At the A1 level, the word 'سایت' is one of the easiest nouns to learn because it sounds almost exactly like its English counterpart. You will use it in very simple sentences to describe basic actions. For example, 'This is a site' (این یک سایت است) or 'I see the site' (من سایت را می‌بینم). At this stage, you don't need to worry about complex technical terms. Just focus on identifying a website and using the word with basic adjectives like 'good' (خوب) or 'bad' (بد). You will also learn to ask for a website address: 'آدرس سایت چیست؟' (What is the site address?). The goal at A1 is simply to recognize the word in a digital context and be able to use it in three-to-four word sentences. Since it's a loanword, it provides a 'comfort zone' for English speakers, helping you build confidence in your early Persian studies. You will mostly encounter it in the context of 'Go to the site' (به سایت برو) which is a common instruction in language learning materials.
At the A2 level, you begin to use 'سایت' in more descriptive ways and within slightly longer sentences. You will start using the Ezafe construction to link 'سایت' with owners or qualities, such as 'my website' (سایتِ من) or 'the school's website' (سایتِ مدرسه). You will also learn to use common verbs associated with the internet, like 'to search' (جستجو کردن) or 'to open' (باز کردن). For instance, 'I am searching for a site' (من دنبال یک سایت می‌گردم). You will also become familiar with the plural form 'سایت‌ها'. At this level, you might describe what you do on a website: 'I read news on the site' (من در سایت خبر می‌خوانم). You are also expected to understand basic questions about websites, such as 'Do you have a website?' (آیا سایت داری؟). The word remains simple, but its grammatical surroundings become more varied, including the use of prepositions like 'در' (in/on) and 'به' (to).
At the B1 level, you can discuss the purpose and functionality of a website. You might explain why a website is useful or how it compares to another. Sentences become more complex, using conjunctions like 'because' (چون) or 'but' (اما). For example, 'I like this site because it is very fast' (من این سایت را دوست دارم چون خیلی سریع است). You will also start using more technical vocabulary related to 'سایت', such as 'content' (محتوا), 'design' (طراحی), and 'user' (کاربر). You might talk about your daily habits: 'Every morning I check several news sites' (هر روز صبح چند سایت خبری را چک می‌کنم). At this stage, you should also be comfortable using the word in the past and future tenses, such as 'I will design a site next year' (من سال آینده یک سایت طراحی خواهم کرد). Your ability to describe the 'سایت' in detail—mentioning its layout, speed, and reliability—is a key marker of B1 proficiency.
At the B2 level, 'سایت' moves into professional and academic contexts. You can discuss 'سایت' optimization, e-commerce strategies, and the impact of websites on society. You will use more sophisticated verbs like 'to launch' (راه‌اندازی کردن), 'to support' (پشتیبانی کردن), and 'to update' (به‌روزرسانی کردن). You might participate in a debate about the reliability of different 'سایت‌های خبری' (news sites). For example, 'We must ensure the site is secure before launching the payment gateway' (باید قبل از راه‌اندازی درگاه پرداخت، از امنیت سایت مطمئن شویم). You will also understand and use more formal alternatives like 'تارنما' or 'پایگاه اینترنتی' when appropriate. At B2, you are expected to handle complex sentence structures involving 'سایت' as both a subject and an object in the same paragraph, and you can provide detailed feedback on a website's user experience (UX) and interface (UI) in Persian.
At the C1 level, your use of 'سایت' is nuanced and highly professional. You can discuss the technical architecture of a 'سایت', including its backend and frontend components. You might write a formal report or an article analyzing the 'سایت' traffic and user behavior. Your vocabulary includes terms like 'سئو' (SEO), 'هاست' (host), and 'دامنه' (domain). You can express subtle opinions: 'The aesthetic of the site is impressive, but its navigation is counter-intuitive' (زیبایی‌شناسی سایت تحسین‌برانگیز است، اما مسیریابی آن خلاف انتظار است). You are also capable of understanding the legal and ethical aspects of websites in Iran, such as 'قوانین جرایم رایانه‌ای' (computer crimes laws). At this level, you can switch between 'سایت' and its formal synonyms effortlessly depending on the audience, and you can give a presentation on the development of a complex 'پورتال' or 'سایت' without hesitation.
At the C2 level, you master the word 'سایت' in all its linguistic and cultural dimensions. You can engage in high-level philosophical discussions about the role of the 'سایت' in the digital age, the evolution of the Persian web, and the sociopolitical implications of 'سایت' filtering. You understand the historical shift from 'پایگاه' to 'سایت' and can analyze the linguistic impact of English loanwords on Persian. You can write complex, persuasive essays or technical whitepapers about 'سایت' development, infrastructure, and cyber-security. Your command of the language allows you to use 'سایت' in metaphors or high-level academic discourse. You can critique a 'سایت' from multiple perspectives: technical, artistic, legal, and social. At C2, the word 'سایت' is just one small tool in a vast arsenal of Persian vocabulary that you use with the same precision and fluidity as a native speaker who is an expert in the field.

