竞争优势
竞争优势 في 30 ثانية
- Competitive advantage is the specific attribute that allows a company or individual to outperform their rivals in a specific field or market.
- It consists of 'Competition' (竞争) and 'Advantage' (优势), highlighting a relative position of superiority rather than just an internal strength.
- Common sources of competitive advantage include cost leadership, unique technology, brand reputation, superior customer service, and highly skilled human capital.
- To use it correctly in Chinese, pair it with verbs like 'maintain' (保持), 'establish' (建立), or 'possess' (具备) in formal contexts.
The term 竞争优势 (jìngzhēng yōushì) is a cornerstone of modern business, strategy, and personal development in the Chinese-speaking world. At its simplest, it refers to the unique attributes or circumstances that allow an entity—be it a multi-billion dollar corporation, a small startup, or an individual professional—to outperform its competitors. The word is composed of two distinct parts: 竞争 (jìngzhēng), meaning 'competition' or 'to compete,' and 优势 (yōushì), which denotes a 'superior position' or 'advantage.' When combined, they describe a state of being better, faster, cheaper, or more innovative than others in the same field.
- Business Context
- In the corporate world, this term is used to describe why customers choose one brand over another. It could be due to cost leadership, product differentiation, or a niche market focus. Executives often discuss how to 'maintain' (保持) or 'create' (建立) this advantage during quarterly meetings and strategic planning sessions.
- Personal Career Context
- For individuals, 竞争优势 refers to 'soft skills' or technical expertise that make a job candidate stand out. Bilingualism, for instance, is a significant competitive advantage in the global job market.
创新是我们在市场上保持竞争优势的关键。(Innovation is the key to maintaining our competitive advantage in the market.)
Understanding this word requires recognizing that it is not a static quality. A company might have a 竞争优势 today because of a patent, but lose it tomorrow if that patent expires or if a competitor develops a disruptive technology. Therefore, the phrase is frequently paired with the adjective 可持续 (kěchíxù), meaning 'sustainable,' to form 可持续竞争优势 (Sustainable Competitive Advantage).
我们的核心技术构成了不可替代的竞争优势。(Our core technology constitutes an irreplaceable competitive advantage.)
- Economic Theory
- Economists use this term to explain international trade patterns. A country has a competitive advantage in a specific industry if it can produce goods more efficiently than other nations due to labor costs, natural resources, or infrastructure.
In summary, whether you are analyzing a tech giant's market share or preparing for a competitive exam, 竞争优势 is the term you need to describe that 'extra something' that leads to success. It is a high-frequency word in HSK 5 and HSK 6 level materials, and mastering it marks a transition from basic conversational Chinese to professional or academic proficiency.
Using 竞争优势 (jìngzhēng yōushì) correctly involves understanding its typical grammatical partners. It is almost always the object of a verb or the subject of a sentence describing a state of power. You don't just 'have' it; you 'possess,' 'build,' 'maintain,' or 'lose' it.
- Common Verbs (Collocations)
- 具备 (jùbèi): To possess/have. '这家公司具备明显的竞争优势。' (This company possesses a clear competitive advantage.)
- 失去 (shīqù): To lose. '如果不再创新,我们将失去竞争优势。' (If we stop innovating, we will lose our competitive advantage.)
- 提升 (tíshēng): To enhance/boost. '通过降价来提升竞争优势。' (To boost competitive advantage through price cuts.)
为了建立竞争优势,他们投入了大量资金进行研发。(To establish a competitive advantage, they invested a large amount of capital into research and development.)
The phrase is also frequently modified by adjectives that specify the nature of the advantage. For example, 核心竞争优势 (core competitive advantage) refers to the most central strength of a business, while 成本竞争优势 (cost competitive advantage) refers specifically to being able to produce things cheaper.
人才储备是未来企业最核心的竞争优势。(Talent reserve is the most core competitive advantage for future enterprises.)
- Sentence Patterns
Pattern 1: [Subject] + 具有/具备 + [Adjective] + 竞争优势
Example: 这种新材料具有巨大的竞争优势。(This new material possesses a huge competitive advantage.)Pattern 2: [Action] + 是为了 + 提高/增强 + 竞争优势
Example: 学习外语是为了提高职场竞争优势。(Learning a foreign language is to improve workplace competitive advantage.)
In professional writing, you will often see this term paired with results. For example: '凭借其强大的竞争优势,该公司迅速占领了市场。' (Relying on its strong competitive advantage, the company quickly occupied the market.) Here, '凭借' (relying on) sets the stage for the advantage to act as a tool for success.
