구매자 em 30 segundos
- 구매자 means 'buyer' or 'purchaser' and is used in formal, business, and legal contexts to describe the party paying for goods.
- It is composed of the Hanja 購 (buy), 買 (buy), and 者 (person), emphasizing the act of commercial transaction.
- Commonly found in online shopping, real estate, and economic news, it is more formal than '손님' or '사는 사람'.
- Distinguish it from '소비자' (consumer), who uses the product, whereas the '구매자' is the one who pays for it.
The term 구매자 (購買者) is a formal and precise noun used to describe an individual, a group, or an entity that acquires goods or services in exchange for payment. Derived from the Hanja roots Gu (購 - to buy), Mae (買 - to buy), and Ja (者 - person/entity), it literally translates to 'the person who buys and buys.' While everyday Korean often uses the word '손님' (guest/customer) or '고객' (client), 구매자 is the standard term used in transactional, legal, and economic contexts to define the specific role of the buyer in a trade relationship.
- Economic Definition
- An agent who creates demand in a market by purchasing supply.
- Legal Context
- The party in a contract responsible for providing consideration (money) for an asset.
- E-commerce Usage
- The registered user who completes a checkout process on a platform.
"부동산 시장에서 구매자의 심리가 위축되고 있습니다." (Buyer sentiment is shrinking in the real estate market.)
"이 제품은 구매자들로부터 높은 평점을 받았습니다." (This product received high ratings from buyers.)
"구매자 단순 변심으로 인한 반품은 배송비가 부과됩니다." (Returns due to a simple change of mind by the buyer will incur shipping fees.)
"잠재적 구매자를 확보하는 것이 마케팅의 핵심입니다." (Securing potential buyers is the core of marketing.)
"구매자 보호 프로그램이 잘 갖춰진 사이트를 이용하세요." (Use sites that have well-established buyer protection programs.)
- Formal vs Informal
- Informal: 사는 사람 (The person buying); Formal: 구매자 (Purchaser).
Using 구매자 correctly requires understanding its position in a sentence as a subject or object of commercial activity. It is frequently paired with verbs like '찾다' (to look for), '보호하다' (to protect), and '유인하다' (to attract). In modern South Korea, with the explosion of 'Direct Buying' (직구), the term is ubiquitous in logistics and customer service.
- Subject Marker: 구매자가 물건을 선택합니다. (The buyer selects the item.)
- Object Marker: 판매자는 구매자를 기다립니다. (The seller waits for the buyer.)
- Possessive: 구매자의 권리 (Buyer's rights).
"신중한 구매자는 가격을 꼼꼼히 비교합니다." (A cautious buyer compares prices meticulously.)
In professional settings, you will see it in compound nouns like 구매자 부담 (buyer's expense) or 구매자 선호도 (buyer preference). It is less personal than '고객' (customer), which implies a relationship, and more functional than '소비자' (consumer), which focuses on the act of using the product.
You will encounter 구매자 in four primary environments: online shopping interfaces, news reports on the economy, legal documents/contracts, and marketing strategy meetings. If you are shopping on an app like Karrot (당근마켓), the person messaging you to buy your old sofa is the '구매자'.
- Online Marketplaces
- Terms like '구매자 정보' (Buyer Info) appear during checkout.
- Real Estate
- Agents discuss '실구매자' (actual buyers) versus investors.
- News Headlines
- "자동차 시장, 구매자 우위 시장으로 변모" (Car market transforms into a buyer's market).
"구매자님, 주문하신 상품이 배송 시작되었습니다." (Buyer, the product you ordered has started shipping.)
It is the standard term used in automated notifications and formal correspondence between a business and its clientele. In a court of law, the '구매자' is the plaintiff or defendant in disputes regarding product defects.
A common mistake for learners is confusing 구매자 with 소비자 (consumer). While they often refer to the same person, their focus differs. A '구매자' is the one who pays; a '소비자' is the one who uses the product. For example, if a parent buys a toy for a child, the parent is the 구매자 and the child is the 소비자.