سایت 30秒で

  • سایت is the standard Persian word for 'website', adapted directly from English and used in all levels of formality.
  • It follows standard Persian grammar, using 'hā' for pluralization and the Ezafe to link with adjectives or owners.
  • Commonly paired with verbs like 'to design', 'to check', and 'to open', it is essential for digital communication.
  • While formal alternatives like 'تارنما' exist, 'سایت' is the most natural and widely understood term in daily life.

The word سایت (pronounced 'sāyt') is the primary Persian term for a website. It is a direct loanword from the English language and has almost entirely replaced more formal or traditional attempts at translation in everyday conversation. In the modern digital landscape of Iran and the broader Persian-speaking world, this word is ubiquitous, appearing in everything from casual text messages to high-level technical documentation. Understanding this word is fundamental for any learner because it serves as the cornerstone for discussing the internet, technology, and information exchange in the 21st century.

Semantic Range
While it primarily refers to a collection of web pages under a single domain, it is often used metonymically to refer to the organization or service that the website represents. For example, when someone says 'I checked the site,' they might mean they checked the news agency or the store itself.

این سایت خیلی سریع باز می‌شود و مطالب مفیدی دارد.
(This website opens very quickly and has useful content.)

Historically, the Academy of Persian Language and Literature attempted to promote the word تارنما (tārnamā), which literally translates to 'web-shower' or 'web-view.' However, much like the English word 'television' survived despite local alternatives in many languages, 'sāyt' remains the dominant term. You will see 'تارنما' primarily in very formal government websites or literary contexts, but if you use it in a coffee shop in Tehran, you might sound overly formal or even slightly archaic to the younger generation. The loanword 'سایت' fits perfectly into the Persian grammatical structure, allowing for easy pluralization and the formation of compound words.

Common Contexts
You will hear this word in educational settings (checking the university site), e-commerce (buying from a shopping site), and social media discussions. It is often paired with verbs like 'دیدن' (to see/visit) or 'چک کردن' (to check).

آدرس سایت شرکت را به من بده.
(Give me the address of the company's website.)

The adoption of this word reflects the broader trend of 'Persianization' of English tech terms. While the core of the word remains English, its usage follows Persian syntax rules, such as the Ezafe construction (sāyt-e...). This makes it incredibly easy for English speakers to integrate into their Persian vocabulary. Furthermore, the word is gender-neutral, as Persian does not have grammatical gender, simplifying its use compared to languages like French or German where one must remember the gender of 'site'.

مدیر سایت هنوز به پیام من پاسخ نداده است.
(The website manager has not yet responded to my message.)

Loanword Dynamics
The phonetic adaptation is minimal; the long 'a' sound in Persian (آ) is used to replicate the English 'i' sound in 'site', resulting in 'sāyt'. This phonetic similarity ensures that English speakers are understood even with a slight accent.

برای ثبت‌نام باید به سایت دانشگاه مراجعه کنید.
(To register, you must refer to the university website.)

In summary, 'سایت' is an essential, high-frequency noun that bridges the gap between English and Persian. It is used across all levels of society, from children playing games to researchers publishing papers. Its simplicity and familiarity make it an excellent entry point for learners to begin discussing the digital world in Persian.

Using the word سایت in a sentence follows the standard Persian Subject-Object-Verb (SOV) order. However, because 'سایت' is often the object of an action (like visiting, checking, or designing), it frequently appears in the middle of the sentence, often followed by the object marker 'را' (rā) if it is a specific website being discussed. For example, 'I saw the website' becomes 'من سایت را دیدم' (man sāyt rā didam).

