At the A1 level, you can think of '캠페인' (kaem-pe-in) as a special project. It is easy to remember because it sounds just like the English word 'campaign'. In Korea, you will see this word on posters in the street or in school. It usually means a group of people are trying to do something good together, like cleaning a park or saving water. You can use it in simple sentences like '캠페인을 해요' (I do a campaign) or '이것은 캠페인이에요' (This is a campaign). Since it is a loanword, you don't need to worry about complex Korean roots. Just remember the pronunciation: Kaem-Pe-In. At this level, just knowing that it means a 'helpful public project' is enough. You might see it with the word '환경' (environment) or '교통' (traffic). If you see a poster with a lot of people smiling and a slogan, it is probably a '캠페인'.
At the A2 level, you should start to recognize that '캠페인' is used for organized activities with a goal. You will likely see it in public places like subway stations or on the news. Common phrases include '캠페인에 참여하다' (to participate in a campaign) and '캠페인을 시작하다' (to start a campaign). You can use it to describe activities at your school or workplace. For example, '우리 학교는 독서 캠페인을 해요' (Our school is doing a reading campaign). It is a noun, so you can use it with basic particles like '을/를' (object) and '이/가' (subject). You should also notice that it is often paired with specific topics, such as '에너지 절약' (energy saving) or '금연' (quitting smoking). At this stage, try to use '캠페인' instead of just '행사' (event) when the activity lasts for more than a day and has a social message. This shows you understand the purpose of the activity better.
For B1 learners, '캠페인' becomes a useful tool for discussing social issues and professional projects. You should be comfortable using verbs like '벌이다' (to launch/conduct) which is very common with this word. Instead of just '캠페인을 해요', try saying '캠페인을 벌이고 있어요'. This sounds much more natural. You should also understand the role of campaigns in Korean society—how they are used by the government to manage public behavior (like '마스크 쓰기 캠페인' during the pandemic). You can start using '캠페인' in the context of marketing as well. If you are describing a company's efforts to sell a product, you can talk about their '광고 캠페인' (advertising campaign). You should also be able to describe the '목표' (goal) and '효과' (effect) of a campaign. For example, '이 캠페인의 목표는 무엇입니까?' (What is the goal of this campaign?). This level requires you to connect the word to broader concepts of public awareness and organizational strategy.
At the B2 level, you should understand the nuance between '캠페인' and its synonyms like '사회 운동' (social movement) or '홍보 활동' (PR activity). You will encounter '캠페인' in complex texts about corporate social responsibility (CSR) or political strategies. You should be able to discuss the '기획' (planning), '실행' (execution), and '평가' (evaluation) of a campaign. Use phrases like '대대적인 캠페인을 전개하다' (to develop a large-scale campaign) or '캠페인의 사회적 영향력' (the social influence of a campaign). You should also be aware of modern trends like '디지털 캠페인' (digital campaigns) and '해시태그 캠페인' (hashtag campaigns). At this level, you can analyze why a certain campaign was successful or why it failed to resonate with the public. Your vocabulary should include words like '취지' (intent/purpose) and '동참' (joining/participation). For instance, '많은 시민들이 캠페인의 취지에 공감하여 동참했습니다' (Many citizens empathized with the purpose of the campaign and joined in).
At the C1 level, '캠페인' is a word you use to discuss sophisticated communication strategies and societal trends. You should be able to critique the rhetoric used in '정치 캠페인' (political campaigns) or the ethical implications of '그린워싱 캠페인' (greenwashing campaigns). You will see this word in academic papers, editorials, and high-level business reports. You should understand how '캠페인' integrates with '브랜딩' (branding) and '여론 형성' (public opinion formation). You can use advanced grammatical structures to describe the multifaceted nature of campaigns, such as '단순한 홍보를 넘어선 사회적 인식 개선 캠페인' (An awareness improvement campaign that goes beyond simple promotion). You should also be familiar with how campaigns are regulated or funded in Korea. Your discussion can involve the '지속 가능성' (sustainability) of a campaign and its long-term impact on '공익' (public interest). At this level, '캠페인' is not just a project; it is a complex social phenomenon that you can analyze from multiple perspectives.
For C2 speakers, the word '캠페인' is handled with complete native-like precision. You can discuss the historical evolution of campaigns in Korea, from the '새마을 운동' (Samaeul Movement) era to modern-day viral social media campaigns. You can use the word in high-stakes environments like legal debates or executive boardrooms. You should be able to articulate the subtle differences in tone when '캠페인' is used by different actors—for example, how a '정부 주도 캠페인' (government-led campaign) differs in rhetoric from a '시민 단체 캠페인' (civil society group campaign). You can use idiomatic and highly formal language around it, such as '캠페인의 성패를 가르는 요인' (factors that determine the success or failure of a campaign). You are also capable of creating persuasive content for a campaign in Korean, choosing the right level of formality and emotional appeal to influence an audience. '캠페인' is a versatile tool in your linguistic arsenal, used to describe everything from a minor behavioral nudge to a major shift in national policy.