- Using '구매자' in social settings: Don't call a friend who bought you coffee a '구매자'. Use '산 사람' or just their name.
- Confusing with '고객': '고객' is used for service-oriented hospitality. '구매자' is for the transaction.
- Spelling: Avoid writing '구매사' (which sounds like a purchasing company, though sometimes used in B2B, it's different).
To enrich your Korean, compare 구매자 with these related terms:
- 소비자 (Consumer)
- Focuses on the end-use and rights of the person using the goods.
- 고객 (Customer/Client)
- Focuses on the relationship and service aspect.
- 매수인 (Purchaser/Buyer)
- The legal term used in formal contracts and property law.
- 쇼퍼 (Shopper)
- A loanword used in retail and fashion contexts.
"단골 고객은 많지만, 신규 구매자 유입은 적습니다." (There are many regular customers, but the influx of new buyers is low.)
How Formal Is It?
Nível de dificuldade
Gramática essencial
Exemplos por nível
구매자 이름을 쓰세요.
Write the buyer's name.
이름 (name) + 을 (object marker)
구매자가 누구예요?
Who is the buyer?
누구 (who) + 예요 (is)
저는 구매자입니다.
I am the buyer.
입니다 (formal 'to be')
구매자 정보를 확인하세요.
Check the buyer information.
정보 (information) + 를 (object marker)
여기 구매자 사인이 필요해요.
A buyer's signature is needed here.
필요해요 (need)
구매자는 학생입니다.
The buyer is a student.
학생 (student)
구매자 번호를 입력하세요.
Enter the buyer number.
입력하세요 (please enter)
구매자가 많아요.
There are many buyers.
많아요 (many)
구매자에게 연락을 했어요.
I contacted the buyer.
에게 (to someone)
구매자가 물건을 받았어요.
The buyer received the item.
받았어요 (received)
판매자와 구매자가 만나요.
The seller and the buyer meet.
와 (and)
구매자 단순 변심입니다.
It is just a change of mind by the buyer.
변심 (change of heart)
구매자 리뷰를 읽어보세요.
Try reading the buyer reviews.
어 보세요 (try doing)
구매자가 주소를 바꿨어요.
The buyer changed the address.
바꿨어요 (changed)
구매자 부담 배송비입니다.
The shipping fee is at the buyer's expense.
부담 (burden/responsibility)
구매자가 취소하고 싶어해요.
The buyer wants to cancel.
고 싶어해요 (someone else wants to)
구매자의 만족도가 매우 높습니다.
The buyer's satisfaction is very high.
만족도 (satisfaction level)
구매자가 영수증을 요구했습니다.
The buyer requested a receipt.
요구하다 (to demand/request)
이 제품은 구매자들 사이에서 인기예요.
This product is popular among buyers.
사이에서 (among)
구매자가 결제를 완료했습니다.
The buyer completed the payment.
결제 (payment)
구매자 보호를 위해 노력하고 있습니다.
We are working for buyer protection.
위해 (for the sake of)
구매자가 제품 결함을 발견했습니다.
The buyer found a defect in the product.
결함 (defect)
구매자 연령대가 다양합니다.
The age range of buyers is diverse.
연령대 (age group)
구매자에게 사은품을 증정합니다.
We are giving a free gift to the buyer.
증정하다 (to present/give)
구매자의 심리를 파악하는 것이 중요합니다.
It is important to understand the buyer's psychology.
파악하다 (to grasp/understand)
잠재적 구매자를 타겟으로 광고를 합니다.
We advertise targeting potential buyers.
타겟으로 (as a target)
구매자 우위 시장에서는 가격이 내려갑니다.
In a buyer's market, prices go down.
우위 (superiority/dominance)
구매자가 계약을 파기할 수 있습니다.
The buyer can terminate the contract.