The Ezafe Construction
One of the most important aspects of using 'سایت' is the Ezafe (the short 'e' sound added to the end of a word to link it to a following noun or adjective). If you want to say 'the university's website', you say 'سایتِ دانشگاه' (sāyt-e dāneshgāh). If you want to say 'a big website', you say 'سایتِ بزرگ' (sāyt-e bozorg).

سایتِ جدیدِ ما ماه آینده راه‌اندازی می‌شود.
(Our new website will be launched next month.)

When 'سایت' is used as the subject, it often takes adjectives to describe its state. Common adjectives include 'کند' (kond - slow), 'سریع' (sari - fast), 'زیبا' (zibā - beautiful), or 'خراب' (kharāb - broken/down). For instance, 'The site is down' is commonly expressed as 'سایت خراب است' or more technically 'سایت از دسترس خارج شده است'. In casual talk, people might just say 'سایت بالا نمی‌آید' (the site doesn't come up).

Verbal Pairings
Common verbs used with 'سایت' include: طراحی کردن (to design), مدیریت کردن (to manage), به‌روزرسانی کردن (to update), and هک کردن (to hack). Note that most of these are compound verbs where 'سایت' acts as the direct object.

او تمام وقت خود را صرف کار روی این سایت می‌کند.
(He spends all his time working on this website.)

Pluralization of 'سایت' follows the standard Persian 'hā' suffix: 'سایت‌ها' (sāyt-hā). In more formal or Arabic-influenced writing, you might occasionally see 'سایت‌جات' or other variants, but 'سایت‌ها' is the only one you should use as a learner. For example, 'Most websites use cookies' would be 'بیشتر سایت‌ها از کوکی استفاده می‌کنند'.

کدام سایت‌ها برای یادگیری زبان بهتر هستند؟
(Which websites are better for language learning?)

Prepositional Usage
The preposition 'در' (dar - in/on) is frequently used with 'سایت'. In English we say 'on the website', but in Persian, it is 'در سایت' (in the website). Example: 'من این خبر را در سایت خواندم' (I read this news in/on the website).

اطلاعات بیشتر در سایت ما موجود است.
(More information is available on our website.)

In professional contexts, specifically in IT and web development, 'سایت' is often part of more complex phrases like 'سایت استاتیک' (static site) or 'سایت داینامیک' (dynamic site). Even in these technical discussions, the word 'سایت' remains the anchor of the sentence, demonstrating its versatility and essential nature in modern Persian discourse.

You will hear the word سایت everywhere in Iran, from the bustling tech hubs of Tehran to small-town internet cafes. It is perhaps one of the most frequently used loanwords in the Persian language today. If you are watching the news on IRIB (Islamic Republic of Iran Broadcasting), the news anchor will inevitably refer to the agency's 'سایت' for more details. If you are a student, your professors will constantly tell you to check the university 'سایت' for your grades or course materials.

Daily Life and Commerce
In the realm of shopping, Iranians are avid users of 'سایت‌های خرید آنلاین' (online shopping sites) like Digikala. You'll hear people discussing prices they saw on a specific 'سایت' or complaining that a 'سایت' isn't loading correctly on their phone.

ببخشید، سایت شما نسخه موبایل هم دارد؟
(Excuse me, does your website also have a mobile version?)

In the workplace, 'سایت' is the focal point of digital marketing and IT departments. Meetings often revolve around 'بهینه‌سازی سایت' (site optimization) or 'محتوای سایت' (site content). Because the internet is a primary source of information and entertainment in Iran, the word 'سایت' has a high social currency. People often share interesting 'سایت‌ها' with each other via messaging apps like Telegram or WhatsApp.

Technical and Academic Settings
In universities, 'سایت' can also refer to the 'computer lab' or 'IT center.' Students might say 'من در سایت هستم' (I am in the [computer] site/lab), meaning they are physically in the room with the computers, rather than browsing a website.

بچه‌ها الان در سایت دانشکده مشغول تحقیق هستند.
(The students are currently in the faculty computer lab busy with research.)

The word is also prominent in the gaming community. Gamers often visit 'سایت‌های بازی' (gaming sites) to download mods or read reviews. In the entertainment industry, movie buffs talk about 'سایت‌های دانلود فیلم' (movie download sites). Essentially, anywhere there is a digital footprint, the word 'سایت' is the primary descriptor for the location of that footprint.