캠페인 en 30 segundos

  • A systematic effort to achieve social or commercial goals.
  • Derived from English, used widely in Korean public life.
  • Often involves public awareness, marketing, or political elections.
  • Paired with verbs like '벌이다' (launch) or '진행하다' (proceed).

The Korean word 캠페인 is a loanword directly derived from the English word 'campaign'. In the Korean context, it refers to a organized, systematic effort to achieve a specific social, political, or commercial goal over a set period. Unlike a simple advertisement or a one-time event, a 캠페인 implies a broader mission, often involving public awareness or behavioral change. You will encounter this word frequently in public service announcements, corporate social responsibility (CSR) initiatives, and political movements. It carries a tone of organized purpose and collective action.

Social Awareness
Used when the government or NGOs encourage people to save water, recycle, or drive safely. For example, '환경 보호 캠페인' (Environmental protection campaign).
Marketing & Branding
Used by companies to launch new products or improve brand image. '신제품 출시 캠페인' (New product launch campaign).
Political Context
Used for election cycles or policy promotion. '선거 캠페인' (Election campaign).

우리 회사는 이번 달에 에너지 절약 캠페인을 시작했습니다.

Translation: Our company started an energy-saving campaign this month.

The word is versatile because it covers everything from a small school project to a nationwide health drive. Koreans often use the verb 벌이다 (to start/conduct) or 진행하다 (to progress/carry out) with this noun. When you hear '캠페인', think of a structured plan with a slogan. It is less about the 'battle' aspect found in historical English usage and more about the 'public engagement' aspect. In modern Seoul, you might see posters for a '걷기 캠페인' (walking campaign) or a '금연 캠페인' (anti-smoking campaign) in every subway station.

정부는 교통안전 캠페인을 대대적으로 홍보하고 있습니다.

Historically, loanwords in Korean like '캠페인' gained popularity during the rapid modernization of the late 20th century. It replaced older, more rigid terms with something that felt global. Today, it is an essential word for anyone working in media, business, or social services in Korea. Understanding this word allows you to navigate the many public messages that decorate the Korean urban landscape.

Using 캠페인 correctly involves pairing it with the right verbs and particles. Since it is a noun, it often acts as the object of a sentence. The most common verb combinations are '캠페인을 하다' (to do a campaign), '캠페인을 벌이다' (to launch/open a campaign), and '캠페인에 참여하다' (to participate in a campaign). It is important to note that '캠페인' is a 'Konglish' word that is actually standard Korean now, so it follows all standard grammatical rules for nouns.

Object Marker (-을/를)
'캠페인을 기획하다' (To plan a campaign). Here, the campaign is the target of the planning.
Adjective Form (-적인)
'캠페인적인 요소' (Campaign-like elements). Used when describing something that has the characteristics of a campaign.

많은 시민들이 헌혈 캠페인에 동참했습니다.

Translation: Many citizens joined the blood donation campaign.

When talking about the duration of a campaign, you use '기간' (period). '캠페인 기간 동안' means 'during the campaign period'. If you want to talk about the effectiveness, you might say '캠페인의 효과' (the effect of the campaign). In business Korean, you will often hear '마케팅 캠페인' (marketing campaign) which refers to a specific set of advertisements and promotions. In social settings, it might be more about '인식 개선 캠페인' (awareness improvement campaign).

이번 캠페인의 목표는 매출 증대입니다.

For learners at an intermediate level, practicing the combination of '캠페인' with various modifiers is key. For example, '대대적인 캠페인' (a large-scale campaign) or '일시적인 캠페인' (a temporary campaign). These nuances help you express the scope and intent of the activities being described. Whether you are writing a report or having a conversation about social issues, '캠페인' provides a professional way to group activities together under a single conceptual umbrella.