If you are in a Chinese-speaking business environment, you will hear 竞争优势 (jìngzhēng yōushì) daily. It is ubiquitous in news broadcasts, financial podcasts, and corporate boardrooms. However, its usage extends beyond just money and markets.
- In the News (CCTV-2 Financial Channel)
- News anchors frequently analyze China's manufacturing sector by saying, '中国制造在成本方面依然具有显著的竞争优势。' (Made-in-China still possesses a significant competitive advantage in terms of cost.)
- In Job Interviews
- An interviewer might ask you: '你认为你相对于其他应聘者的竞争优势是什么?' (What do you think is your competitive advantage compared to other candidates?) Here, they are looking for your 'Unique Selling Point' (USP).
在激烈的市场环境中,没有竞争优势的企业很难生存。(In a fierce market environment, enterprises without a competitive advantage find it hard to survive.)
You will also encounter this word in academic settings, particularly in MBA programs or Economics lectures. Professors might discuss Michael Porter's 'Competitive Advantage' theory (波特的竞争优势理论). In this context, the word is treated as a formal technical term.
品牌声誉是奢侈品公司最重要的竞争优势。(Brand reputation is the most important competitive advantage for luxury companies.)
- Sports Commentary
- While less common than in business, sports analysts might use it to describe a team's height or speed advantage over an opponent: '中国女排在身高上具有明显的竞争优势。' (The Chinese Women's Volleyball team has a clear competitive advantage in height.)
Finally, in the age of social media, 'self-media' (自媒体) influencers often talk about 'building your own competitive advantage' (打造个人竞争优势) to encourage followers to learn new skills or improve their productivity. It has become a buzzword for self-improvement and 'hustle culture' in modern China.
Learning 竞争优势 (jìngzhēng yōushì) can be tricky because Chinese has several words for 'advantage' or 'good point.' The most common errors involve using the wrong synonym or incorrect grammar structures.
- Mistake 1: Confusing 优势 (Yōushì) with 优点 (Yōudiǎn)
优点 (Yōudiǎn) refers to an inherent 'strength' or 'merit' of a person or object. For example, 'He is very kind' is a 优点.
竞争优势 (Jìngzhēng Yōushì) is relative. You can have many 优点 (strengths) but still have no 竞争优势 (competitive advantage) if your competitors have the same strengths.
❌ 错误: 这件衣服的竞争优势是颜色漂亮。
✅ 正确: 这件衣服的优点是颜色漂亮。(A pretty color is a merit/feature, not necessarily a competitive advantage unless other clothes are ugly.)
- Mistake 2: Incorrect Verb Pairing
- Students often use '做' (zuò - to do) or '用' (yòng - to use) with this term. Instead, use '具备' (jùbèi - possess) or '发挥' (fāhuī - to bring into play/utilize).
❌ 错误: 我们要用我们的竞争优势。
✅ 正确: 我们要发挥我们的竞争优势。(We should bring our competitive advantage into play.)
Another error is forgetting that '竞争优势' is a formal term. Using it in very casual settings like 'My competitive advantage in dating is my cooking' might sound overly serious or even humorous, like you are treating a date as a business merger. In such cases, simply saying '我的长处' (wǒ de chángchù - my strong point) is more natural.
Lastly, pay attention to the measure word. While '个' (gè) is acceptable, professional Chinese often uses '项' (xiàng) for specific advantages or '种' (zhǒng) for types of advantages. For example: '这是一项重要的竞争优势' (This is an important competitive advantage).
To truly master 竞争优势 (jìngzhēng yōushì), you should know the words that surround it in the semantic field of 'winning' and 'superiority.' Depending on the nuance you want, you might choose one of these alternatives.
- 1. 核心竞争力 (Héxīn Jìngzhēnglì)
Definition: Core Competency / Core Competitiveness.
Difference: While '优势' (advantage) is the *result* or the *position*, '竞争力' (competitiveness) is the *ability* or *power* to compete. A 'competitive advantage' is what you have; 'core competitiveness' is the internal skill that creates that advantage.- 2. 长处 (Chángchù)
Definition: Strong point / Forte.
Difference: This is much more informal and personal. You use it to describe things you are good at in daily life. You wouldn't usually use '竞争优势' to talk about being good at playing the piano unless you are in a piano competition.