Media and Journalism
Journalists frequently cite 'سایت‌های خبری' (news sites) as sources. In interviews, you might hear 'طبق گزارش فلان سایت...' (According to the report of such-and-such site...).

این سایت معتبرترین منبع برای قیمت ارز است.
(This website is the most reliable source for currency prices.)

In conclusion, 'سایت' is not just a technical term; it is a vital part of the social and professional fabric of modern Persian life. Whether you are navigating administrative tasks, shopping, or socializing, you will encounter this word constantly, making it an indispensable part of your Persian vocabulary.

One of the most common mistakes for English speakers learning Persian is over-complicating the word سایت. Because it is a loanword, many learners expect it to behave differently, but it actually follows very standard Persian rules. A common error is trying to use the English plural 'sites' instead of the Persian plural 'سایت‌ها'. Remember, even if the root is English, the grammar must be Persian.

Preposition Confusion
English speakers often say 'روی سایت' (on the site) because they are translating directly from English. While 'روی' is sometimes understood, the correct and more natural preposition in Persian is 'در' (in). Saying 'من در سایت دیدم' is much more native-sounding than 'من روی سایت دیدم'.

Mistake: من عکس را روی سایت گذاشتم.
Correct: من عکس را در سایت گذاشتم.
(I put the photo on the website.)

Another mistake involves the pronunciation of the vowel. Learners often pronounce it like the English 'site' with a very sharp 'i' sound. In Persian, the 'ā' (آ) is a long, back vowel, similar to the 'a' in 'father'. If you pronounce it too much like the English word, you might not be understood as easily in a noisy environment. Practice saying 'sā-yt' with a deep 'a' sound.

Ezafe Omission
Forgetting the Ezafe when describing a site is a frequent beginner error. You cannot just say 'سایت خبر' (site news); it must be 'سایتِ خبر' (sāyt-e khabar). Without the Ezafe, the two words are just sitting next to each other without a grammatical connection.

Mistake: این سایتِ خوب است.
Correct: این سایتِ خوبی است.
(This is a good website - note the 'y' for 'a/one'.)

A more advanced mistake is confusing 'سایت' with 'صفحه' (safhe - page). While they are related, 'سایت' refers to the entire entity, while 'صفحه' refers to a single web page. If you are talking about a specific article, you should say 'این صفحه' (this page) rather than 'این سایت' (this site), unless you mean the whole website is about that topic.

Confusing 'Site' with 'Web'
Sometimes learners use 'وب' (web) when they mean 'سایت'. For example, 'I am building a web' is incorrect in both languages. You are building a 'سایت'. Use 'وب' only when referring to the World Wide Web as a whole.

من رمز عبورم را در سایت فراموش کرده‌ام.
(I have forgotten my password on the website.)

Lastly, remember that Persian verbs come at the end. A common mistake for English speakers is to place the verb 'is' or 'has' right after 'سایت'. Always ensure your verb is at the very end of the clause. For example, 'The site is big' is 'سایت بزرگ است', not 'سایت است بزرگ'.

While سایت is the most common word, several other terms exist depending on the formality and specific context. Understanding these alternatives will help you navigate different types of Persian media and professional settings. The most formal alternative is تارنما, which is the official Persian word coined by the Academy. You will see this on government portals and in very formal literary writing.

سایت vs. وب‌سایت
'سایت' is the shorthand used in 90% of conversations. 'وب‌سایت' is the full form, used in technical writing, advertisements, and formal introductions. They are interchangeable, but 'سایت' is more natural for daily life.
سایت vs. تارنما
'تارنما' is pure Persian (tār = web, namā = view). Use it if you want to sound extremely formal or 'pure' in your language. Avoid it in casual speech as it can sound pretentious.

این تارنما متعلق به وزارت امور خارجه است.
(This [formal] website belongs to the Ministry of Foreign Affairs.)

Another term you might encounter is پورتال (Portal). Like in English, a portal is a large website that serves as a gateway to many other services (like a university portal or a government service portal). While 'سایت' can describe a portal, 'پورتال' is more specific for complex, multi-functional systems.

صفحه (Safhe)
Meaning 'page'. Often used when referring to a specific part of a site. 'صفحه تماس با ما' (Contact us page).
پایگاه اینترنتی (Pāygāh-e Interneti)
Literally 'Internet Base'. This was very common in the early 2000s but has since faded in popularity, though it is still used in formal news reports.