In South Korea, you are surrounded by 캠페인. If you take the Seoul Metro, you will hear announcements for '임산부 배려 캠페인' (Campaign to be considerate of pregnant women). On television, between dramas, you will see public service spots for '보이스피싱 예방 캠페인' (Voice phishing prevention campaign). The word is ubiquitous because Korean society places a high value on public order and collective health, which are often promoted through these organized efforts.

Public Transportation
Posters about keeping quiet on the phone or giving up seats for the elderly are labeled as '에티켓 캠페인'.
Workplace
Companies often run '정시 퇴근 캠페인' (Leave on time campaign) to improve work-life balance.

라디오에서 금연 캠페인 광고가 나왔어요.

Translation: An anti-smoking campaign advertisement came on the radio.

Social media platforms like Instagram and KakaoTalk are also breeding grounds for '챌린지 캠페인' (Challenge campaigns), where users post photos with specific hashtags to support a cause. For example, the '덕분에 챌린지' (Thanks to You Challenge) was a major campaign during the pandemic to thank medical workers. Hearing this word in these contexts signifies that the activity is not just a trend, but a purposeful movement backed by an organization or a shared social goal.

우리 학교는 플라스틱 줄이기 캠페인을 하고 있어요.

Finally, in the news, you will hear about '선거 캠페인' (Election campaigns) during voting season. Journalists use the word to describe the strategies and public appearances of candidates. Whether it is a soft-toned charity drive or a high-stakes political race, the word '캠페인' is the standard descriptor for any series of events aimed at influencing public opinion or behavior.

While 캠페인 is an English loanword, its usage in Korean has specific boundaries. One common mistake is confusing it with '이벤트' (event). An '이벤트' is usually a one-time occurrence, like a sale or a party. A '캠페인' is a sustained effort. If you call a one-day discount a '캠페인', it might sound slightly odd to a native speaker unless it is part of a larger month-long branding effort.

Mistaking for 'Exercise' (운동)
'운동' (undong) means both physical exercise and a social movement. While '캠페인' and '운동' overlap, '캠페인' is more formal and organizational, while '운동' can be more grassroots.
Spelling Errors
Sometimes learners write '캠패인' (using 'ㅐ' instead of 'ㅔ'). The correct spelling is '캠페인'.

❌ 어제 친구들과 캠페인을 했어요. (Incorrect context for a casual hang out)

✅ 어제 친구들과 환경 정화 캠페인에 참여했어요. (Correct context)

Another mistake is using the wrong verb. English speakers might want to say 'start a campaign' as '캠페인을 시작하다'. While not wrong, '캠페인을 벌이다' is a much more idiomatic and natural way to express the launching of a public movement. '벌이다' carries the nuance of spreading something out or setting up a scene, which fits the public nature of a campaign perfectly.

단순한 광고와 캠페인은 다릅니다.

Finally, don't confuse '캠페인' with '홍보' (PR/Promotion). '홍보' is the act of informing the public, whereas '캠페인' is the structured project that uses '홍보' as a tool. If you say '캠페인을 홍보하다', it means you are promoting the campaign itself. Keeping these distinctions clear will make your Korean sound much more sophisticated and precise.

Understanding the synonyms and related terms for 캠페인 helps you choose the right word for the right context. In Korean, there are several words that touch upon the idea of a 'campaign', but they differ in their formality and scope. Comparing these will deepen your vocabulary.

운동 (Undong)
Meaning 'movement'. This is used for large-scale social or political changes, like '민주화 운동' (Democratization movement). It feels more grassroots and powerful than '캠페인'.
홍보 (Hongbo)
Meaning 'public relations' or 'promotion'. This focuses on the act of spreading information. A campaign often includes '홍보' activities.
행사 (Haengsa)
Meaning 'event' or 'ceremony'. This is a specific time-bound occurrence. A campaign might have several '행사' within it.

캠페인은 사회 운동으로 발전했습니다.

Translation: This campaign developed into a social movement.

When should you use '캠페인' instead of '운동'? Use '캠페인' when the project is organized by an institution (government, company, school) and has a clear marketing or public service angle. Use '운동' when the goal is a fundamental change in society or when it is led by the 'people' rather than 'management'. In modern Korean, '캠페인' is often used to make a social movement sound more approachable and structured.

마케팅 전략의 일환으로 새로운 캠페인을 기획했습니다.

In academic or highly formal settings, you might also see '전개' (jeon-gae), which means 'unfolding' or 'development' of a campaign. For example, '캠페인의 전개 과정' (the process of the campaign's development). By knowing these alternatives, you can vary your language and sound more like a native speaker who understands the subtle shades of meaning in Korean society.