虽然他有很多长处,但在职场上他缺乏明显的竞争优势。(Although he has many strong points, he lacks a clear competitive advantage in the workplace.)
- 3. 胜算 (Shèngsuàn)
Definition: Odds of success / Chances of winning.
Difference: This is more about probability. If you have a '竞争优势', your '胜算' (chances of winning) are higher. '胜算' is often used in gambling, war, or high-stakes business deals.- 4. 差异化 (Chāyìhuà)
Definition: Differentiation.
Difference: This is the *method* to achieve a competitive advantage. By making your product different (差异化), you gain an advantage (优势).
In professional settings, choosing the right word shows your level of sophistication. Use '竞争优势' when you want to sound strategic and authoritative. Use '长处' to be humble and personal. Use '胜算' when discussing the likelihood of a specific outcome.
How Formal Is It?
حقيقة ممتعة
The character '势' (shì) originally depicted a person holding a plant, representing the 'force' or 'potential' of growth, which later evolved to mean strategic position in military and business contexts.
دليل النطق
- Pronouncing 'zhēng' as 'zheng' (like 'zen') without the 'h' sound.
- Failing to distinguish between the 1st tone of 'yōu' and the 4th tone of 'shì'.
- Using the wrong 'shì' (there are many characters with this sound).
- Confusing 'jìng' (4th tone) with 'jīng' (1st tone).
- Merging the four characters into one flat tone.
مستوى الصعوبة
The characters are somewhat complex but appear frequently in news.
Writing '竞争' (jìngzhēng) requires many strokes and correct radical placement.
The tones (4-1-1-4) require clear differentiation to sound natural.
It is a very distinct-sounding four-character phrase.
ماذا تتعلّم بعد ذلك
المتطلبات الأساسية
تعلّم لاحقاً
متقدم
قواعد يجب معرفتها
Measure Word '项' (xiàng)
这是一项核心竞争优势。
The '在于' (zàiyú) structure
优势在于创新。
The '通过...来...' structure
通过降价来获得优势。
Adjective reduplication for emphasis
确立了稳稳的竞争优势。
Relative comparison with '比' (bǐ)
我们的优势比他们更明显。
أمثلة حسب المستوى
他们有竞争优势。
They have a competitive advantage.
Basic Subject + Verb + Object structure.
这个公司的竞争优势很大。
This company's competitive advantage is very big.
Using '很大' to describe the scale of the advantage.
竞争优势是什么?
What is the competitive advantage?
Simple question format.
我的竞争优势是快。
My competitive advantage is being fast.
A1 level simplified usage.
你有竞争优势吗?
Do you have a competitive advantage?
Using the 'ma' question particle.
这是你的竞争优势。
This is your competitive advantage.
Possessive 'de' used with the noun.
没有竞争优势很难。
Without a competitive advantage, it's hard.
Using '没有' to show lack of something.
学习有竞争优势。
Learning provides a competitive advantage.
Simple subject-verb relationship.
价格低是我们的竞争优势。
Low price is our competitive advantage.
Noun phrase as a subject.
这家店有独特的竞争优势。
This shop has a unique competitive advantage.
Adjective '独特' (unique) modifying the noun.
我们要找自己的竞争优势。
We need to find our own competitive advantage.
Using '要' (need/want) and '找' (find).
他的竞争优势是会说中文。
His competitive advantage is being able to speak Chinese.
Verb phrase as the definition of the advantage.
这种产品没有竞争优势。
This kind of product has no competitive advantage.
Negative '没有' with a specific object.
竞争优势对公司很重要。
Competitive advantage is very important for a company.
Using '对...很重要' (important for...).
如何建立竞争优势?
How to establish a competitive advantage?
Using '如何' (how) in a professional context.
我们需要更强的竞争优势。
We need a stronger competitive advantage.
Comparative '更强' (stronger).
创新是保持竞争优势的关键。
Innovation is the key to maintaining a competitive advantage.
B1 structure: A is the key to B.
为了获得竞争优势,我们必须努力工作。
In order to gain a competitive advantage, we must work hard.
Using '为了' (in order to) to show purpose.
该品牌的竞争优势在于其高质量。
The brand's competitive advantage lies in its high quality.
Using '在于' (lies in) to explain the source.
通过学习,你可以提升个人竞争优势。
Through learning, you can enhance your personal competitive advantage.
Using '通过' (through/by means of).
失去竞争优势是非常危险的。
Losing competitive advantage is very dangerous.
Gerund-like usage of '失去' as a subject.
