umsatzstark
umsatzstark 30秒で
- Umsatzstark describes a company or period with high sales revenue.
- It is a compound of 'Umsatz' (turnover) and 'stark' (strong).
- High revenue does not always mean high profit (Gewinn).
- Commonly used in business news and professional reports.
The German adjective umsatzstark is a quintessential business term that every learner reaching the B1 level and beyond should master. Morphologically, it is a compound of two words: der Umsatz (revenue/turnover) and the adjective stark (strong). Literally translated as 'revenue-strong,' it describes a company, a business branch, a specific period, or even a single product that generates a high volume of sales. It is important to distinguish this from profitability. A company can be umsatzstark because it sells millions of items, but if its costs are equally high, it might not be gewinnbringend (profitable). Therefore, when Germans use this word, they are strictly talking about the top line of the income statement—the gross inflow of economic benefits.
- Economic Context
- In financial news or annual reports, you will frequently hear about 'umsatzstarke Monate' (high-revenue months), typically referring to the Christmas season for retailers. It characterizes the sheer power of market participation rather than the efficiency of the internal processes.
Der Online-Handel ist derzeit eine besonders umsatzstarke Branche.
You will encounter this word most often in professional environments, business journalism (like the Handelsblatt or Wirtschaftswoche), and during strategic planning meetings. It carries a positive connotation of growth and market dominance. If a consultant describes your startup as umsatzstark, it implies you have successfully found a market fit and are moving significant quantities of goods or services. However, in a skeptical context, a financial analyst might warn that a company is zwar umsatzstark, aber margenschwach (high-revenue but low-margin), indicating that while they sell a lot, they don't keep much of the money as profit.
- Grammatical Usage
- As an adjective, it follows standard declension rules. For example: 'ein umsatzstarker Tag' (nominative masculine), 'die umsatzstarken Firmen' (plural). It can also be used predicatively: 'Dieser Monat war sehr umsatzstark.'
Wir müssen uns auf die umsatzstarken Regionen konzentrieren.
In everyday German, people might use it less frequently than 'erfolgreich' (successful), but in the world of the Mittelstand (Germany's famous medium-sized enterprises), it is a key metric. A local bakery might be described as umsatzstark if there are queues out the door every morning, even if the price of flour makes the profit thin. It is a word that paints a picture of activity, movement, and a busy cash register.
Das vierte Quartal ist traditionell das umsatzstärkste des Jahres.
- Comparative and Superlative
- Comparative: umsatzstärker (higher revenue). Superlative: am umsatzstärksten (highest revenue). Note the umlaut change on the 'a' to 'ä' in these forms, just like the base adjective 'stark'.
Using umsatzstark correctly requires an understanding of how it fits into the broader German sentence structure, particularly in business reporting and descriptive narratives. Since it is an adjective, its primary role is to modify nouns or act as a predicate. When modifying a noun, it must agree in gender, number, and case with that noun. Because it is a compound word ending in 'stark', it follows the declension patterns of 'stark'.
Trotz der Krise blieb das Unternehmen umsatzstark.
When used attributively (before a noun), you will see endings like -e, -er, -en, -es. For example, 'eine umsatzstarke Filiale' (a high-revenue branch). If you are comparing two entities, use the comparative form umsatzstärker. 'Unsere Filiale in Berlin ist umsatzstärker als die in Hamburg.' This comparison is vital for internal business reviews and performance assessments.
- Common Combinations
- It is frequently paired with adverbs of degree like 'besonders' (especially), 'äußerst' (extremely), or 'vergleichsweise' (comparatively). 'Die besonders umsatzstarken Tage sind meistens Samstage.'
In formal writing, you might see it used in more complex structures, such as passive constructions or with modal verbs. 'Die Ziele für die umsatzstarken Monate müssen erreicht werden.' (The goals for the high-revenue months must be achieved.) This demonstrates the word's flexibility in expressing necessity and planning. It's also worth noting that umsatzstark can be used to describe intangible things like a 'Konzept' (concept) or a 'Strategie' (strategy), provided they are directly linked to generating sales.
Welche Produkte gelten in Ihrem Sortiment als am umsatzstärksten?
- Negation
- To express the opposite, you can use 'umsatzschwach' (low-revenue). 'In umsatzschwachen Zeiten müssen wir Kosten sparen.' This pair (stark vs. schwach) is a very common pattern in German business terminology.
Finally, consider the word in the context of the 'Genitive' case, which often appears in high-level business reports. 'Aufgrund des umsatzstarken Weihnachtsgeschäfts konnten wir neue Mitarbeiter einstellen.' (Due to the high-revenue Christmas business, we were able to hire new employees.) Here, the ending -en is required because of the masculine genitive 'des Geschäfts'. Mastery of these endings is what separates a B1 learner from a C1 professional.