من اطلاعات را از پایگاه اینترنتی رسمی دولت برداشتم.
(I took the information from the official government internet base/website.)

In the context of social media, people might say 'پیج' (pēyj - from English 'page') to refer to an Instagram profile or a Facebook page. Do not confuse 'پیج' with 'سایت'. A 'سایت' is a standalone domain, while a 'پیج' exists within a social platform. Understanding this distinction is crucial for modern communication.

Comparison Table
- **سایت**: Universal, casual, common.
- **تارنما**: Formal, official, rare in speech.
- **وب‌سایت**: Professional, technical, clear.
- **پورتال**: Functional, complex, systemic.

آیا این سایت اپلیکیشن هم دارد؟
(Does this website also have an application?)

Finally, consider لینک (link). Often people say 'لینک را بفرست' (send the link) instead of 'آدرس سایت را بفرست' (send the site address). While 'سایت' is the destination, 'لینک' is the tool used to get there. Both are essential loanwords in the Persian digital vocabulary.

レベル別の例文

1

این یک سایت است.

This is a website.

Subject (این) + Complement (سایت) + Verb (است).

2

سایت خوب است.

The website is good.

Simple adjective use.

3

آدرس سایت را بده.

Give the site address.

Imperative verb (بده).

4

من سایت را دیدم.

I saw the website.

Past tense of 'to see'.

5

سایت کجاست؟

Where is the site?

Interrogative 'where'.

6

این سایت زیبا است.

This site is beautiful.

Adjective 'beautiful'.

7

سایت را باز کن.

Open the site.

Compound imperative 'open'.

8

او سایت دارد.

He/she has a site.

Verb 'to have'.

1

من در این سایت خبر می‌خوانم.

I read news on this site.

Present continuous habit.

2

سایتِ دانشگاه خیلی کند است.

The university website is very slow.

Ezafe construction (sāyt-e dāneshgāh).

3

آیا شما سایت دارید؟

Do you have a website?

Formal 'you' (شما).

4

او دیروز یک سایت جدید پیدا کرد.

He found a new website yesterday.

Past tense 'found' (پیدا کرد).

5

ما باید سایت را چک کنیم.

We must check the site.

Modal 'must' (باید).

6

این سایت عکس‌های قشنگی دارد.

This site has pretty photos.

Plural noun 'photos'.

7

چرا سایت باز نمی‌شود؟

Why doesn't the site open?

Negative present tense.

8

من آدرس سایت را فراموش کردم.

I forgot the site address.

Compound verb 'forgot'.

1

من برای خرید کتاب به این سایت می‌روم.

I go to this site to buy books.

Purpose clause with 'barāye'.

2

طراحی این سایت بسیار مدرن و جذاب است.

The design of this site is very modern and attractive.

Complex adjectives.

3

او می‌خواهد یک سایت برای شرکتش بسازد.

He wants to build a site for his company.

Subjunctive 'besāzad' after 'mikhāhad'.

4

محتوای این سایت هر روز به‌روزرسانی می‌شود.

The content of this site is updated every day.

Passive voice 'updated'.

5

اگر سایت کار نکند، به من خبر بده.

If the site doesn't work, let me know.

Conditional sentence.

6

بیشتر سایت‌ها از زبان انگلیسی استفاده می‌کنند.

Most websites use the English language.

Plural 'sāyt-hā'.

7

این سایت اطلاعات مفیدی درباره ایران دارد.

This site has useful information about Iran.

Preposition 'darbāre'.

8

من ترجیح می‌دهم از سایت‌های معتبر خرید کنم.

I prefer to shop from reliable sites.

Verb 'prefer' (ترجیح دادن).

1

امنیت سایت یکی از مهم‌ترین دغدغه‌های مدیران است.

Site security is one of the most important concerns of managers.

Superlative 'mohemm-tarin'.

2

ما در حال بهینه‌سازی سایت برای موتورهای جستجو هستیم.

We are currently optimizing the site for search engines.

Continuous aspect 'dar hāl-e'.

3

این سایت به دلیل ترافیک بالا از دسترس خارج شده است.

This site is down due to high traffic.

Reasoning with 'be dalil-e'.

4

کاربران می‌توانند در این سایت نظرات خود را ثبت کنند.