他们利用技术优势转化为竞争优势。
They utilized technological advantages to transform into competitive advantage.
Verb '转化' (transform) usage.
我们需要分析对手的竞争优势。
We need to analyze the competitor's competitive advantage.
Using '分析' (analyze).
良好的服务是我们的核心竞争优势。
Good service is our core competitive advantage.
Introducing the concept of '核心' (core).
在激烈的市场中,竞争优势很难持久。
In a fierce market, competitive advantage is hard to sustain.
Using '持久' (lasting/persistent).
企业必须不断创新以维持其竞争优势。
Enterprises must constantly innovate to maintain their competitive advantage.
Using '以' as a formal way to say 'in order to'.
品牌忠诚度构成了该公司的竞争优势。
Brand loyalty constitutes the company's competitive advantage.
Using '构成' (constitute/make up).
这种差异化策略带来了显著的竞争优势。
This differentiation strategy has brought a significant competitive advantage.
Using '带来' (bring) and '显著' (significant).
由于缺乏竞争优势,该工厂最终关闭了。
Due to a lack of competitive advantage, the factory eventually closed.
Using '由于...最终...' (Due to... eventually...).
全球化为跨国公司提供了新的竞争优势。
Globalization provides new competitive advantages for multinational companies.
Using '为...提供' (provide for...).
我们要发挥人才在竞争优势中的作用。
We must give full play to the role of talent in competitive advantage.
Using '发挥...的作用' (play the role of...).
成本控制是该企业最主要的竞争优势。
Cost control is the primary competitive advantage of this enterprise.
Using '最主要的' (the most primary).
可持续竞争优势是企业长期发展的基石。
Sustainable competitive advantage is the cornerstone of a company's long-term development.
Using '基石' (cornerstone) metaphorically.
通过技术壁垒,公司成功巩固了竞争优势。
Through technical barriers, the company successfully consolidated its competitive advantage.
Using '巩固' (consolidate) and '技术壁垒' (technical barrier).
在全球价值链中,低成本不再是唯一的竞争优势。
In the global value chain, low cost is no longer the only competitive advantage.
Using '全球价值链' (global value chain).
这种商业模式的颠覆性削弱了传统企业的竞争优势。
The disruptiveness of this business model weakened the competitive advantage of traditional enterprises.
Using '颠覆性' (disruptiveness) and '削弱' (weaken).
企业应当通过动态能力来重塑竞争优势。
Enterprises should reshape their competitive advantage through dynamic capabilities.
Using '重塑' (reshape) and '动态能力' (dynamic capabilities).
知识产权是现代科技公司最核心的竞争优势之一。
Intellectual property is one of the most core competitive advantages of modern tech companies.
Using '知识产权' (Intellectual Property).
该政策的实施旨在增强本国产业的国际竞争优势。
The implementation of this policy aims to enhance the international competitive advantage of domestic industries.
Using '旨在' (aims to) and '实施' (implementation).
数字化转型为传统制造业注入了新的竞争优势。
Digital transformation has injected new competitive advantages into traditional manufacturing.
Using '注入' (inject) metaphorically.
波特的竞争优势理论深刻影响了现代企业战略。
Porter's competitive advantage theory has profoundly influenced modern corporate strategy.
Referencing academic theories directly.
在零和博弈中,微弱的竞争优势也可能导致巨大的胜果。
In a zero-sum game, even a slight competitive advantage can lead to a massive victory.
Using '零和博弈' (zero-sum game) and '胜果' (fruit of victory).
如何在全球化的动荡中保持竞争优势是CEO们面临的终极挑战。
How to maintain a competitive advantage amidst the turbulence of globalization is the ultimate challenge facing CEOs.
Using '动荡' (turbulence/upheaval) and '终极挑战' (ultimate challenge).
该公司的成功源于其对市场缝隙的精准把握及随之产生的竞争优势。
The company's success stems from its precise grasp of market niches and the resulting competitive advantage.
Using '源于' (stems from) and '市场缝隙' (market niche).
通过纵向一体化,企业能够更好地掌控其竞争优势的来源。
Through vertical integration, enterprises can better control the sources of their competitive advantage.
Using '纵向一体化' (vertical integration).
竞争优势的本质在于价值创造的独特性与不可模仿性。
The essence of competitive advantage lies in the uniqueness and inimitability of value creation.
Using '不可模仿性' (inimitability).
在平台经济时代,网络效应成为了最显著的竞争优势。
In the era of the platform economy, network effects have become the most significant competitive advantage.