Die Firma ist für ihre umsatzstarken Exportgeschäfte bekannt.
If you are living in Germany or working with German companies, umsatzstark is a word that will follow you from the morning news to the evening business dinner. Its primary habitat is the financial section of newspapers like the Frankfurter Allgemeine Zeitung (FAZ) or the Süddeutsche Zeitung. Here, it is used to rank companies by size. You might see headlines like 'Deutschlands umsatzstärkste Unternehmen' (Germany's highest-revenue companies), usually featuring giants like Volkswagen, Mercedes-Benz, or Schwarz Gruppe (Lidl/Kaufland).
- In the Office
- During a 'Meeting' or 'Besprechung', a sales manager might say: 'Wir müssen unsere umsatzstarken Kunden besser pflegen.' This refers to the 'Key Accounts'—the clients who bring in the most money. It’s a pragmatic way of prioritizing resources.
„Unsere Filiale in der Innenstadt ist die umsatzstärkste in ganz Bayern.“
Another place you'll hear it is in the context of seasonal events. If you're listening to a radio report about the 'Oktoberfest' in Munich or the 'Christkindlesmarkt' in Nuremberg, the reporter will likely mention that these are umsatzstarke events for the local hospitality industry. It emphasizes the economic impact of tourism. Similarly, in the retail world, 'Black Friday' and 'Cyber Monday' are described as the most umsatzstarken days of the digital age.
- Podcast and Media
- Listen to business podcasts like 'Handelsblatt Today' or 'OMR Podcast'. You will hear experts discussing which startups have become umsatzstark enough to consider an IPO (Initial Public Offering).
„Die Pharmaindustrie ist seit Jahren eine umsatzstarke Säule der deutschen Wirtschaft.“
Even in local politics, the word appears. When discussing urban development, city planners might talk about attracting umsatzstarke businesses to the city center to increase tax revenue (Gewerbesteuer). So, while it sounds like a dry financial term, it actually touches upon many aspects of public and professional life in German-speaking countries. It is a word of 'scale' and 'impact'.
Der Samstag vor Weihnachten ist oft der umsatzstärkste Tag für den Einzelhandel.
One of the most frequent errors learners make with umsatzstark is confusing 'revenue' (Umsatz) with 'profit' (Gewinn). In English, 'successful' can cover both, but in German, being umsatzstark specifically means you are selling a lot, not necessarily making a lot of money after expenses. Avoid saying umsatzstark if you actually mean the company is highly profitable; in that case, use gewinnbringend or profitabel.
- The 'Stark' Trap
- Learners often forget that 'stark' is an adjective that changes its vowel in the comparative and superlative. It is NOT 'umsatzstarker' (for more revenue) but 'umsatzstärker'. Forgetting the umlaut is a classic B1 mistake.
Falsch: „Dieses Jahr war umsatzstarker als letztes Jahr.“
Richtig: „Dieses Jahr war umsatzstärker als letztes Jahr.“
Another mistake involves the word order or the choice of preposition. People sometimes try to say 'stark im Umsatz' instead of using the compound adjective. While 'stark im Umsatz' is grammatically possible, it sounds clunky and non-native in a professional context. Using the compound umsatzstark shows a higher level of linguistic integration. Also, be careful with the declension in the genitive case, as business German uses the genitive frequently.
- False Friends
- English speakers might think of 'high-turnover' as a negative thing (like high employee turnover). In German, 'Umsatz' is always about money/sales. Employee turnover is 'Fluktuation'. Don't describe a company with many people quitting as 'umsatzstark'!
Falsch: „Wir haben eine umsatzstarke Belegschaft.“ (meaning many people quit)
Richtig: „Wir haben eine hohe Mitarbeiterfluktuation.“
Finally, watch out for the plural. 'Umsatzstarke Firmen' is correct, but sometimes learners add an extra 's' like 'umsatzstarkes Firmen', which is incorrect. The adjective ending must match the plural noun without an article or with a definite article ('die umsatzstarken Firmen').
Die umsatzstärksten Branchen sind oft auch die wettbewerbsintensivsten.
While umsatzstark is the standard term for high-revenue entities, German offers several synonyms and related terms depending on the nuance you want to convey. Knowing these will help you avoid repetition in your writing and speaking. A very close synonym is umsatzreich. While 'stark' implies a certain power or dominance, 'reich' (rich) simply implies a large quantity. In practice, they are often interchangeable, though umsatzstark is more common in formal business reports.
