B1 noun Neutral 1 min read

电商

dian shang /tiɛn.ʂaŋ/
Practice it

E-commerce is the digital backbone of modern retail, enabling global transactions through online platforms.

Word in 30 Seconds

  • Short for electronic commerce via the internet.
  • Refers to online retail and business transactions.
  • A dominant modern economic sector in China.

Overview

  1. 1概述：电商（E-commerce）即电子商务，是指在互联网或移动互联网环境下，买卖双方不直接见面，利用电子手段进行商品或服务交易的商业模式。随着互联网技术的普及，电商已成为现代经济的重要组成部分。2) 使用习惯：在日常口语中，人们常直接说“做电商”或“买电商产品”。它既可以指代整个行业，也可以指代具体的网络零售业务。3) 常见语境：常见于商业分析、物流快递、网购讨论及职业规划中。例如，“他是做电商的”指其职业，而“电商改变了零售业”指行业影响。4) 近义词辨析：与“网购”相比，电商更侧重于商业模式和行业宏观视角，而网购更侧重于消费者的个人行为。与“实体经济”相对，电商被视为数字经济的核心驱动力。

Examples

1

他辞职后开始自己做电商。

everyday

He started doing e-commerce after quitting his job.

2

电商平台的快速崛起对传统零售业造成了冲击。

formal

The rapid rise of e-commerce platforms has impacted traditional retail.

3

你平时都在哪个电商平台买东西？

informal

Which e-commerce platform do you usually use to shop?

4

跨境电商在国际贸易中发挥着重要作用。

academic

Cross-border e-commerce plays an important role in international trade.

Common Collocations

电商平台 E-commerce platform
电商行业 E-commerce industry
跨境电商 Cross-border e-commerce

Common Phrases

电商直播

Live-stream shopping

电商运营

E-commerce operations

电商巨头

E-commerce giant

Often Confused With

电商 vs 网购

Refers specifically to the act of shopping online from a consumer's perspective.

电商 vs 微商

Refers specifically to business conducted via social media platforms like WeChat.

Grammar Patterns

做电商 (to work in e-commerce) 发展电商 (to develop e-commerce) 电商平台上的 (on the e-commerce platform)

How to Use It

Usage Notes

The term is very common in both professional and casual Chinese. It is an abbreviation of '电子商务'. It is widely used in news, resumes, and daily talk about shopping habits.

Common Mistakes

Beginners often confuse it with 'internet' generally. It specifically refers to the business/transaction side. Do not use it to describe just browsing the web.

Tips

💡

Use in professional contexts

When discussing business trends, use '电商行业' to refer to the industry as a whole.

⚠️

Don't confuse with online shopping

Remember that '电商' is the business side, while '网购' is the consumer side.

🌍

The importance of festivals

In China, major shopping festivals like 'Double 11' are the peak moments for the e-commerce industry.

Word Origin

Derived from the Chinese expansion of 'Electronic Commerce'. It became popular with the rise of companies like Alibaba in the early 2000s.

Cultural Context

China has a unique e-commerce culture, including massive events like 'Double 11'. It is a pillar of the modern Chinese economy.

Memory Tip

Think of '电' (Electronic) + '商' (Business). It is the business done through electronic devices.

Frequently Asked Questions

4 questions

电商是一个行业概念，指通过网络进行交易的商业模式。网购则是指消费者在网络上购买商品的行为。

这通常指从事电子商务相关的职业，比如在天猫、淘宝或京东等平台上经营店铺，售卖商品。

中国拥有全球最大的电商市场，直播带货和社交电商是其极具特色的发展方向。

主要包含在线展示、订单处理、在线支付、物流配送及售后服务等核心环节。

Test Yourself

fill blank

随着互联网的发展，越来越多的年轻人选择投身___行业。

Correct! Not quite. Correct answer: 电商

根据语境，互联网发展直接推动的是电子商务行业。

multiple choice

下列哪项属于电商行为？

Correct! Not quite. Correct answer: 在手机App上购买衣服

通过手机App进行购买属于典型的电子商务交易。

sentence building

电商 / 改变了 / 我们的 / 生活方式 / 极大地

Correct! Not quite. Correct answer: 电商极大地改变了我们的生活方式

这是标准的中文主谓宾结构。

Score: /3

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