Using '平台经济' (platform economy) and '网络效应' (network effect).
解析竞争优势的动态演化规律是经济学研究的前沿课题。
Analyzing the dynamic evolutionary patterns of competitive advantage is a frontier topic in economic research.
Using '动态演化规律' (dynamic evolutionary patterns).
تلازمات شائعة
العبارات الشائعة
— Absolute competitive advantage. When one side is better in every way.
他在这个领域拥有绝对竞争优势。
— Comparative competitive advantage. Relative superiority in a specific area.
分析各国的比较竞争优势。
— Long-term competitive advantage. An advantage that lasts over time.
我们要追求长期的竞争优势。
— Temporary competitive advantage. An advantage that disappears quickly.
这只是一个临时的竞争优势。
— Potential competitive advantage. An advantage that hasn't been fully realized yet.
挖掘企业的潜在竞争优势。
— Personal competitive advantage. Skills that make an individual stand out.
如何打造你的个人竞争优势?
— Technological competitive advantage. Superiority based on tech.
技术竞争优势是高新企业的核心。
— Cost competitive advantage. Being able to produce at a lower cost.
规模效应带来了成本竞争优势。
— Brand competitive advantage. Superiority based on brand image.
名牌产品具有天然的品牌竞争优势。
— Resource competitive advantage. Advantage based on owning resources.
石油国家拥有资源竞争优势。
يُخلط عادةً مع
优点 is an internal merit; 竞争优势 is a relative advantage over others.
好处 is 'benefit' or 'good thing'; 竞争优势 is a specific strategic term.
长处 is 'strong point'; it's more personal and less formal than 竞争优势.
تعبيرات اصطلاحية
— To win by surprise or through unconventional means. Often used when discussing how to gain an advantage.
在商业竞争中,我们有时需要出奇制胜。
Formal— To gain the initiative by striking first. A way to establish an advantage.
他在市场上采取了先发制人的策略。
Formal— The latecomer surpasses the old-timer. Losing an advantage to a new competitor.
虽然他们起步晚,但现在已经后来居上了。
Neutral— Know yourself and know your enemy. The foundation of finding a competitive advantage.
知己知彼,才能百战不殆。
Formal— To be the best of the best; to take the lead. Achieving a massive competitive advantage.
该公司在手机市场上独占鳌头。
Literary— To go steadily and strike surely. A method for maintaining an advantage.
我们要稳扎稳打,巩固竞争优势。
Neutral— Each has its own merits. Used when competitors have different types of advantages.
这两款手机各有千秋。
Neutral— Equally matched in strength. When no side has a clear competitive advantage.
这两家公司的实力势均力敌。
Formal— To fight with one's back to the river (fight to the death). When you have no advantage and must fight hard.
面对强大的对手,我们要背水一战。
Literary— To throw an egg against a rock. Trying to compete without any competitive advantage.
没有技术就去竞争,简直是以卵击石。
Literaryسهل الخلط
Both start with '竞争' (competition).
竞争力 is the 'ability' to compete; 竞争优势 is the 'favorable position' resulting from that ability.
提高竞争力可以带来竞争优势。
Both contain '优' (superior).
优越感 is a feeling of superiority (often negative/arrogant); 竞争优势 is a factual advantage.
他有优越感,但没有竞争优势。
Both relate to winning.
先机 is 'opportunity' or 'head start'; 竞争优势 is a lasting attribute.
占领先机能带来暂时的竞争优势。
Contains '势' (power).
势力 refers to power or influence (often political/gang-related); 优势 is a positive advantage.
他的势力很大,但在商业上没有竞争优势。
Both involve having something others don't.
特权 is 'privilege' (often unfair); 竞争优势 is usually earned through merit or strategy.
特权不是真正的竞争优势。
أنماط الجُمل
[Subject] 有竞争优势。
他有竞争优势。
[Subject] 在 [Field] 方面具备竞争优势。
他在技术方面具备竞争优势。
为了 [Goal],我们需要建立竞争优势。
为了赢,我们需要建立竞争优势。
[Factor] 构成了 [Subject] 的竞争优势。
高质量构成了我们的竞争优势。
凭借 [Advantage],[Subject] 取得了成功。
凭借竞争优势,他取得了成功。
[Subject] 的竞争优势在于其 [Reason]。
该公司的竞争优势在于其品牌声誉。
如何将 [Resource] 转化为竞争优势?
如何将数据转化为竞争优势?