- Comparison: umsatzstark vs. gewinnbringend
umsatzstark: Focuses on the total sales volume (Top Line). Example: A supermarket with millions in sales but 1% profit.
gewinnbringend / profitabel: Focuses on the net profit (Bottom Line). Example: A small software company with moderate sales but 50% profit.
If you want to describe something that is lucrative or brings in a lot of money in a more general sense, you can use lukrativ or einträglich. These words suggest that the effort is 'worth it' financially. Einträglich is slightly more old-fashioned or formal. For example, 'ein einträgliches Geschäft' (a profitable/lucrative business). If a company is simply very large and does a lot of business, you might use groß or bedeutend, but these lack the specific financial focus of umsatzstark.
Das Projekt erwies sich als äußerst lukrativ für alle Beteiligten.
- Other Alternatives
- ertragreich: Similar to profitable, often used in agriculture or investments.
- absatzstark: Focuses on the number of units sold (Absatz) rather than the monetary value.
- florierend: Means 'flourishing' or 'thriving', a more evocative, less clinical term.
On the opposite end of the spectrum, we have umsatzschwach. This is the direct antonym. If a shop has an 'umsatzschwache Phase', it means sales are sluggish. In restructuring contexts, companies might try to sell off their 'umsatzschwachen Sparten' (low-revenue divisions) to focus on their core business. Understanding this pair (stark/schwach) is a key building block for professional German.
Wir trennen uns von unseren umsatzschwachen Produkten.
Deutschland gilt als eine extrem exportstarke Nation.
How Formal Is It?
豆知識
The word 'Umsatz' used to refer to physical movement of objects before it became an abstract financial term. Adding '-stark' is a very common German way to create 'power adjectives' for business.
発音ガイド
- Pronouncing 'st' like 'st' in 'star' instead of 'sh-t' as in 'shtark'.
- Pronouncing the 'z' in 'Umsatz' like an English 'z' instead of 'ts'.
- Forgetting the short 'u' in 'Um'.
- Misplacing the stress on the second syllable.
- Failing to vocalize the 'r' in 'stark'.
難易度
Easy to recognize if you know 'Umsatz' and 'stark'.
Requires correct adjective endings and umlaut in comparisons.
Pronunciation of 'st' and 'z' can be tricky for beginners.
Clear sound, but often spoken quickly in news reports.
次に学ぶべきこと
前提知識
次に学ぶ
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知っておくべき文法
Compound Adjectives
Umsatz + stark = umsatzstark. The second part determines the declension.
Adjective Declension (Weak/Strong/Mixed)
Ein umsatzstarker Tag (Strong), der umsatzstarke Tag (Weak).
Comparative with Umlaut
stark -> stärker, thus umsatzstark -> umsatzstärker.
Superlative with 'am'
am umsatzstärksten.
Genitive Case with Adjectives
Wegen des umsatzstarken Geschäfts.
レベル別の例文
Das Geschäft ist umsatzstark.
The shop has high sales.
Simple predicate adjective.
Samstag ist ein umsatzstarker Tag.
Saturday is a high-revenue day.
Masculine nominative ending -er.
Sie hat eine umsatzstarke Firma.
She has a high-revenue company.
Feminine accusative ending -e.
Ist der Supermarkt umsatzstark?
Is the supermarket high-revenue?
Question form.
Wir brauchen umsatzstarke Monate.
We need high-revenue months.
Plural accusative ending -e.
Der Laden ist nicht umsatzstark.
The shop is not high-revenue.
Negation with 'nicht'.
Mein Onkel hat ein umsatzstarkes Restaurant.
My uncle has a high-revenue restaurant.
Neuter accusative ending -es.
Umsatzstark bedeutet viel Geld.
High-revenue means a lot of money.
Definition using 'bedeutet'.
In der Innenstadt gibt es viele umsatzstarke Läden.
In the city center, there are many high-revenue shops.
Plural adjective ending.
Der Dezember ist der umsatzstärkste Monat.
December is the highest-revenue month.
Superlative with umlaut.
Diese Firma ist umsatzstärker als die andere.
This company is higher-revenue than the other.
Comparative with 'als'.
Warum ist dieser Bereich so umsatzstark?
Why is this area so high-revenue?
Interrogative with 'warum'.
Wir suchen eine umsatzstarke Filiale.
We are looking for a high-revenue branch.
Feminine accusative.
Ein umsatzstarkes Geschäft ist oft stressig.
A high-revenue business is often stressful.
Neuter nominative.
Die Bäckerei ist sehr umsatzstark geworden.
The bakery has become very high-revenue.
Perfect tense with 'geworden'.
Sie arbeitet in einer umsatzstarken Branche.
