B2 Expression Formal 8 min read

We would like to highlight

Formal business communication expression

In 15 Seconds

  • Used to draw specific attention to important points in professional settings.
  • Usually followed by a noun or a 'that' clause for clarity.
  • Highly formal; best for meetings, emails, presentations, and LinkedIn.
  • Do not use the preposition 'on' after the word 'highlight'.

Meaning

This phrase is the professional equivalent of pointing a bright laser at a specific part of a slide. It signals to your audience that while you've said many things, the point you are about to make is the most critical one for them to remember. It carries an aura of polite authority and focused professional intent.

Key Examples

3 of 11
1

Opening a business presentation

Before we begin the data analysis, we would like to highlight our team's recent success in the Asian market.

Before we begin the data analysis, we would like to highlight our team's recent success in the Asian market.

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2

Writing a formal email to a client

We would like to highlight that the deadline for the project has been moved to next Friday.

We would like to highlight that the deadline for the project has been moved to next Friday.

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3

Posting a company update on LinkedIn

On our 10th anniversary, we would like to highlight the journey of our founding members.

On our 10th anniversary, we would like to highlight the journey of our founding members.

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🌍

Cultural Background

In US business culture, 'highlighting' is seen as helpful efficiency. Time is money, so telling people exactly what to look at is appreciated. The British use this phrase to be polite and indirect. It's a way of saying 'Look at this' without being bossy. In international Japanese business, this phrase is used to bridge the gap between Japanese indirectness and Western directness. Germans value precision. When they use this phrase, they expect the 'highlighted' point to be backed by significant data.

🎯

The Power of One

Only highlight one thing per slide or paragraph. If you highlight everything, the audience gets overwhelmed.

⚠️

Preposition Trap

Never say 'highlight about'. It's a direct verb. Just say 'highlight the results'.

In 15 Seconds

  • Used to draw specific attention to important points in professional settings.
  • Usually followed by a noun or a 'that' clause for clarity.
  • Highly formal; best for meetings, emails, presentations, and LinkedIn.
  • Do not use the preposition 'on' after the word 'highlight'.

What It Means

Have you ever been in a Zoom meeting where someone is talking for twenty minutes, and your brain starts drifting toward what you're having for lunch? We've all been there. This phrase is the emergency brake for your audience’s wandering minds. When you say We would like to highlight, you are essentially saying, "Stop thinking about your sandwich; this part actually matters!" It’s a way to create a hierarchy of information in your speech. In a sea of data, this phrase acts like a lighthouse, guiding everyone’s attention to the most important shore. It’s not just about sharing information; it’s about emphasizing value. It feels expensive, professional, and very intentional. It suggests that a team of people (the We) has collectively decided that this specific point is the gold nugget in the conversation.

How To Use It

Grammatically, this phrase is quite friendly because it usually leads directly into a noun or a that clause. You can say, We would like to highlight our recent growth, or you can get a bit more descriptive with We would like to highlight that our users are staying on the app longer. Notice how the word would adds a layer of politeness. Without it, We want to highlight sounds a bit more demanding. The like to part makes it a request for the audience's attention rather than an order. Pro-tip: don't use the word on after it. A very common mistake is saying highlight on. In English, you highlight something, you don't highlight "on" it. It’s like a direct hit with a spotlight. No extra prepositions needed! Also, while it uses We, you can use it in a solo presentation to represent your company or project. If you're a freelancer, the We can even just refer to you and your professional brand. It sounds much more official than I want to show you.

Formality & Register

This is definitely a "suit and tie" phrase. You’ll find it in annual reports, LinkedIn corporate updates, and high-stakes board meetings. If you used this while texting your best friend about a new Netflix show, they might think you’ve been replaced by a corporate robot. However, in the right context—like a job interview or a project pitch—it makes you sound incredibly polished and prepared. It sits right in the "Formal" to "Very Formal" category. It’s the kind of language used by people who have their LinkedIn notifications turned on and actually read the Terms and Conditions. It’s perfect for when you want to sound like you have your life together, even if your desk is covered in empty coffee cups. Think of it as the linguistic equivalent of wearing a freshly ironed shirt for a video call.