可持续竞争优势是 [Noun] 的核心。
可持续竞争优势是企业战略的核心。
عائلة الكلمة
الأسماء
الأفعال
الصفات
مرتبط
كيفية الاستخدام
Very high in business, news, and education contexts.
-
Using 优点 instead of 竞争优势 in business.
→
使用竞争优势。
优点 refers to general goodness, while 竞争优势 is specific to beating others.
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Saying '做竞争优势' (do competitive advantage).
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建立/具备竞争优势。
Competitive advantage is a noun you possess or build, not an action you 'do'.
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Incorrect tones for 'shì'.
→
shì (4th tone).
If you use the 1st tone, it sounds like 'loss' (失), which is the opposite!
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Using it for non-competitive things.
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使用'优点'或'好处'。
Don't use it for things like 'The advantage of this apple is it is red' unless you are selling apples.
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Forgetting the '竞争' part in formal writing.
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竞争优势。
Just saying '优势' is okay in speech, but in a formal report, it sounds incomplete.
نصائح
Break it down
Remember 'Jìngzhēng' (Competition) and 'Yōushì' (Advantage). If you know these two words separately, the compound is easy to remember.
Tone Accuracy
Mandarin tones change the meaning. Ensure 'Jìng' and 'Shì' both fall sharply (4th tone) to sound authoritative.
The 'Core' modifier
Always add '核心' (héxīn - core) before it in business meetings to sound more strategic.
Use '具备'
Instead of the simple '有' (have), use '具备' (possess) in written Chinese to increase your HSK level score.
Measure Words
Use '项' (xiàng) when listing specific advantages in a presentation or essay.
Humility
In China, when talking about your own 竞争优势, it's polite to also mention your willingness to learn.
Antonym check
Learn '竞争劣势' (disadvantage) at the same time to balance your vocabulary.
News keywords
When you hear '市场' (market), '产品' (product), or '技术' (technology), listen for '竞争优势' right after.
Sustainability
In modern Chinese business, the word '可持续' (sustainable) is almost always paired with this term.
HSK 5/6
This is a high-frequency word for advanced exams. Practice writing it by hand as the characters are complex.
احفظها
وسيلة تذكّر
Think of a 'King' (Jìng) 'Jung'-le (zhēng) where you have 'Yo' (yōu) 'Shield' (shì). The shield is your competitive advantage in the jungle!
ربط بصري
Imagine a race where one runner has a jetpack. The jetpack is labeled '竞争优势'.
Word Web
تحدٍّ
Try to identify one '竞争优势' you have in your current job or school and explain it to a friend in Chinese.
أصل الكلمة
The phrase is a modern compound noun. '竞争' (jìngzhēng) appeared in late 19th-century translations of Western economic and evolutionary texts. '优势' (yōushì) combines '优' (superior) and '势' (power/momentum/position).
المعنى الأصلي: Individually, '竞争' meant to struggle for something, and '优势' meant a superior position of power.
Sino-Tibetan (Mandarin Chinese).السياق الثقافي
Be careful not to sound too aggressive when discussing personal '竞争优势' in a humble Chinese social setting; it's better to use it in professional interviews.
In English, 'Competitive Advantage' is a formal business term. In Chinese, it is used similarly but feels slightly more common in educational and self-improvement contexts.
تدرّب في الحياة الواقعية
سياقات واقعية
Business Strategy
- 制定战略
- 分析对手
- 占据市场
- 核心优势
Job Interview
- 自我介绍
- 我的长处
- 工作经验
- 职业技能
Economic News
- 出口额
- 制造业
- 成本控制
- 全球排名
Personal Development
- 终身学习
- 提高效率
- 技能培训
- 竞争力
Sports Analysis
- 战术安排
- 身体素质
- 胜负手
- 领先地位
بدايات محادثة
"你觉得这家公司最大的竞争优势是什么?(What do you think is this company's biggest competitive advantage?)"
"在你的行业里,如何才能建立长期的竞争优势?(In your industry, how can one build a long-term competitive advantage?)"
"你认为学习中文会成为你未来的竞争优势吗?(Do you think learning Chinese will become your competitive advantage in the future?)"
"如果失去了成本优势,中国制造该如何保持竞争优势?(If cost advantage is lost, how should Made-in-China maintain its competitive advantage?)"
"除了技术,还有哪些因素可以构成竞争优势?(Besides technology, what other factors can constitute a competitive advantage?)"