She works in a high-revenue industry.
Dative feminine after 'in'.
Trotz der Konkurrenz blieb das Unternehmen umsatzstark.
Despite the competition, the company remained high-revenue.
Use of 'trotz' with genitive.
Wir müssen die umsatzstarken Produkte fördern.
We must promote the high-revenue products.
Weak declension plural after 'die'.
Der Online-Shop erwies sich als äußerst umsatzstark.
The online shop proved to be extremely high-revenue.
Reflexive verb 'sich erweisen als'.
In umsatzstarken Zeiten brauchen wir mehr Personal.
In high-revenue times, we need more staff.
Dative plural ending -en.
Welches ist das umsatzstärkste Unternehmen in Ihrer Stadt?
Which is the highest-revenue company in your city?
Superlative as a predicate.
Die Firma plant, in umsatzstärkere Märkte zu expandieren.
The company plans to expand into higher-revenue markets.
Comparative attributive adjective.
Ein umsatzstarker Monat garantiert noch keinen Gewinn.
A high-revenue month does not guarantee profit yet.
Adjective in subject position.
Dank des umsatzstarken Sommers konnten wir investieren.
Thanks to the high-revenue summer, we were able to invest.
Genitive masculine after 'dank'.
Die umsatzstarken Branchen leiden oft unter Fachkräftemangel.
High-revenue industries often suffer from a shortage of skilled workers.
Plural subject with weak declension.
Die Analyse zeigt, dass der Standort äußerst umsatzstark ist.
The analysis shows that the location is extremely high-revenue.
Subordinate clause with 'dass'.
Wir konzentrieren uns auf die umsatzstärksten Kundensegmente.
We are focusing on the highest-revenue customer segments.
Superlative attributive plural.
Obwohl das Unternehmen umsatzstark ist, sind die Margen gering.
Although the company is high-revenue, the margins are low.
Concessive clause with 'obwohl'.
Die umsatzstarke Pharmaindustrie investiert viel in Forschung.
The high-revenue pharmaceutical industry invests a lot in research.
Attributive feminine nominative.
In einem umsatzstarken Marktumfeld ist der Wettbewerb hart.
In a high-revenue market environment, competition is fierce.
Dative neuter after 'in'.
Er wurde für die Leitung der umsatzstärksten Filiale befördert.
He was promoted for managing the highest-revenue branch.
Genitive feminine superlative.
Die Firma gilt als umsatzstark, aber wenig innovativ.
The company is considered high-revenue but not very innovative.
Predicate with 'gelten als'.
Die Konsolidierung der umsatzstarken Märkte schreitet voran.
The consolidation of high-revenue markets is progressing.
Genitive plural.
Man sollte die umsatzstarke Phase nutzen, um Rücklagen zu bilden.
One should use the high-revenue phase to build reserves.
Infinitive clause with 'um...zu'.
Die umsatzstärksten Konzerne dominieren oft den politischen Diskurs.
The highest-revenue corporations often dominate political discourse.
Superlative plural subject.
Ein umsatzstarkes Geschäftsjahr ermöglichte die Übernahme des Konkurrenten.
A high-revenue fiscal year enabled the takeover of the competitor.
Adjective modifying 'Geschäftsjahr'.
Trotz umsatzstarker Quartale blieb die Aktie unterbewertet.
Despite high-revenue quarters, the stock remained undervalued.
Genitive plural without article.
Die umsatzstarken Regionen Asiens sind für uns von zentraler Bedeutung.
The high-revenue regions of Asia are of central importance to us.
Plural subject.
Es ist fraglich, ob das Modell auch in weniger umsatzstarken Branchen funktioniert.
It is questionable whether the model also works in less high-revenue industries.
Comparative in a 'ob' clause.
Die umsatzstarke Präsenz auf der Messe zahlte sich aus.
The high-revenue presence at the trade fair paid off.
Feminine nominative.
Die umsatzstarken Synergieeffekte wurden in der Bilanz deutlich sichtbar.
The high-revenue synergy effects became clearly visible in the balance sheet.
Complex compound noun context.
Eine umsatzstarke Wachstumsstrategie erfordert oft signifikante Vorabinvestitionen.
A high-revenue growth strategy often requires significant upfront investment.
Attributive feminine nominative.
Die umsatzstärksten Akteure am Markt diktieren häufig die Preise.
The highest-revenue players in the market often dictate prices.
Superlative plural.
Dass die Branche derart umsatzstark blieb, überraschte selbst Experten.
That the industry remained so high-revenue surprised even experts.
Subject clause starting with 'Dass'.
Inmitten einer umsatzstarken Periode kam es zu internen Unruhen.