How Formal Is It?

Dato curioso

In Korea, the word is almost exclusively used for positive social or marketing efforts, rarely for military ones.

Guía de pronunciación

UK /kæmˈpeɪn/
US /kæmˈpeɪn/
In Korean, there is no strong word stress, but the first syllable '캠' usually carries a slightly higher pitch.
Rima con
메인 (Main) 체인 (Chain) 레인 (Rain/Lane) 게인 (Gain) 페인 (Pain/Vain) 디자인 (Design - partial) 라인 (Line - partial) 와인 (Wine - partial)
Errores comunes
  • Pronouncing it as 'Kam-pain' (two syllables) instead of 'Kaem-pe-in' (three syllables).
  • Using 'ㅐ' (ae) instead of 'ㅔ' (e) in the second syllable.
  • Misspelling it as 캠패인.
  • Over-aspirating the 'p' sound.
  • Confusing the vowel sounds in fast speech.

Nivel de dificultad

Lectura 1/5

Easy to read as it is a phonetic loanword.

Escritura 2/5

Need to remember the 'ㅔ' vowel correctly.

Expresión oral 2/5

Must follow the three-syllable Korean rhythm.

Escucha 1/5

Very recognizable due to English origin.

Qué aprender después

Requisitos previos

하다 사람 좋다 우리 회사

Aprende después

홍보 전략 사회 참여 목표

Avanzado

거버넌스 담론 파급 효과 진정성 제고

Gramática que debes saber

Noun + 을/를 벌이다

캠페인을 벌이다 (To launch a campaign)

Noun + 에 참여하다

캠페인에 참여하다 (To participate in a campaign)

Noun + 의 일환으로

캠페인의 일환으로 (As part of a campaign)

Noun + 을/를 통해

캠페인을 통해 (Through a campaign)

Noun + 적 (Suffix)

캠페인적 요소 (Campaign-like element)

Ejemplos por nivel

1

캠페인이 아주 좋아요.

The campaign is very good.

Subject marker '이' is used after '캠페인'.

2

학교에서 캠페인을 해요.

We are doing a campaign at school.

Object marker '을' is used.

3

이것은 환경 캠페인이에요.

This is an environmental campaign.

Standard polite ending '이에요'.

4

캠페인에 참여하세요.

Please participate in the campaign.

Imperative form '-하세요'.

5

우리는 캠페인을 좋아해요.

We like the campaign.

First person plural '우리'.

6

캠페인 포스터가 예뻐요.

The campaign poster is pretty.

Noun modification '캠페인 포스터'.

7

언제 캠페인을 해요?

When do you do the campaign?

Question word '언제'.

8

캠페인에 사람이 많아요.

There are many people at the campaign.

Adjective '많다' in polite form.

1

내일부터 금연 캠페인을 시작합니다.

The anti-smoking campaign starts tomorrow.

Formal ending '-습니다'.

2

에너지 절약 캠페인에 동참합시다.

Let's join the energy-saving campaign.

Suggestive ending '-읍시다'.

3

어떤 캠페인을 기획하고 싶어요?

What kind of campaign do you want to plan?

Desire form '-고 싶다'.

4

이 캠페인은 인기가 많아요.

This campaign is very popular.

Topic marker '은'.

5

캠페인 기간은 일주일입니다.

The campaign period is one week.

Noun '기간' meaning period.

6

사람들에게 캠페인을 알려야 해요.

We must inform people about the campaign.

Obligation '-아야 해요'.

7

캠페인 티셔츠를 입고 있어요.

I am wearing a campaign T-shirt.

Progressive form '-고 있다'.

8

이 캠페인은 아주 중요해요.

This campaign is very important.

Adjective '중요하다'.

1

정부는 교통안전 캠페인을 대대적으로 벌이고 있습니다.

The government is launching a large-scale traffic safety campaign.

Verb '벌이다' means to launch/conduct.

2

캠페인의 효과를 측정하는 것이 중요합니다.

It is important to measure the effect of the campaign.

Nominalizer '-는 것'.

3

이번 캠페인을 통해 기부금이 많이 모였습니다.

A lot of donations were collected through this campaign.

Particle '-를 통해' (through).

4

캠페인 슬로건이 아주 인상적이에요.

The campaign slogan is very impressive.

Adjective '인상적이다'.

5

시민들의 참여가 캠페인의 성패를 결정합니다.

Citizens' participation determines the success or failure of the campaign.