파기하다 (to terminate/destroy)
구매자의 구매 이력을 분석합니다.
We analyze the buyer's purchase history.
이력 (history/record)
구매자들의 요구 사항이 까다로워졌습니다.
Buyers' requirements have become demanding.
까다롭다 (to be picky/demanding)
구매자 변심에 따른 환불 규정입니다.
These are the refund regulations following a buyer's change of mind.
에 따른 (according to)
구매자가 직접 조립해야 하는 상품입니다.
This is a product that the buyer must assemble themselves.
직접 (directly/personally)
구매자의 권익을 보호하기 위한 법안이 통과되었습니다.
A bill to protect the rights and interests of buyers has been passed.
권익 (rights and interests)
부동산 시장에서 실구매자의 비중이 늘고 있습니다.
The proportion of actual buyers in the real estate market is increasing.
비중 (proportion/weight)
구매자와 판매자 간의 정보 비대칭이 존재합니다.
Information asymmetry exists between the buyer and the seller.
비대칭 (asymmetry)
구매자의 충성도를 높이기 위한 전략입니다.
This is a strategy to increase buyer loyalty.
충성도 (loyalty)
구매자가 대금 지급을 지연하고 있습니다.
The buyer is delaying the payment of the price.
지연하다 (to delay)
구매자의 구매 결정 요인을 조사했습니다.
We investigated the factors behind the buyer's purchase decision.
요인 (factor)
구매자가 선순위 채권을 확인해야 합니다.
The buyer must check the senior bonds/claims.
선순위 (priority/seniority)
구매자의 취향이 세분화되고 있습니다.
Buyers' tastes are becoming more fragmented/specialized.
세분화되다 (to be fragmented)
구매자의 합리적 선택이 시장의 효율성을 결정합니다.
The rational choice of the buyer determines the efficiency of the market.
합리적 (rational)
구매자의 가처분 소득이 소비 패턴에 미치는 영향.
The impact of buyers' disposable income on consumption patterns.
가처분 소득 (disposable income)
구매자와 매도인 사이의 법적 분쟁을 조정합니다.
Mediate a legal dispute between the buyer and the seller.
조정하다 (to mediate/adjust)
구매자의 잠재의식 속에 내재된 욕망을 자극합니다.
Stimulate the desires inherent in the buyer's subconscious.
내재된 (inherent)
구매자의 교섭력이 강화되는 추세입니다.
The trend is that the buyer's bargaining power is strengthening.
교섭력 (bargaining power)
구매자가 위험을 회피하려는 경향을 보입니다.
Buyers show a tendency to avoid risk.
회피하다 (to avoid/evade)
구매자의 지불 용의액을 파악하는 것이 관건입니다.
The key is to understand the buyer's willingness to pay.
지불 용의액 (willingness to pay)
구매자의 윤리적 소비가 기업 경영에 영향을 줍니다.
Buyers' ethical consumption affects corporate management.
윤리적 (ethical)
Colocações comuns
Frases Comuns
구매자 전용
구매자 모집
구매자 유의사항
구매자 만족도
구매자 센터
구매자 등급
구매자 혜택
구매자 인증
구매자 반품
구매자 취소
Frequentemente confundido com
Expressões idiomáticas
""
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""
""
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""
""
""
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Fácil de confundir
The person who sells (opposite).
The place where you buy, not the person.
The item purchased, not the person.
Padrões de frases
Como usar
More formal than '고객', less legal than '매수인'.
Standard for e-commerce interfaces.
- Calling a guest at your house a '구매자'.
- Confusing '구매자' with '판매자' (selling vs buying).
- Using '구매자' in a very casual, friendly conversation.
- Misspelling '구매자' as '구매사'.
- Thinking '구매자' only applies to people, not companies.
Dicas
Learn the Root
The root '매' (買) always means 'buy'. If you see it, think of purchasing.