In the midst of a high-revenue period, internal unrest occurred.
Genitive after 'inmitten'.
Die umsatzstarke Diversifizierung des Portfolios mindert das Gesamtrisiko.
The high-revenue diversification of the portfolio reduces the overall risk.
Feminine nominative.
Es gilt, die umsatzstarken Kernkompetenzen des Unternehmens zu schützen.
It is necessary to protect the high-revenue core competencies of the company.
Infinitive with 'zu'.
Umsatzstark zu sein ist kein Garant für langfristige Solvenz.
Being high-revenue is no guarantee for long-term solvency.
Substantivized adjective phrase.
よく使う組み合わせ
よく使うフレーズ
— To have a year with high sales volume.
Die Firma hatte trotz der Krise ein umsatzstarkes Jahr.
— To be among those with the highest revenue.
Lidl gehört zu den umsatzstärksten Discountern weltweit.
— Periods with a lot of business activity.
In umsatzstarken Zeiten arbeiten wir oft Überstunden.
— To be exceptionally good at generating revenue.
Der Online-Handel ist zurzeit besonders umsatzstark.
— The competitors who make a lot of money.
Wir müssen uns gegen die umsatzstarke Konkurrenz behaupten.
— A phase of high sales.
Nach der Eröffnung hatten wir eine sehr umsatzstarke Phase.
— Having high-selling items in one's product range.
Wir brauchen mehr umsatzstarke Produkte in unserem Sortiment.
— The high-revenue medium-sized business sector in Germany.
Der umsatzstarke Mittelstand ist das Rückgrat der Wirtschaft.
— To focus or bet on markets with high revenue potential.
Das Unternehmen setzt verstärkt auf umsatzstarke Märkte in Asien.
— To secure locations that bring in high sales.
Es ist wichtig, unsere umsatzstarken Standorte in den Städten zu sichern.
よく混同される語
Umsatzstark is about sales volume; gewinnbringend is about profit.
Umsatzstark is about cash flow; kapitalstark is about having a lot of owned capital/equity.
Umsatzstark is about money value; absatzstark is about the quantity of units sold.
慣用句と表現
— To make a lot of money/revenue (informal). Often associated with being umsatzstark.
Das Weihnachtsgeschäft lässt die Kassen ordentlich klingeln.
informal— To have a 'golden goose' or a product that is extremely umsatzstark.
Dieses neue Patent ist ein echter Goldesel für die Firma.
colloquial— To live high on the hog, often possible if one's business is umsatzstark.
Seit sein Geschäft so umsatzstark ist, lebt er auf großem Fuß.
informal— To skim the cream off, i.e., to take the best/most umsatzstark parts of a market.
Die Konkurrenz versucht, in diesem umsatzstarken Markt den Rahm abzuschöpfen.
neutral— To pull off something big/high-revenue (slang).
Mit diesem Vertrag haben wir ein echt dickes Ding gedreht.
slang— To have money like hay (tons of it), often the result of being umsatzstark.
Die Firma hat nach dem umsatzstarken Jahr Geld wie Heu.
informal— Art that brings no money (antonym of umsatzstark context).
Er wollte Musiker werden, aber sein Vater nannte es brotlose Kunst.
neutral— To win the lottery/hit the jackpot with a umsatzstark idea.
Mit dieser App haben sie das große Los gezogen.
neutral— To be incredibly wealthy (stone-rich).
Durch seine umsatzstarken Firmen ist er steinreich geworden.
neutral— To be in the black (profitable), which follows being umsatzstark.
Endlich schreiben wir nach drei umsatzstarken Jahren schwarze Zahlen.
neutral間違えやすい
They mean almost the same thing.
Umsatzstark is more common in modern business reports and sounds slightly more dynamic.
Wir hatten ein umsatzreiches/umsatzstarkes Jahr.
Both start with 'umsatz'.
Umsatzgesteuert means 'driven by revenue targets', not necessarily 'high revenue'.
Das Unternehmen ist sehr umsatzgesteuert.
Both relate to financial success.
Ertragreich is broader and can refer to crops or general yields, whereas umsatzstark is strictly commercial turnover.
Die Ernte war ertragreich.
Both mean 'good for money'.
Lukrativ means 'highly profitable' or 'worth it', while umsatzstark just means 'lots of sales'.
Ein lukratives Angebot.
Both adjectives based on 'Umsatz'.
Umsatzbezogen means 'related to revenue' (e.g., a bonus).
Er bekommt eine umsatzbezogene Provision.
文型パターン
[Subject] ist [umsatzstark].
Der Laden ist umsatzstark.
[Subject] hat ein [umsatzstarkes] [Noun].
