B1 Collocation Neutral 2 min read

hit target

Reach goal

Literally: To physically strike a mark or object with a projectile.

In 15 Seconds

  • Successfully reaching a specific, measurable goal or numerical result.
  • Commonly used in business, fitness, and personal productivity contexts.
  • Implies a combination of clear planning and successful execution.

Meaning

When you 'hit target', you successfully achieve exactly what you planned to do. It is like throwing a dart and landing it right in the center of the board.

Key Examples

3 of 6
1

Encouraging a teammate

Great job everyone, we hit our monthly target early!

Great job everyone, we reached our monthly goal early!

<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>
2

Texting a friend about the gym

Finally hit my target weight today! Time for a pizza.

Finally reached my goal weight today!

<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M14.828 14.828a4 4 0 01-5.656 0M9 10h.01M15 10h.01M21 12a9 9 0 11-18 0 9 9 0 0118 0z"/></svg>
3

In a formal performance review

I have consistently hit every target set for this quarter.

I have consistently reached every goal set for this quarter.

<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>
🌍

Cultural Background

In the US, 'hitting targets' is often linked to the 'American Dream' and individual merit. It is a very common topic in motivational speaking. Targets are often set for groups rather than individuals. Hitting a target is seen as a collective success for the 'wa' (harmony) of the team. There is a high value placed on precision and meeting exact specifications. Hitting a target isn't just about reaching it, but reaching it exactly as planned. While targets are important, there is often a culture of 'understatement.' A manager might say 'We've hit our targets' in a very calm, almost bored way, even if it's a huge success.

🎯

Use 'Exceed'

If you do better than the target, use the verb 'exceed' or 'surpass' to sound very professional.

⚠️

Irregular Verb

Never say 'hitted'. It's always 'hit', even for yesterday.

In 15 Seconds

  • Successfully reaching a specific, measurable goal or numerical result.
  • Commonly used in business, fitness, and personal productivity contexts.
  • Implies a combination of clear planning and successful execution.

What It Means

Hit target means you reached a specific goal or number. It feels like a victory. Imagine you are playing a game. You aim for the bullseye. When you succeed, you have 'hit the target'. In real life, the 'target' is usually a number, a deadline, or a result. It is very satisfying to say.

How To Use It

You can use this for work or personal life. Usually, you use it with numbers. For example, 'We hit our sales target.' You can also use it for time. 'I hit my target of finishing the book by Friday.' It sounds active and energetic. It shows you worked hard and won.

When To Use It

Use it when you feel proud of an achievement. It is perfect for business meetings. It is also great for fitness goals. Tell your friend, 'I hit my target of 10,000 steps!' It works well in performance reviews. It makes you sound organized and successful.

When NOT To Use It

Do not use it for vague dreams. If you just 'want to be happy', you do not 'hit a target'. Targets need to be specific. Also, do not use it for accidental success. If you win the lottery, you did not 'hit a target'. You just got lucky. It implies effort and planning.

Cultural Background

This phrase comes from archery and shooting sports. In Western culture, we love measuring progress. We like to turn life into a game with scores. 'Hitting the target' is a metaphor for precision. It shows that you are a person who stays focused. It is the language of high-achievers and 'go-getters'.

Common Variations

You might hear hit the mark or reach the goal. In business, people say hit the numbers. If you do even better than the goal, you surpass the target. If you fail, you miss the target. But 'hitting' it is the sweet spot of success.

Usage Notes

The phrase is highly versatile but most effective when the 'target' is quantifiable (numbers, dates, percentages). It sits comfortably between neutral and professional registers.

🎯

Use 'Exceed'

If you do better than the target, use the verb 'exceed' or 'surpass' to sound very professional.

⚠️

Irregular Verb

Never say 'hitted'. It's always 'hit', even for yesterday.

💬

Corporate Speak

In offices, people often say 'hit our numbers' as a synonym for 'hit our targets'.

Examples

6
#1 Encouraging a teammate
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

Great job everyone, we hit our monthly target early!

Great job everyone, we reached our monthly goal early!

Shows collective success in a professional setting.

#2 Texting a friend about the gym
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M14.828 14.828a4 4 0 01-5.656 0M9 10h.01M15 10h.01M21 12a9 9 0 11-18 0 9 9 0 0118 0z"/></svg>

Finally hit my target weight today! Time for a pizza.

Finally reached my goal weight today!

Used for personal health milestones.