مواضيع للكتابة اليومية
写一写你认为自己具备哪些竞争优势。这些优势是如何帮助你在学习或工作中取得成功的?(Write about what competitive advantages you think you possess. How have these advantages helped you succeed in study or work?)
分析一个你喜欢的品牌,并解释它的竞争优势是什么。(Analyze a brand you like and explain what its competitive advantage is.)
如果一个公司没有竞争优势,它还能生存吗?请谈谈你的看法。(If a company has no competitive advantage, can it still survive? Please share your views.)
在未来的自动化时代,人类相对于机器人的竞争优势会是什么?(In the future era of automation, what will be the competitive advantage of humans relative to robots?)
描述一次你利用自己的竞争优势解决问题的经历。(Describe an experience where you used your competitive advantage to solve a problem.)
الأسئلة الشائعة
10 أسئلةYes, it is very common in job hunting or academic contexts to describe why one candidate is better than another. For example: '他的竞争优势是丰富的海外经验' (His competitive advantage is his extensive overseas experience).
Yes, having a 竞争优势 is always considered a good thing for the person or company who has it. However, from a competitor's perspective, it is a challenge to overcome.
The most common measure word is '项' (xiàng) for a specific advantage, or '种' (zhǒng) for a type of advantage. '个' (gè) is also used in informal speech.
You say '可持续竞争优势' (kěchíxù jìngzhēng yōushì). This is a very common term in business school.
Core Competitiveness (核心竞争力) is the internal skill or capacity that *creates* the Competitive Advantage (竞争优势). Think of it as Cause vs. Effect.
No, you possess it. You should say '我有竞争优势' or '我是有竞争优势的'.
Yes, it can describe a team's height, speed, or tactical superiority over an opponent.
While '卖点' (màidiǎn) is the direct translation for USP, '竞争优势' is often used to describe the underlying reason why that selling point works.
Yes, it is a formal term. In casual talk, people might just say '优势' or '长处'.
You use the verb '失去' (shīqù). Example: '我们正在失去竞争优势'.
اختبر نفسك 190 أسئلة
Write a sentence using '竞争优势' to describe why you are a good job candidate.
Well written! Good try! Check the sample answer below.
Translate: 'Innovation is the key to maintaining competitive advantage.'
Well written! Good try! Check the sample answer below.
Write a short paragraph (3 sentences) about Apple's competitive advantage.
Well written! Good try! Check the sample answer below.
Translate: 'We need to establish a sustainable competitive advantage.'
Well written! Good try! Check the sample answer below.
Use '具备' and '竞争优势' in one sentence.
Well written! Good try! Check the sample answer below.
Translate: 'Losing our competitive advantage would be a disaster.'
Well written! Good try! Check the sample answer below.
Describe the difference between '优点' and '竞争优势' in Chinese.
Well written! Good try! Check the sample answer below.
Translate: 'How can we transform resources into competitive advantages?'
Well written! Good try! Check the sample answer below.
Write a sentence using '核心竞争优势'.
Well written! Good try! Check the sample answer below.
Translate: 'In a fierce market, competitive advantage is hard to keep.'
Well written! Good try! Check the sample answer below.
Write a sentence about a sports team's competitive advantage.
Well written! Good try! Check the sample answer below.
Translate: 'Price is no longer our only competitive advantage.'
Well written! Good try! Check the sample answer below.
Write a sentence using '通过' (through) and '提升竞争优势'.
Well written! Good try! Check the sample answer below.
Translate: 'Each company has its own unique competitive advantage.'
Well written! Good try! Check the sample answer below.
Write a sentence using '由于' (due to) and '竞争优势'.
Well written! Good try! Check the sample answer below.
Translate: 'We must analyze the competitor's competitive advantage.'
Well written! Good try! Check the sample answer below.
Write a sentence about 'cost competitive advantage'.
Well written! Good try! Check the sample answer below.
Translate: 'Digital transformation has brought new competitive advantages.'
Well written! Good try! Check the sample answer below.
Write a sentence about 'brand competitive advantage'.
Well written! Good try! Check the sample answer below.
Translate: 'Establish a competitive advantage through differentiation.'
Well written! Good try! Check the sample answer below.
Pronounce '竞争优势' with correct tones.
Read this aloud:
قلت:
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Say 'I have a competitive advantage' in Chinese.
Read this aloud:
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Explain your biggest strength as a '竞争优势' in one sentence.
Read this aloud:
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Say 'Innovation is the key' in Chinese.