Real-Life Examples

You’ll see this all over professional spaces. Imagine a company newsletter from a brand like Apple or Spotify. They might write, We would like to highlight our new privacy features. They aren't just telling you the features exist; they are making a statement about their importance. On LinkedIn, a CEO might post, We would like to highlight the incredible work of our engineering team this quarter. It turns a simple "thank you" into a formal recognition. Even in the world of travel vlogging, a creator might use a slightly softened version in a sponsored segment: I’d like to highlight the battery life of this camera. It signals to the viewer that the following information is a key selling point. In academia, you’ll find it in the introduction of research papers to point out the specific gap the study is filling. It’s the universal "Pay Attention" sign of the professional world.

When To Use It

Use this when the stakes are high and clarity is king. If you’re giving a presentation and you reach the "Conclusion" slide, this phrase is your best friend. It helps you summarize without sounding repetitive. It’s also great for cover letters. I would like to highlight my three years of experience in project management sounds much more confident than I also have experience. Use it when you are providing feedback to a team member and want to start with the positives: First, we would like to highlight your excellent communication during the crisis. It sets a constructive, professional tone. It’s also useful in customer service emails when you want to make sure the client doesn't miss a specific instruction or a deadline. Basically, if it’s important enough to be written in bold, it’s important enough to be introduced with this phrase.

When NOT To Use It

Please, for the love of all that is holy, do not use this in your Tinder bio. I would like to highlight my ability to cook 2-minute noodles in 90 seconds is funny, but maybe too much. Avoid it in casual settings where "Look at this" or "Check this out" would work better. If you’re at a bar with friends and you want to show them a funny meme, saying I would like to highlight this image will get you some very weird looks. Also, don't use it for things that are actually trivial. If you say We would like to highlight that the office stapler is now blue, your coworkers will wonder why you're wasting their time with such formal language for a minor detail. It’s a powerful tool; don’t use a sledgehammer to crack a nut. Keep it for the big moments when you really need people to focus.

Common Mistakes

The absolute king of mistakes here is adding on. ✗ We would like to highlight on the issues. → ✓ We would like to highlight the issues. In English, highlight is a transitive verb that takes a direct object. Another one is forgetting the like to. ✗ We would highlight... This actually changes the meaning to a conditional statement (something you *would* do if something else happened). Another slip-up is using it for physical highlighting. If you’re literally using a yellow marker on a book, you just say I’m highlighting the text. Using the full phrase I would like to highlight this text makes it sound like you're about to give a speech about the sentence you just colored. Finally, watch out for overusing it. If you "highlight" ten things in one email, nothing is actually highlighted anymore. It’s like a book where every single line is covered in yellow ink—you can't see what's actually important.

Common Variations

If We would like to highlight feels a bit too stiff, you can try We’d like to point out. It’s slightly more neutral but still professional. If you want to sound even more serious, use We would like to emphasize. This implies that the point is not just visible, but deeply significant. For a more modern, tech-savvy vibe, you might say We want to spotlight. This is common in marketing and creative industries. If you are in a legal or very traditional academic setting, you might hear We would like to underscore. It sounds very intellectual, like you’re wearing elbow patches on a tweed jacket. On the flip side, in a semi-formal Slack message, you might just say Just wanted to flag... which is the digital-era cousin of highlighting. It’s faster and less formal but serves the same purpose of drawing attention.

Real Conversations

Speaker A: Thanks for joining the quarterly review, everyone. Before we look at the charts, we would like to highlight our 20% increase in user retention.

Speaker B: That’s a huge win! Was there a specific feature that drove that?

Speaker A: Exactly. We would also like to highlight the new onboarding flow we launched in January.