Users can register their comments on this site.

Modal 'can' (mitavānand).

5

سرعت بارگذاری سایت تأثیر زیادی بر تجربه کاربر دارد.

Site loading speed has a great impact on user experience.

Abstract noun 'impact' (ta'sir).

6

او به عنوان مدیر سایت در یک شرکت بزرگ کار می‌کند.

He works as a site manager in a large company.

Role 'as' (be onvān-e).

7

بسیاری از سایت‌ها به دلیل قوانین جدید فیلتر شده‌اند.

Many sites have been filtered due to new laws.

Present perfect passive.

8

این سایت پلتفرمی برای اشتراک‌گذاری ویدیو فراهم کرده است.

This site has provided a platform for video sharing.

Compound noun 'video sharing'.

1

ساختار سلسله‌مراتبی سایت باید برای کاربر شفاف باشد.

The hierarchical structure of the site must be transparent for the user.

Technical term 'hierarchical'.

2

تجزیه و تحلیل داده‌های سایت نشان‌دهنده رشد فروش است.

Analysis of site data indicates sales growth.

Gerund 'analysis' (tajziye va tahlil).

3

تیم فنی در حال رفع باگ‌های امنیتی سایت است.

The technical team is fixing the site's security bugs.

Technical loanword 'bug'.

4

این سایت با استفاده از پروتکل‌های رمزنگاری پیشرفته محافظت می‌شود.

This site is protected using advanced encryption protocols.

Passive voice with 'mohāfezat shodan'.

5

رابط کاربری سایت باید با نیازهای مخاطب هدف همخوانی داشته باشد.

The site's user interface must match the needs of the target audience.

Compound verb 'hamkhāni dāshtan'.

6

سایت‌های دولتی موظف به رعایت استانداردهای دسترسی‌پذیری هستند.

Government sites are required to comply with accessibility standards.

Formal 'required' (movazzaf).

7

ما قصد داریم نسخه انگلیسی سایت را برای جذب مشتریان خارجی راه‌اندازی کنیم.

We intend to launch the English version of the site to attract foreign customers.

Infinitive 'rāh-andāzi kardan'.

8

پشتیبانی فنی سایت به صورت بیست و چهار ساعته ارائه می‌شود.

Technical support for the site is provided twenty-four hours a day.

Adverbial phrase for time.

1

تبیین جایگاه سایت در اکوسیستم دیجیتال نیازمند بررسی دقیق است.

Explaining the position of the site in the digital ecosystem requires careful examination.

Highly formal 'tabyin' (explaining/clarifying).

2

یکپارچه‌سازی سایت با سیستم‌های مدیریت منابع سازمانی ضروری است.

Integrating the site with enterprise resource management systems is essential.

Complex compound noun 'integrating'.

3

تأثیر روان‌شناختی چیدمان سایت بر رفتار مصرف‌کننده غیرقابل انکار است.

The psychological impact of the site's layout on consumer behavior is undeniable.

Adjective 'undeniable' (gheyr-e ghābel-e enkār).

4

این سایت به عنوان یک مرجع آکادمیک در حوزه مطالعات خاورمیانه شناخته می‌شود.

This site is recognized as an academic reference in the field of Middle Eastern studies.

Passive 'is recognized' (shenākhte mishavad).

5

بومی‌سازی محتوای سایت برای بازارهای مختلف چالش‌های خاص خود را دارد.

Localizing site content for different markets has its own specific challenges.

Concept 'localization' (bumi-sāzi).

6

سیاست‌های حریم خصوصی سایت باید مطابق با آخرین معاهدات بین‌المللی باشد.

The site's privacy policies must comply with the latest international treaties.

Formal 'treaties' (mo'āhedāt).

7

تحول دیجیتال باعث شده است که سایت دیگر تنها یک ویترین نباشد، بلکه یک ابزار استراتژیک محسوب شود.

Digital transformation has meant that the site is no longer just a storefront, but is considered a strategic tool.

Subjunctive 'bashad' and passive 'ma'sub shavad'.

8

پایداری زیرساخت‌های سایت در زمان اوج مصرف یکی از شاخص‌های کلیدی عملکرد است.

The stability of the site's infrastructure during peak usage is one of the key performance indicators.

Technical 'KPI' (shākhes-e kelidi-ye amalkard).

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