Read this aloud:
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Pronounce '核心竞争优势'.
Read this aloud:
قلت:
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Answer: '你认为你的竞争优势是什么?'
Read this aloud:
قلت:
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Say 'We must maintain our advantage' in Chinese.
Read this aloud:
قلت:
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Pronounce '可持续竞争优势'.
Read this aloud:
قلت:
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Say 'This is a unique advantage' in Chinese.
Read this aloud:
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Explain why low price is an advantage in Chinese.
Read this aloud:
قلت:
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Say 'To lose competitive advantage' in Chinese.
Read this aloud:
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Pronounce '差异化策略'.
Read this aloud:
قلت:
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Say 'We need more talent' in Chinese.
Read this aloud:
قلت:
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Say 'Analyze the competitor' in Chinese.
Read this aloud:
قلت:
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Say 'Our advantage lies in quality' in Chinese.
Read this aloud:
قلت:
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Pronounce '建立竞争优势'.
Read this aloud:
قلت:
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Say 'This is a core advantage' in Chinese.
Read this aloud:
قلت:
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Say 'Don't lose your advantage' in Chinese.
Read this aloud:
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Say 'Improve your competitive advantage' in Chinese.
Read this aloud:
قلت:
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Say 'Market share is important' in Chinese.
Read this aloud:
قلت:
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Listen and write the phrase: 'jìng zhēng yōu shì'.
Listen to the sentence and identify the verb: '保持竞争优势'.
Listen: '核心竞争优势'. What does '核心' mean?
Listen and translate: '失去竞争优势'.
Listen: '我们的优势在于创新。' Where is the advantage?
Listen and write the measure word: '一项竞争优势'.
Listen: '可持续竞争优势'. Translate the first three characters.
Listen: '具备竞争优势'. Translate the first two characters.
Listen: '分析对手'. What are we analyzing?
Listen and write: '建立优势'.
Listen: '明显的竞争优势'. What does '明显' mean?
Listen: '提升竞争力'. Is this the same as 竞争优势?
Listen and write: '差异化策略'.
Listen: '品牌声誉'. What is it?
Listen: '我们要赢得比赛。' Is there an advantage mentioned?
/ 190 correct
Perfect score!
Summary
竞争优势 (jìngzhēng yōushì) is an essential B1+ level business term meaning 'competitive advantage.' It describes the relative superiority of an entity over its rivals. Example: '创新是我们的竞争优势' (Innovation is our competitive advantage).
- Competitive advantage is the specific attribute that allows a company or individual to outperform their rivals in a specific field or market.
- It consists of 'Competition' (竞争) and 'Advantage' (优势), highlighting a relative position of superiority rather than just an internal strength.
- Common sources of competitive advantage include cost leadership, unique technology, brand reputation, superior customer service, and highly skilled human capital.
- To use it correctly in Chinese, pair it with verbs like 'maintain' (保持), 'establish' (建立), or 'possess' (具备) in formal contexts.
Break it down
Remember 'Jìngzhēng' (Competition) and 'Yōushì' (Advantage). If you know these two words separately, the compound is easy to remember.
Tone Accuracy
Mandarin tones change the meaning. Ensure 'Jìng' and 'Shì' both fall sharply (4th tone) to sound authoritative.
The 'Core' modifier
Always add '核心' (héxīn - core) before it in business meetings to sound more strategic.
Use '具备'
Instead of the simple '有' (have), use '具备' (possess) in written Chinese to increase your HSK level score.
محتوى ذو صلة
عبارات ذات صلة
مزيد من كلمات business
本事
A2Skill; ability; capability.
相应地
B1بناءً على ذلك / بشكل متوافق. يستخدم للإشارة إلى أن الإجراء يتناسب مع تغيير سابق.
账号
A2رقم حساب أو معرف مستخدم يستخدم للوصول إلى الخدمات المصرفية أو عبر الإنترنت.
客户经理
A2مدير حسابات مسؤول عن إدارة العلاقات مع العملاء.
账户
B1A record of financial transactions for an individual or business, usually at a bank; or a user profile for a digital service.
会计
A2المحاسب هو الشخص المسؤول عن السجلات المالية.
收购
B1الاستحواذ على شركة أو شرائها.
商业活动
A2Business activity.
广告费
A2مصاريف الإعلان. الأموال التي يتم إنفاقها للترويج لمنتج أو خدمة.
调整
B1نحتاج إلى تعديل استراتيجيتنا التسويقية للربع القادم.