Die Firma hat ein umsatzstarkes Jahr.
In [umsatzstarken] [Noun, Plural]...
In umsatzstarken Monaten arbeiten wir viel.
Obwohl [Subject] [umsatzstark] ist, ...
Obwohl die Firma umsatzstark ist, macht sie keinen Gewinn.
[Subject] gilt als [am umsatzstärksten].
Diese Branche gilt als am umsatzstärksten.
Dank des [umsatzstarken] [Noun, Genitive]...
Dank des umsatzstarken Exports wächst die Wirtschaft.
Die [umsatzstarke] [Noun] führt zu...
Die umsatzstarke Expansion führt zu neuen Arbeitsplätzen.
Es bleibt abzuwarten, ob die [umsatzstarke] Entwicklung...
Es bleibt abzuwarten, ob die umsatzstarke Entwicklung anhält.
語族
名詞
動詞
形容詞
関連
使い方
High in business and news contexts; medium in daily life.
-
Using 'umsatzstarker' as the comparative without umlaut.
→
umsatzstärker
German adjectives with 'a' often change to 'ä' in the comparative form.
-
Confusing 'Umsatz' with employee turnover.
→
Fluktuation
In English, 'turnover' can mean sales or staff leaving. In German, 'Umsatz' is only sales.
-
Saying 'stark im Umsatz' instead of 'umsatzstark'.
→
umsatzstark
While 'stark im Umsatz' is understandable, the compound adjective is the standard professional term.
-
Using it for physical strength.
→
stark / kräftig
'Umsatzstark' is exclusively for business revenue.
-
Wrong ending in the genitive: 'des umsatzstarkes Jahres'.
→
des umsatzstarken Jahres
In the masculine/neuter genitive, the adjective ending is '-en' when a definite article is present.
ヒント
Umlaut in Comparison
Remember that 'stark' becomes 'stärker'. This rule carries over to 'umsatzstärker'. Always use the umlaut in comparisons.
Pair with Adverbs
Use adverbs like 'besonders', 'extrem', or 'vergleichsweise' to sound more natural. 'Die Branche ist vergleichsweise umsatzstark.'
Use in CVs
If you managed a successful store, write: 'Verantwortlich für eine umsatzstarke Filiale'. It sounds very professional.
News Keywords
When listening to business news, 'umsatzstark' is a signal that the report is moving to sales figures. Focus on the numbers following it.
Retail Focus
In retail, 'umsatzstark' is the highest praise. It means the location and the product mix are working perfectly.
Revenue vs Profit
Always keep the distinction in mind. Using 'umsatzstark' correctly shows you understand business basics.
The 'Stark' Family
Learn other '-stark' words like 'kapitalstark' or 'exportstark' together. They follow the same logic and grammar.
Annual Reports
If you practice writing business reports, use 'umsatzstark' to describe the 'Top-Performer' products or regions.
The Cash Register
Associate 'umsatzstark' with the sound of a cash register. Strong sound = umsatzstark.
German Mittelstand
The word is a favorite of the German 'Mittelstand'. It conveys a sense of solid, hardworking success.
暗記しよう
記憶術
Think of a 'Strong' (stark) 'Amount' (Umsatz) of money flowing through a shop. Umsatzstark = Strong flow of sales.
視覚的連想
Imagine a giant strongman (stark) lifting a massive bag of money labeled 'Umsatz'. He represents a company that is umsatzstark.
Word Web
チャレンジ
Try to find three German companies on Wikipedia and check if they are described as 'umsatzstark'. Write one sentence for each.
語源
The word is a modern German compound formed from 'Umsatz' and 'stark'. 'Umsatz' comes from the verb 'umsetzen', which originally meant 'to set around' or 'to transfer'. In the 18th century, it began to be used in a commercial sense for the transfer of goods for money.
元の意味: Strong in the transfer/sale of goods.
Germanic (German).文化的な背景
No specific sensitivities, but avoid using it to describe non-commercial entities like charities unless referring to their fundraising volume.
English speakers often use 'high-turnover' or 'high-revenue'. Be careful: 'high turnover' in English can also mean employees leaving, but in German 'Umsatz' is only money.