Speaker B: It clearly made a difference. Let's dive into the rest of the data.

Speaker C: (On a Zoom call) Sorry, can I just jump in? I’d like to highlight a potential issue with the server migration next week.

Speaker A: Good point, let's add that to the agenda for the end of the meeting.

Quick FAQ

Is I would like to highlight okay to use? Yes, absolutely! Use I if you are speaking for yourself and We if you are representing a team or a company. How is it different from mention? To mention something is just to say it. To highlight something is to give it special importance and make sure it’s noticed. Can I use it in an essay? Yes, it’s a great way to introduce your main thesis or a key piece of evidence in a formal academic paper. Does it sound too arrogant? Not at all. As long as you use it for genuinely important points, it comes across as clear and organized, which people usually appreciate in professional settings.

Usage Notes

Best kept for professional or academic environments. Avoid adding the preposition 'on' (e.g., 'highlight on') as the verb is transitive. Using 'We' instead of 'I' helps maintain a collaborative, company-first tone.

🎯

The Power of One

Only highlight one thing per slide or paragraph. If you highlight everything, the audience gets overwhelmed.

⚠️

Preposition Trap

Never say 'highlight about'. It's a direct verb. Just say 'highlight the results'.

💬

The 'We' vs 'I'

Use 'We' if you are speaking for a company, even if you are the only one talking. It sounds more authoritative.

Examples

11
#1 Opening a business presentation
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

Before we begin the data analysis, we would like to highlight our team's recent success in the Asian market.

Before we begin the data analysis, we would like to highlight our team's recent success in the Asian market.

Sets a positive tone for the meeting.

#2 Writing a formal email to a client
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

We would like to highlight that the deadline for the project has been moved to next Friday.

We would like to highlight that the deadline for the project has been moved to next Friday.

Ensures the client doesn't miss the critical date change.

#3 Posting a company update on LinkedIn
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

On our 10th anniversary, we would like to highlight the journey of our founding members.

On our 10th anniversary, we would like to highlight the journey of our founding members.

Uses the phrase to show appreciation and history.

#4 Job interview on Zoom
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

I would like to highlight my experience with Python, which I believe is perfect for this role.

I would like to highlight my experience with Python, which I believe is perfect for this role.

A polite way to brag about your skills.

#5 Commenting on a colleague's work
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I really enjoyed your report, but I would like to highlight one small typo on page five.

I really enjoyed your report, but I would like to highlight one small typo on page five.

Softens the blow of a correction.

#6 Customer service response
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

We would like to highlight our 24/7 support line available for all premium users.

We would like to highlight our 24/7 support line available for all premium users.

Points out a key service benefit.

Texting a friend about a movie Common Mistake
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✗ I would like to highlight that the ending was crazy! → ✓ You have to see the ending; it was crazy!

✗ I would like to highlight that the ending was crazy! → ✓ You have to see the ending; it was crazy!

The phrase is too formal for a casual text between friends.

Using the wrong preposition Common Mistake
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

✗ We would like to highlight on the new features. → ✓ We would like to highlight the new features.

✗ We would like to highlight on the new features. → ✓ We would like to highlight the new features.

Never use 'on' after highlight in this context.

#9 Reacting to a viral TikTok trend
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M21 13.255A23.931 23.931 0 0112 15c-3.183 0-6.22-.62-9-1.745M16 6V4a2 2 0 00-2-2h-4a2 2 0 00-2 2v2m4 6h.01M5 20h14a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v10a2 2 0 002 2z"/></svg>

In this video, we would like to highlight how easily misinformation can spread on social media.

In this video, we would like to highlight how easily misinformation can spread on social media.

A formal way to introduce a serious topic in a modern medium.

#10 Expressing gratitude in a speech
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Finally, we would like to highlight the support of our families, without whom this wouldn't be possible.

Finally, we would like to highlight the support of our families, without whom this wouldn't be possible.