Noun '성패' (success or failure).

6

환경 보호 캠페인에 자원봉사자로 참여했어요.

I participated in the environmental protection campaign as a volunteer.

Particle '-로' indicating status/role.

7

캠페인 영상을 유튜브에 올렸습니다.

I uploaded the campaign video to YouTube.

Verb '올리다' (upload/post).

8

우리 회사는 매년 사회 공헌 캠페인을 진행합니다.

Our company conducts a social contribution campaign every year.

Adverb '매년' (every year).

1

캠페인의 취지를 설명해 주시겠어요?

Could you explain the purpose of the campaign?

Polite request '-해 주시겠어요?'.

2

이번 캠페인은 MZ세대를 겨냥하여 기획되었습니다.

This campaign was planned targeting the MZ generation.

Passive form '기획되다'.

3

캠페인 홍보를 위해 SNS를 적극적으로 활용하고 있습니다.

We are actively utilizing SNS for campaign promotion.

Adverb '적극적으로'.

4

부정적인 여론 때문에 캠페인이 중단되었습니다.

The campaign was suspended due to negative public opinion.

Causal marker '때문에'.

5

캠페인이 성공하려면 대중의 공감이 필요합니다.

For a campaign to succeed, public empathy is necessary.

Conditional '-려면' (if you want to...).

6

이 캠페인은 브랜드 이미지를 제고하는 데 큰 도움이 되었습니다.

This campaign was a great help in enhancing the brand image.

Noun '제고' (enhancement).

7

캠페인의 일환으로 다양한 행사가 개최될 예정입니다.

Various events are scheduled to be held as part of the campaign.

Phrase '일환으로' (as part of).

8

정치적 중립성을 지키는 것이 이 캠페인의 핵심입니다.

Maintaining political neutrality is the core of this campaign.

Noun '핵심' (core/key).

1

캠페인의 확산 속도가 예상보다 훨씬 빠릅니다.

The spread speed of the campaign is much faster than expected.

Comparative '보다 훨씬'.

2

사회적 약자를 대변하는 캠페인이 더 많아져야 합니다.

There should be more campaigns representing the socially vulnerable.

Verb '대변하다' (to represent/speak for).

3

캠페인의 진정성이 의심받으면 오히려 역효과가 날 수 있습니다.

If the authenticity of the campaign is doubted, it can have the opposite effect.

Noun '진정성' (authenticity).

4

이번 캠페인은 기업의 사회적 책임을 다하기 위한 노력의 결과입니다.

This campaign is the result of efforts to fulfill corporate social responsibility.

Phrase '사회적 책임' (CSR).

5

캠페인 메시지가 다소 모호하여 대중의 혼란을 야기했습니다.

The campaign message was somewhat ambiguous, causing public confusion.

Verb '야기하다' (to cause/provoke).

6

전 세계적으로 기후 위기 대응 캠페인이 활발히 전개되고 있습니다.

Climate crisis response campaigns are being actively developed worldwide.

Passive '전개되다' (to be developed/unfolded).

7

캠페인의 성공 여부는 차별화된 전략에 달려 있습니다.

The success of the campaign depends on a differentiated strategy.

Phrase '-에 달려 있다' (depends on).

8

허위 사실을 유포하는 캠페인은 법적인 제재를 받을 수 있습니다.

Campaigns that spread false information can face legal sanctions.

Noun '제재' (sanction).

1

캠페인의 담론이 사회 전반으로 확산되며 인식의 전환을 이끌어냈습니다.

The discourse of the campaign spread throughout society, leading to a shift in perception.

Noun '담론' (discourse).

2

이번 캠페인은 집단 지성을 활용한 혁신적인 사례로 평가받고 있습니다.

This campaign is being evaluated as an innovative case utilizing collective intelligence.

Noun '집단 지성' (collective intelligence).

3

캠페인의 지속 가능성을 확보하기 위해 거버넌스 체계를 구축해야 합니다.

To ensure the sustainability of the campaign, a governance system must be established.

Noun '거버넌스' (governance).

4

캠페인이 지닌 상징적 의미는 단순한 수치를 넘어선 가치를 지닙니다.

The symbolic meaning of the campaign holds value beyond mere numbers.

Verb '지니다' (to possess/hold).

5

정치적 프레이밍이 캠페인의 본질을 왜곡할 우려가 있습니다.

There is a concern that political framing might distort the essence of the campaign.

Noun '왜곡' (distortion).

