Maslow
wanted to find out what could make life
purposeful for people himself included
in modern-day America a country where
the pursuit of money and fame seemed to
have eclipsed any more interior or
authentic aspirations he saw psychology
as the discipline that would enable him
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