E-commerce
Look for '구매자 정보' when filling out shipping forms in Korean apps.
Politeness
Always use '구매자님' in business chat apps like KakaoTalk Biz.
Formal Reports
Use '구매자' to sound professional in market analysis reports.
News
Listen for '구매자' in news about the housing market or inflation.
Contracts
Check if you are listed as '구매자' or '매수인' in your rental agreement.
Contrast
Remember: 판매자 (Seller) <-> 구매자 (Buyer).
Plurals
Use '구매자들' when referring to a specific group of people who bought something.
Market Culture
In traditional markets, '손님' is preferred over '구매자'.
Easy Recall
Goo-Mae-Ja: Go-Make-Purchase-Person.
Memorize
Origem da palavra
Contexto cultural
A term for buyers who make unreasonable demands or complaints.
Korea has very strong buyer protection laws for online shopping.
Buyers who don't show up for face-to-face trades are called '노쇼 구매자'.
Pratique na vida real
Contextos reais
Iniciadores de conversa
"구매자 리뷰가 어때요?"
"구매자가 아직 안 왔어요."
"실구매자들의 반응이 궁금해요."
"구매자 정보를 어디서 확인하나요?"
"구매자가 취소하면 어떻게 하죠?"
Temas para diário
최근에 당신이 구매자로서 가장 만족했던 물건은 무엇인가요?
구매자 보호가 왜 중요하다고 생각합니까?
당신은 깐깐한 구매자인가요, 아니면 관대한 구매자인가요?
Perguntas frequentes
10 perguntas구매자 is the one who pays; 소비자 is the one who uses. They are often the same person, but not always.
It is neutral and formal. To be polite to the person, add '-님' to make '구매자님'.
Use '매수인' in formal legal contracts, especially for real estate or large business deals.
Yes, someone who buys a consulting service is also a 구매자.
It refers to an 'actual buyer' who intends to use the product, rather than a reseller or investor.
It is '구매자 우위 시장'.
Only in fashion or high-end retail contexts; '구매자' is much more common generally.
Yes, a corporation buying supplies is a 구매자.
It means the buyer is responsible for costs like shipping or taxes.
A 'potential buyer' who has not bought yet but might.
Teste-se 180 perguntas
/ 180 correct
Perfect score!
Summary
구매자 is the essential formal term for 'buyer' in Korean. While you might use '손님' in a store, you must use '구매자' when dealing with contracts, online orders, and professional economic discussions.
- 구매자 means 'buyer' or 'purchaser' and is used in formal, business, and legal contexts to describe the party paying for goods.
- It is composed of the Hanja 購 (buy), 買 (buy), and 者 (person), emphasizing the act of commercial transaction.
- Commonly found in online shopping, real estate, and economic news, it is more formal than '손님' or '사는 사람'.
- Distinguish it from '소비자' (consumer), who uses the product, whereas the '구매자' is the one who pays for it.
Learn the Root
The root '매' (買) always means 'buy'. If you see it, think of purchasing.
E-commerce
Look for '구매자 정보' when filling out shipping forms in Korean apps.
Politeness
Always use '구매자님' in business chat apps like KakaoTalk Biz.
Formal Reports
Use '구매자' to sound professional in market analysis reports.
Exemplo
구매자는 제품의 품질에 만족했습니다.
Conteúdo relacionado
Esta palavra em outros idiomas
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에 대한
A2Concerning or relating to; about, regarding.
~대하여
A2About, concerning, regarding.
대해서
A2Concerning or with regard to; about, regarding.
에 대해
A2About; regarding.
풍요롭다
A2To be abundant, prosperous, or rich.
관철하다
B2To carry through, achieve, or persist in one's will or goal until it is accomplished, despite difficulties.
~에 따라
B1According to, depending on; as stated by or determined by.
에 따라
A2According to; in accordance with.
에 의하면
B1According to; as stated by or reported by.
계좌번호
A2A unique identifier for a bank account.