6

캠페인의 파급 효과를 극대화하기 위해 다각적인 접근이 필요합니다.

A multilateral approach is needed to maximize the ripple effect of the campaign.

Adjective '다각적인' (multilateral/multifaceted).

7

이 캠페인은 대중의 잠재의식을 자극하여 행동 변화를 유도하는 데 성공했습니다.

This campaign succeeded in inducing behavioral change by stimulating the public's subconscious.

Noun '잠재의식' (subconscious).

8

캠페인의 기저에 깔린 철학은 인간 존엄성의 회복입니다.

The underlying philosophy of the campaign is the restoration of human dignity.

Phrase '기저에 깔린' (underlying).

Colocaciones comunes

캠페인을 벌이다
캠페인에 참여하다
캠페인 슬로건
환경 보호 캠페인
공익 캠페인
마케팅 캠페인
선거 캠페인
캠페인 기간
캠페인 효과
캠페인 포스터

Frases Comunes

금연 캠페인

— A campaign to encourage people to stop smoking.

보건소에서 금연 캠페인을 합니다.

헌혈 캠페인

— A campaign to encourage blood donation.

대학 캠퍼스에서 헌혈 캠페인이 열렸다.

에너지 절약 캠페인

— A campaign to save electricity or fuel.

여름철 에너지 절약 캠페인을 실시한다.

교통안전 캠페인

— A campaign for road safety awareness.

경찰이 교통안전 캠페인을 벌이고 있다.

인식 개선 캠페인

— A campaign to change public perception about an issue.

장애인 인식 개선 캠페인이 필요하다.

온라인 캠페인

— A campaign conducted over the internet.

온라인 캠페인을 통해 서명을 받았다.

글로벌 캠페인

— A campaign conducted internationally.

이 브랜드는 글로벌 캠페인을 진행 중이다.

기부 캠페인

— A campaign to raise money for charity.

연말을 맞아 기부 캠페인이 시작되었다.

캠페인에 동참하다

— To join or support a campaign.

많은 연예인들이 이 캠페인에 동참했다.

캠페인을 기획하다

— To plan a campaign.

우리는 새로운 광고 캠페인을 기획했다.

Se confunde a menudo con

캠페인 vs 이벤트

An event is a one-time thing; a campaign is a longer, planned series of actions.

캠페인 vs 운동

Undong is broader and can mean a grassroots movement or physical exercise.

캠페인 vs 홍보

Hongbo is the act of promotion; a campaign is the project that includes promotion.

Modismos y expresiones

"캠페인을 벌이다"

— To launch or carry out a campaign aggressively.

전국적인 캠페인을 벌였다.

Common
"팔을 걷어붙이다"

— To roll up one's sleeves (to work hard on a campaign).

모두가 캠페인을 위해 팔을 걷어붙였다.

Metaphorical
"불을 지피다"

— To ignite interest or spark a campaign.

이 사건이 인권 캠페인에 불을 지폈다.

Metaphorical
"발 벗고 나서다"

— To take active steps (often in a campaign context).

지역 주민들이 캠페인에 발 벗고 나섰다.

Common
"목소리를 높이다"

— To raise one's voice (to advocate during a campaign).

환경 단체들이 캠페인에서 목소리를 높였다.

Common
"힘을 보태다"

— To add one's strength or help out.

캠페인 성공을 위해 모두가 힘을 보탰다.

Neutral
"뿌리를 내리다"

— To take root (when a campaign's message is accepted).

절약 캠페인이 생활 속에 뿌리를 내렸다.

Metaphorical
"바람을 일으키다"

— To create a sensation or trend.

이 캠페인이 사회적 바람을 일으켰다.

Metaphorical
"첫 단추를 끼우다"

— To take the first step in a long process/campaign.

캠페인의 첫 단추를 잘 끼웠다.

Idiomatic
"마침표를 찍다"

— To finish or complete a campaign.

성공적인 캠페인으로 활동에 마침표를 찍었다.

Idiomatic

Fácil de confundir

캠페인 vs 광고

Both involve public messaging.

Advertising is usually about selling; a campaign is about a broader goal or social change.

이것은 단순한 광고가 아니라 공익 캠페인입니다.

캠페인 vs 축제

Both involve many people.

A festival is for celebration; a campaign is for achieving a specific objective.

축제 기간 동안 안전 캠페인을 진행합니다.

캠페인 vs 투쟁

Both are organized efforts.

A struggle (투쟁) is confrontational; a campaign (캠페인) is usually persuasive and institutional.

