B1 noun رسمي 1 دقيقة للقراءة

分销商

fen xiao shang /fən˥ ɕjɑʊ˥ ʂɑŋ˥/

A distributor is a middleman who buys goods from manufacturers to resell them to retailers or other businesses.

الكلمة في 30 ثانية

  • A business entity buying products to resell to retailers.
  • Acts as a bridge between manufacturers and the market.
  • Typically manages inventory and regional sales rights.

Overview

  1. 1概述:分销商(Distributor)是商业流通领域中的核心角色。他们通常拥有特定区域的独家或非独家销售权,负责产品的推广、库存管理和售后服务。2) 使用模式:常用于描述B2B(企业对企业)的商业模式。动词搭配常为“寻找”、“授权”、“管理”分销商。3) 常见语境:出现在国际贸易、电子产品销售、快消品行业以及供应链管理讨论中。4) 近义词辨析:与“代理商”相比,分销商通常会买断商品所有权,承担库存风险;而代理商往往只是撮合交易,赚取佣金。与“零售商”相比,分销商通常面向的是下一级商家而非个人消费者。

أمثلة

1

我们需要联系当地的分销商来购买零配件。

everyday

We need to contact the local distributor to buy spare parts.

2

该公司已在全球建立了完善的分销商网络。

formal

The company has established a complete distributor network globally.

3

他家是做电子产品分销商的,规模很大。

informal

His family runs an electronics distribution business on a large scale.

4

分销商在渠道权力结构中占据重要地位。

academic

Distributors hold an important position in the channel power structure.

تلازمات شائعة

授权分销商 authorized distributor
一级分销商 tier-one distributor
分销商网络 distributor network

العبارات الشائعة

独家分销商

exclusive distributor

分销协议

distribution agreement

يُخلط عادةً مع

分销商 vs 代理商

Agents (代理商) act on behalf of the manufacturer for a commission without taking ownership of goods, while distributors (分销商) buy and own the inventory.

分销商 vs 零售商

Retailers (零售商) sell directly to individual end consumers, whereas distributors (分销商) typically sell to retailers or other businesses.

أنماط نحوية

作为...的分销商 建立...分销商网络 授权...为分销商

How to Use It

ملاحظات الاستخدام

'分销商' is a standard business term used in formal and professional settings. It is neutral and widely used in corporate reports, contracts, and marketing strategies. In some contexts, '经销商' is used interchangeably, but '分销商' often implies a more structured tier in a distribution network.


أخطاء شائعة

A common error is using 'distributor' when you actually mean 'agent' (who doesn't buy the stock). Also, learners sometimes confuse it with 'retailer' (零售商), who is the final link to the consumer.

Tips

💡

Understand the supply chain hierarchy

The standard flow is Manufacturer -> Distributor -> Retailer -> Consumer. Knowing this helps place the word correctly.

⚠️

Ownership of goods is key

Unlike agents, distributors usually take ownership of the products, meaning they take on the financial risk of unsold stock.

🌍

Importance of 'Guanxi' in distribution

In China, building strong relationships with local distributors is often the most critical step for foreign brands entering the market.

أصل الكلمة

Derived from '分' (to distribute), '销' (to sell), and '商' (merchant). It literally translates to a merchant who distributes and sells.

السياق الثقافي

In the Chinese market, regional distributors are crucial for navigating local regulations, logistics challenges, and consumer preferences across different provinces.

نصيحة للحفظ

Think of '分' (divide/distribute) and '销' (sell) - a person or business that divides large quantities of goods to sell them across a region.

الأسئلة الشائعة

4 أسئلة

批发商通常只负责低价买入高价卖出,而分销商往往与品牌商有更紧密的合作关系,负责特定区域的市场推广和售后。

虽然通常是公司实体,但在某些微商或小型电商模式下,个人也可以通过授权成为初级分销商。

指在特定区域或时间内,生产商只授权这一家公司销售其产品,防止同品牌竞争。

主要是进货价与出货价之间的差价,以及品牌方可能提供的销售返利或奖励。

اختبر نفسك

fill blank

这家公司正在寻找海外___来拓展其在欧洲的市场。

صحيح! ليس تمامًا. الإجابة الصحيحة: 分销商

拓展海外市场通常需要依靠当地的“分销商”来建立销售网络。

multiple choice

分销商在供应链中主要负责:

صحيح! ليس تمامًا. الإجابة الصحيحة: 库存管理与区域销售

分销商的核心职责是管理库存并负责特定区域的销售和推广。

sentence building

授权 / 该品牌 / 已经 / 为 / 独家分销商 / 我们公司

صحيح! ليس تمامًا. الإجابة الصحيحة: 该品牌已经授权我们公司为独家分销商。

正确的语序是:主语(品牌方)+ 谓语(授权)+ 宾语(分销商)。

النتيجة: /3

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