実生活で練習する
実際の使用場面
Retail / Einzelhandel
- umsatzstarke Vorweihnachtszeit
- umsatzstarker Standort
- umsatzstarkes Sortiment
- umsatzstärkster Wochentag
Corporate Strategy
- umsatzstarke Kernmärkte
- umsatzstarke Tochtergesellschaft
- umsatzstarke Kooperation
- umsatzstarke Produktlinie
Stock Market / Börse
- umsatzstarke Aktie
- umsatzstarker Wert
- umsatzstarkes Börsensegment
- umsatzstarker Handelstag
Job Market / Karriere
- umsatzstarkes Umfeld
- umsatzstarke Verantwortung
- umsatzstarker Arbeitgeber
- umsatzstarker Bereich
Tourism / Tourismus
- umsatzstarke Saison
- umsatzstarke Region
- umsatzstarke Attraktion
- umsatzstarker Event
会話のきっかけ
"Welche Branche ist Ihrer Meinung nach zurzeit am umsatzstärksten?"
"War Ihr letztes Geschäftsjahr eher umsatzstark oder umsatzschwach?"
"Glauben Sie, dass Online-Shops immer umsatzstärker werden als physische Läden?"
"Was ist das umsatzstärkste Produkt in Ihrem Heimatland?"
"Wie bereitet sich eine Firma auf einen umsatzstarken Monat vor?"
日記のテーマ
Beschreiben Sie ein Unternehmen, das Sie als sehr umsatzstark wahrnehmen. Warum ist das so?
Stellen Sie sich vor, Sie besitzen einen umsatzstarken Laden. Was würden Sie verkaufen?
Diskutieren Sie den Unterschied zwischen 'umsatzstark' und 'gewinnbringend' in Ihrem eigenen Leben oder Beruf.
Reflektieren Sie über eine Zeit, in der Sie in einem umsatzstarken Umfeld gearbeitet haben. Wie war der Stresslevel?
Welche Auswirkungen haben umsatzstarke Feiertage wie Black Friday auf unsere Gesellschaft?
よくある質問
10 問Yes, usually it does. However, it specifically means they sell a lot. A company can be umsatzstark but still go bankrupt if their costs are higher than their revenue. For example, many startups are umsatzstark but not yet profitable.
No, it is only for companies, products, periods, or industries. For a person who makes a lot of money, you would say 'erfolgreich' (successful) or 'wohlhabend' (wealthy).
The direct opposite is 'umsatzschwach'. You use it for slow business periods or failing branches. Example: 'Der Kiosk war leider umsatzschwach.'
In German, you almost always use the suffix '-er' for comparisons. So, it is 'umsatzstärker'. Don't forget the umlaut!
It is neutral to formal. You will find it in newspapers and business meetings. In very informal talk, people might just say 'die machen viel Kohle' (they make lots of coal/cash).
Yes! Retailers often talk about 'umsatzstarke Tage' like Saturdays or the days before Christmas.
Without an article: 'umsatzstarke Firmen'. With a definite article: 'die umsatzstarken Firmen'. With an indefinite article: 'umsatzstarke Firmen' (no plural for 'ein').
Umsatzstark refers to the total money (e.g., 1 million Euros). Absatzstark refers to the number of items sold (e.g., 50,000 cars).
Yes, it is standard in Germany, Austria, and Switzerland for business contexts.
Typically no, unless you are discussing the 'Umsatz' of their commercial wing (like a museum shop).
自分をテスト 200 問
Write a sentence describing your favorite shop using 'umsatzstark'.
Well written! Good try! Check the sample answer below.
Compare two companies using 'umsatzstärker'.
Well written! Good try! Check the sample answer below.
Explain why the Christmas season is 'umsatzstark'.
Well written! Good try! Check the sample answer below.
Write a short business email mention a 'umsatzstarkes Quartal'.
Well written! Good try! Check the sample answer below.
Describe a 'umsatzstarke' industry in your country.
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What happens if a company is 'umsatzstark' but not 'profitabel'?
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Create a headline for a financial newspaper using 'umsatzstärkste'.
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Use 'umsatzstark' in the genitive case.
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Write a sentence using 'umsatzstark' and 'Konkurrenz'.
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Describe a 'umsatzschwache' period for a business.
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Write a sentence using the superlative 'am umsatzstärksten'.
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How can a company become more 'umsatzstark'?
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Explain the word 'Umsatzstärke' in your own words.
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Use 'umsatzstark' to describe a website.
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Write a sentence with 'umsatzstark' in the dative plural.
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Describe a 'umsatzstarkes' product.
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What is the result of a 'umsatzstarke' phase?
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Write a dialogue between two managers about a 'umsatzstarker' day.
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Use 'umsatzstark' in a passive sentence.
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Write a sentence about a 'umsatzstarke' city.
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Pronounce the word 'umsatzstark' clearly.
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Say: 'Der Dezember ist ein umsatzstarker Monat.'
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Explain in German: What is a 'umsatzstarke Firma'?
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Say the superlative: 'am umsatzstärksten'.
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Compare two shops in your town using 'umsatzstärker'.