노동 투쟁보다는 온건한 캠페인을 선택했습니다.

캠페인 vs 교육

Both aim to change behavior.

Education is direct teaching; a campaign uses media and events to influence.

캠페인을 통해 보건 교육을 실시했습니다.

캠페인 vs 선전

Both are types of propaganda/PR.

Sunjeon can have a negative, manipulative connotation; Campaign is more neutral or positive.

정치적 선전과 정당한 캠페인은 구분해야 합니다.

Patrones de oraciones

A1

N + 캠페인이에요.

환경 캠페인이에요.

A2

N + 캠페인을 시작해요.

금연 캠페인을 시작해요.

B1

N + 캠페인에 참여하고 싶어요.

기부 캠페인에 참여하고 싶어요.

B1

N + 캠페인을 벌이고 있어요.

안전 캠페인을 벌이고 있어요.

B2

N + 캠페인의 취지는 ~입니다.

이 캠페인의 취지는 절약입니다.

B2

캠페인을 통해 ~를 얻었습니다.

캠페인을 통해 큰 호응을 얻었습니다.

C1

N + 캠페인이 사회적 반향을 일으켰습니다.

인권 캠페인이 사회적 반향을 일으켰습니다.

C2

캠페인의 지속 가능성을 위해 ~가 필수적입니다.

캠페인의 지속 가능성을 위해 시민 참여가 필수적입니다.

Familia de palabras

Sustantivos

캠페이너 (Campaigner)
캠페인물 (Campaign materials)

Verbos

캠페인하다 (To campaign - less common than nouns + verbs)

Adjetivos

캠페인적인 (Campaign-like)

Relacionado

홍보
광고
운동
선전
계몽

Cómo usarlo

frequency

Very high in media, government, and corporate contexts.

Errores comunes
  • Using '캠페인' for a personal goal. 목표 (Goal)

    A campaign is a public or collective effort, not a personal diet or study plan.

  • Writing '캠패인'. 캠페인

    The vowel 'ㅔ' is the standard transliteration for 'ai' in this word.

  • Saying '캠페인을 달리다'. 캠페인을 진행하다

    In English we say 'run a campaign', but in Korean we 'progress' or 'conduct' it.

  • Confusing '캠페인' with a single '이벤트'. 이벤트

    A one-day sale is an event, not a campaign.

  • Using '캠페인' for military war. 작전 (Operation)

    While English uses 'campaign' for war, Korean uses '작전' or '전투'.

Consejos

Learn with Topics

Always learn '캠페인' with a topic word like '환경' or '금연' to see how it's used in real life.

Verb Pairing

Use '벌이다' when you want to sound like a native speaker describing the start of a big project.

Public Good

Notice how many Korean campaigns focus on 'togetherness' and 'public etiquette'.

Three Syllables

Don't rush the word. Say Kaem-Pe-In clearly.

Slogans

A campaign always needs a '슬로건' (slogan). Try writing one in Korean!

Scale Matters

Only use '캠페인' for things that involve a group or the public, not just one person.

Subway Practice

The next time you are in Korea, listen for this word on the subway. It's everywhere.

Synonym Check

If a movement is very historical or intense, use '운동' instead of '캠페인'.

Marketing Use

In a job interview, talk about '캠페인 기획' (campaign planning) to show professional skill.

Loanword Advantage

Use the fact that it sounds like English to anchor it in your memory, then focus on the Korean usage.

Memorízalo

Mnemotecnia

Think of a 'Camp' where people 'Pain'stakingly plan to help others. Cam-Pain.

Asociación visual

Imagine a big colorful banner across a street with a smiley face and a recycling bin icon.

Word Web

Slogan Poster Social Good Marketing Goal Public Awareness Movement

Desafío

Try to find three different '캠페인' posters in a Korean neighborhood or online news site today.

Origen de la palabra

Borrowed from the English word 'campaign'.

Significado original: Originally referred to an open field or military operations in the field.

Indo-European (via English and French/Latin).

Contexto cultural

Be careful not to use it for very small, private tasks. It implies a public or organizational scope.

In English, 'campaign' is heavily associated with politics and war. In Korean, it leans more towards social improvement and marketing.

The 'I Seoul U' branding campaign. The 'Saemaeul Undong' (though usually called Undong, it's the spiritual ancestor of modern campaigns). Green Campaign by various eco-friendly Korean brands.