Adds emotional weight to a formal thank you.

#11 A joke about being too corporate
<svg class="w-5 h-5" fill="none" stroke="currentColor" viewBox="0 0 24 24" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" stroke-width="2" d="M14.828 14.828a4 4 0 01-5.656 0M9 10h.01M15 10h.01M21 12a9 9 0 11-18 0 9 9 0 0118 0z"/></svg>

As your roommate, I would like to highlight that your dirty socks are still on the kitchen table.

As your roommate, I would like to highlight that your dirty socks are still on the kitchen table.

Using high-level language for a low-level problem for comedic effect.

Test Yourself

Complete the formal sentence using the correct form of the phrase.

Before we finish, we ______ ______ ______ highlight the importance of safety.

✓ Correct! ✗ Not quite. Correct answer: would like to

'Would like to' is the standard polite form for professional presentations.

Which sentence is grammatically correct?

Select the correct option:

✓ Correct! ✗ Not quite. Correct answer: We would like to highlight the new budget.

'Highlight' is a transitive verb and does not take a preposition like 'about' or 'for'.

Match the phrase variation to the correct situation.

1. 'We would like to highlight...' 2. 'Check this out...' 3. 'We wish to underscore...'

✓ Correct! ✗ Not quite. Correct answer: 1-Formal Meeting, 2-Casual Friend, 3-Legal Document

The level of formality must match the social context.

Fill in the missing part of the dialogue.

Speaker A: 'The report is very long.' Speaker B: 'Yes, so in the summary, we ______ ______ ______ ______ the three main risks.'

✓ Correct! ✗ Not quite. Correct answer: would like to highlight

This completes the polite expression of intent.

🎉 Score: /4

Visual Learning Aids

Practice Bank

4 exercises
Complete the formal sentence using the correct form of the phrase. Fill Blank B1

Before we finish, we ______ ______ ______ highlight the importance of safety.

✓ Correct! ✗ Not quite. Correct answer: would like to

'Would like to' is the standard polite form for professional presentations.

Which sentence is grammatically correct? Choose B2

Select the correct option:

✓ Correct! ✗ Not quite. Correct answer: We would like to highlight the new budget.

'Highlight' is a transitive verb and does not take a preposition like 'about' or 'for'.

Match the phrase variation to the correct situation. situation_matching B2

1. 'We would like to highlight...' 2. 'Check this out...' 3. 'We wish to underscore...'

✓ Correct! ✗ Not quite. Correct answer: 1-Formal Meeting, 2-Casual Friend, 3-Legal Document

The level of formality must match the social context.

Fill in the missing part of the dialogue. dialogue_completion B1

Speaker A: 'The report is very long.' Speaker B: 'Yes, so in the summary, we ______ ______ ______ ______ the three main risks.'

✓ Correct! ✗ Not quite. Correct answer: would like to highlight

This completes the polite expression of intent.

🎉 Score: /4

Frequently Asked Questions

10 questions

It's usually too formal for a text. Use 'Just so you know' or 'Check this out' instead.

Yes, but it's slightly less formal. 'Would like to' is the gold standard for politeness.

They are very similar. 'Highlight' often implies showing something that was already there, while 'emphasize' implies giving it more force.

Absolutely. 'We would like to highlight a major problem' is a common way to introduce bad news politely.

It is always one word: 'highlight'.

Only if you are literally putting a spotlight on a person or featuring them in a program. Usually, you highlight a 'thing'.

Yes, it is very common in both American and British English.

You would say 'We wanted to highlight' or 'We have highlighted'.

Yes, it is excellent for academic writing to signal your main findings.

'I want to point out' or 'Look at this'.

Related Phrases

🔄

Underscore

synonym

To emphasize something important.

🔗

Point out

similar

To direct attention to something.

🔗

Spotlight

similar

To give something a lot of attention.

🔗

Downplay

contrast

To make something seem less important.

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