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Say: 'Wir blicken auf ein umsatzstarkes Jahr zurück.'
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Ask a question: 'Welche Branche ist am umsatzstärksten?'
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Say: 'Trotz der Krise blieben wir umsatzstark.'
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Describe a busy Saturday in a shop using 'umsatzstark'.
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Say: 'Unsere umsatzstärkste Filiale ist in Berlin.'
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Explain the difference between 'umsatzstark' and 'gewinnbringend'.
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Say: 'Wir müssen unsere umsatzstarken Kunden halten.'
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Say: 'Das vierte Quartal war äußerst umsatzstark.'
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Say the comparative: 'umsatzstärker'.
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Say: 'In umsatzstarken Zeiten brauchen wir mehr Hilfe.'
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Say: 'Die Pharmaindustrie ist sehr umsatzstark.'
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Say: 'Dank des umsatzstarken Sommers sind wir zufrieden.'
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Say: 'Welches Produkt ist am umsatzstärksten?'
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Say: 'Wir investieren in umsatzstarke Regionen.'
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Say: 'Ein umsatzstarkes Geschäft ist nicht immer einfach.'
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Listen to the sentence: 'Die umsatzstarke Firma expandiert.' What is the company doing?
Listen: 'Dezember ist der umsatzstärkste Monat.' Which month is mentioned?
Listen: 'Wir brauchen umsatzstärkere Märkte.' What kind of markets are needed?
Listen: 'Trotz Krise blieb der Shop umsatzstark.' Did the shop fail?
Listen: 'Unsere umsatzstärkste Filiale ist in Köln.' Where is the branch?
Listen: 'In umsatzstarken Zeiten gibt es viel Arbeit.' When is there a lot of work?
Listen: 'Das war ein umsatzstarkes Quartal.' How was the quarter?
Listen: 'Die Kasse klingelt in umsatzstarken Monaten.' What happens in these months?
Listen: 'Welche Region ist am umsatzstärksten?' What is being asked?
Listen: 'Wir trennen uns von umsatzschwachen Sparten.' What are they getting rid of?
Listen: 'Ein umsatzstarkes Jahr ist gut für alle.' Who is the year good for?
Listen: 'Die Automobilindustrie ist umsatzstark.' Which industry is mentioned?
Listen: 'Dank umsatzstarker Exporte wächst die Wirtschaft.' Why is the economy growing?
Listen: 'Samstag ist ein umsatzstarker Tag.' Which day?
Listen: 'Das neue Modell ist am umsatzstärksten.' What is said about the new model?
/ 200 correct
Perfect score!
Summary
The word 'umsatzstark' is the go-to German adjective for describing high-revenue entities. Use it to sound professional when discussing business performance, but remember that it refers to sales volume, not necessarily net profit. Example: 'Amazon ist ein umsatzstarkes Unternehmen.'
- Umsatzstark describes a company or period with high sales revenue.
- It is a compound of 'Umsatz' (turnover) and 'stark' (strong).
- High revenue does not always mean high profit (Gewinn).
- Commonly used in business news and professional reports.
Umlaut in Comparison
Remember that 'stark' becomes 'stärker'. This rule carries over to 'umsatzstärker'. Always use the umlaut in comparisons.
Pair with Adverbs
Use adverbs like 'besonders', 'extrem', or 'vergleichsweise' to sound more natural. 'Die Branche ist vergleichsweise umsatzstark.'
Use in CVs
If you managed a successful store, write: 'Verantwortlich für eine umsatzstarke Filiale'. It sounds very professional.
News Keywords
When listening to business news, 'umsatzstark' is a signal that the report is moving to sales figures. Focus on the numbers following it.
関連コンテンツ
businessの関連語
Abgabe
B1課題や書類の提出。
abgleichen
B1正確さと一貫性を確保し、不一致を修正するために、2つの情報、数値、または計画を比較して一致させること。
ablegen
B1コートを脱ぐ、または書類を整理して保管すること。
abrechnen
B1経理部は出張費を精算しなければならない。
Abteilung
A2「Abteilung」は、会社や店舗の中の「部署」や「部門」を意味します。
abwickeln
B1プロセスや一連のタスクを、正式またはビジネスの文脈で管理し完了すること。
Akte
B1特定のトピックまたは事件に関する文書のコレクション。ファイルまたは書類。
Aktie
B1「Aktie」は会社の所有権を表す証券です。株を購入すると、その会社の小さな一部を所有することになります。
Aktionär
A2株主(Aktionär)とは、株式会社の株式を保有し、その会社の一部を所有する人のことです。
Aktionärin
A2「Aktionärin」は、株式会社の株を所有する女性(株主)を指します。