#3 In a formal performance review
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

I have consistently hit every target set for this quarter.

I have consistently reached every goal set for this quarter.

Demonstrates reliability and competence.

#4 A humorous moment with a partner
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M14.828 14.828a4 4 0 01-5.656 0M9 10h.01M15 10h.01M21 12a9 9 0 11-18 0 9 9 0 0118 0z"/></svg>

I hit my target of eating five cookies in one minute.

I reached my goal of eating five cookies in one minute.

Uses a serious phrase for a silly achievement.

#5 Talking about a savings goal
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M4.318 6.318a4.5 4.5 0 000 6.364L12 20.364l7.682-7.682a4.5 4.5 0 00-6.364-6.364L12 7.636l-1.318-1.318a4.5 4.5 0 00-6.364 0z"/></svg>

We finally hit our target for the house deposit.

We finally reached our goal for the house deposit.

Reflects a long-term emotional achievement.

#6 Discussing a marketing campaign
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

The ad didn't quite hit the target audience we wanted.

The ad didn't quite reach the specific group we wanted.

Here 'target' is an adjective for a group of people.

Test Yourself

Fill in the blank with the correct form of the verb 'hit'.

Last year, our team ______ all of its annual targets.

✓ Correct! ✗ Not quite. Correct answer: hit

The past tense of 'hit' is 'hit'.

Which sentence uses the phrase correctly in a business context?

Choose the best option:

✓ Correct! ✗ Not quite. Correct answer: We hit the sales target for Q4.

'Sales target' is a standard collocation, and 'hit' is used correctly without 'to'.

Match the target to the situation.

1. Fitness, 2. Sales, 3. Academic

✓ Correct! ✗ Not quite. Correct answer: 1-c, 2-a, 3-b

These are the most common targets associated with these fields.

Complete the dialogue.

A: Are we going to finish the project on time? B: Yes, if we work hard, we will ______ our target deadline.

✓ Correct! ✗ Not quite. Correct answer: hit

'Hit a deadline' is a common variation of hitting a target.

🎉 Score: /4

Visual Learning Aids

Hit vs. Miss

Hit
Success Success
Bonus Bonus
Miss
Failure Failure
Review Review

Practice Bank

4 exercises
Fill in the blank with the correct form of the verb 'hit'. Fill Blank B1

Last year, our team ______ all of its annual targets.

✓ Correct! ✗ Not quite. Correct answer: hit

The past tense of 'hit' is 'hit'.

Which sentence uses the phrase correctly in a business context? Choose B1

Choose the best option:

✓ Correct! ✗ Not quite. Correct answer: We hit the sales target for Q4.

'Sales target' is a standard collocation, and 'hit' is used correctly without 'to'.

Match the target to the situation. situation_matching A2

1. Fitness, 2. Sales, 3. Academic

✓ Correct! ✗ Not quite. Correct answer: 1-c, 2-a, 3-b

These are the most common targets associated with these fields.

Complete the dialogue. dialogue_completion B1

A: Are we going to finish the project on time? B: Yes, if we work hard, we will ______ our target deadline.

✓ Correct! ✗ Not quite. Correct answer: hit

'Hit a deadline' is a common variation of hitting a target.

🎉 Score: /4

Frequently Asked Questions

10 questions

It is neutral to formal. It's perfectly fine in a business report or a meeting.

Yes, 'hit my goal' and 'hit my target' are very similar, though 'target' often implies a specific number.

The past tense is 'hit'. For example: 'We hit the target yesterday.'

No, you 'reach' or 'contact' a person. You 'hit a target' with a goal or objective.

It means you are making the right progress to hit the target in the future.

Use 'the' for a specific goal you already mentioned, and 'a' for goals in general.

Yes, this is a common informal way to say you did much better than expected.

It's a metaphor for a goal that keeps changing, making it very hard to achieve.

Yes, both literally (archery, shooting) and figuratively (scoring goals).

Say: 'I have a proven track record of hitting and exceeding sales targets.'

Related Phrases

🔗

meet a target

similar

To achieve a goal.

🔗

miss the mark

contrast

To fail to achieve a goal.

🔗

smash a target

builds on

To exceed a goal significantly.

🔗

on target

similar

To be making good progress toward a goal.

🔗

moving target

specialized form

A goal that keeps changing.

Was this helpful?

Comments (0)

Login to Comment
No comments yet. Be the first to share your thoughts!