Practica en la vida real

Contextos reales

Environmentalism

  • 쓰레기 줄이기 캠페인
  • 플라스틱 프리 캠페인
  • 재활용 캠페인
  • 나무 심기 캠페인

Public Health

  • 손 씻기 캠페인
  • 예방 접종 캠페인
  • 정신 건강 캠페인
  • 걷기 캠페인

Corporate Marketing

  • 브랜드 캠페인
  • 할인 캠페인
  • 고객 감사 캠페인
  • 런칭 캠페인

Politics

  • 선거 캠페인
  • 투표 독려 캠페인
  • 정책 홍보 캠페인
  • 정치 캠페인

School/Education

  • 학교 폭력 예방 캠페인
  • 언어 순화 캠페인
  • 독서 캠페인
  • 친구 사랑 캠페인

Inicios de conversación

"요즘 어떤 캠페인이 가장 기억에 남아요?"

"환경 보호 캠페인에 참여해 본 적이 있나요?"

"우리 회사에서 어떤 캠페인을 하면 좋을까요?"

"그 브랜드의 광고 캠페인이 정말 인상적이지 않나요?"

"캠페인 슬로건을 정하는 게 가장 어려운 것 같아요."

Temas para diario

내가 만약 캠페인을 기획한다면 어떤 주제로 하고 싶은지 써보세요.

최근에 본 캠페인 중에서 사회적으로 긍정적인 영향을 준 것은 무엇인가요?

캠페인이 사람들의 행동을 정말로 바꿀 수 있다고 생각하나요?

학교나 직장에서 경험했던 캠페인에 대해 설명해 보세요.

인터넷에서 유행하는 챌린지 캠페인에 대한 자신의 생각을 적어보세요.

Preguntas frecuentes

10 preguntas

No, it is used for marketing, politics, health, and many other fields. Any organized effort with a goal can be a campaign.

For launching, '벌이다' is very natural. For general use, '진행하다' or '하다' works well.

No, that is too small and personal. Use '파티' or '행사' instead.

It is neutral to formal. It is used in professional and public contexts.

It means a public interest campaign, usually run by the government or NGOs for the benefit of society.

You usually say '캠페인 매니저' or '캠페인 기획자'.

Yes, '홍보' is the act of PR, while '캠페인' is the whole project.

Yes, '마케팅 캠페인' or '판매 캠페인' are common terms.

Yes, it must be '캠페인' with 'ㅔ'.

It means to join or participate in a campaign with a sense of shared purpose.

Ponte a prueba 200 preguntas

writing

Write a simple sentence: 'I am participating in a campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'Environmental protection campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence using '벌이다': 'The government launched a campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'The goal of the campaign is saving energy.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'Please join the campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'We planned a new marketing campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'The campaign spread through SNS.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'The campaign had a great effect.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'This is part of the campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'A campaign to improve awareness.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a formal sentence: 'We are developing a large-scale campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'The authenticity of the campaign is important.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'The campaign message was clear.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'Factors that determine success or failure.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'The campaign induced behavioral change.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'The underlying philosophy of the campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'It is an innovative case using collective intelligence.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'Sustainability of the campaign.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Write a sentence: 'The campaign led to a shift in perception.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
writing

Translate: 'Maximize the ripple effect.'

Well written! Good try! Check the sample answer below.

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'Campaign' in Korean.

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'Environmental campaign.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'I am doing a campaign.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'Please participate.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'Let's join the campaign.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'The slogan is cool.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'What is the goal of the campaign?'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'I planned this campaign.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'The effect was great.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It spread through SNS.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'The purpose is awareness improvement.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It is part of CSR.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'The authenticity is the most important.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It caused a social sensation.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It's an innovative approach.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'We need a multilateral approach.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'Sustainability must be secured.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It led to a shift in perception.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'It utilizes collective intelligence.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
speaking

Say: 'The underlying philosophy is restoration.'

Read this aloud:

¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '캠페인'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '환경 캠페인'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '참여해 주세요'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '금연 캠페인'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '캠페인을 벌이다'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '캠페인 슬로건'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '인식 개선'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '진정성'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '파급 효과'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '지속 가능성'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '집단 지성'.

¡Correcto! No del todo. Respuesta correcta:
¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '일환으로'.

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¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '전개하다'.

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¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '확산되다'.

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¡Correcto! No del todo. Respuesta correcta:
listening

Listen and choose: '취지'.

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¡Correcto! No del todo. Respuesta correcta:

/ 200 correct

Perfect score!

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